When Advertisements Don’t Live Up to Expectations
When we see advertisements that deliver lofty promises and wonderful visuals, we assume that is what we’re getting. Sometimes advertisements don’t live up to our expectations though which can negatively...
Balance, Coordination and Spatial Awareness Training
It can be difficult to unlock our true potential. While there are so many barriers out there that can stop us from achieving what we want - how do we...
Recruitment and Women In Business with Ellie Doyle
Recent months have transformed the world of work and business beyond recognition. The outbreak of the Covid-19 pandemic has plunged the global economy into a period of real uncertainty,...
Business Coaching Statistics and ROI
Business coaching statistics show that it is a rapidly growing industry that offers valuable assistance to individuals and organisations seeking to improve their professional and personal development. With the demand...
7 Ways to Develop in Your Career
On average, people work 92,120 hours in the course of their working lives, so professional development and pathways are important to map out for employee satisfaction. Investing in ways to...
Remote Teams and HR Management with Crystel Robbins Rynne
The outbreak of the pandemic has transformed life for workers and businesses across the world, and the topics of remote teams and effective HR management have never been more...
Lifestyle Financial Planning with Paul McCoubrey
The outbreak of COVID-19 has thrust the world of business into real uncertainty, and more workers and business owners are beginning to learn more about the importance of lifestyle financial...
Feminism in Business with Virginia Mendez & Chris McEldowney
In the world of business, it’s all-too-easy to get wrapped up in day-to-day operations, focusing on things like productivity, meetings and output. However, many of our rights as humans...
Telecommunications in Business with Paul Hogan
The outbreak of the Covid-19 pandemic has transformed life for workers and business leaders across the world, with lockdown restrictions continuing to keep office doors closed. Remote working has...
Mortgages and Life Insurance with Paul Shannon
Above: Our full interview with Navigate Mortgage's Paul Shannon. Recent months have thrown workers and businesses into a period of uncertainty, with firms around Europe at a standstill due...
Building a Spin-Out Business with Tony McEnroe
The current business landscape is one of protracted uncertainty, with ongoing lockdown restrictions continuing to keep doors closed on offices across Europe. However, many instalments of ProfileTree’s Business Leader...
Discover Real Health Benefits with Natural Salt Therapy
As the ongoing coronavirus pandemic continues to spread across Europe, the topics of mental wellbeing and respiratory health have never been more pertinent. Current trends indicate that Covid-19 will change...
Food Industry Growth with Indie Fude’s Laura Bradley
Beginning ProfileTree’s series of Food in Northern Ireland, Indie Fude’s Laura Bradley sits down with us to discuss her passion for local, ethical, and sustainable produce. With a background...
Growing a Snack Business
Here at Amazing Food & Drink, we love taking any excuse to sit down to talk about those all-important topics: snacks. We had the opportunity to do just that in...
Building a Vegan Business with Azhar Murtaza
In the latest episode of ProfileTree’s Business Leaders series, we sit down with Azhar Murtuza from Born Maverick to talk about vegan values, environmental sustainability and running a successful food...
Food Safe System: Digitising the Culinary World
The world as we know it is becoming more digital-minded. When you think of the catering industry - what once relied on phone calls to make table bookings, pen and...
Scaling a Services Company with Pat Ryan
The Covid-19 outbreak has given each and every one of us a unique opportunity to slow things down and re-evaluate our approach to business. We’ve been busy digging out...
Small Business Lending Statistics and Trends
Small businesses are vital in the economy, and access to capital is crucial for their growth and success. Understanding the current state of small business lending is essential for business...
Irish Tourism Leaders Promoting Ireland’s Hidden Gems and Regions
Irish Tourism Leaders have played a vital role in promoting the recovery and future growth of tourism across Ireland. As the country aims to rebound from the impacts of the...
The Importance of Branding for Business
Without branding, businesses would struggle to make a connection with their customers. They wouldn’t be able to grab their attention, let alone build the relationship that’s needed to create brand...
Benefits of Business Consultancy With Brendan Murphy
By using consultancy services, business owners can unlock new skills, opportunities and potential. In our latest Business Leaders episode, we sit down with Brendan Murphy, owner of Ghost Consultancy in...
Hospitality Management and Supporting Fundraising – Joan Burden
How Hospitality Management Has Benefited Fundraising for Cancer Fund For Children We sat down with Joan Burden, hospitality manager at Cancer Fund for Children to learn more about what Daisy...
Sports Facility Management Solutions With Pitchbooking – Fearghal Campbell
Is There A Need for Digitising Sports Facilities? Entrepreneur and sports lover Fearghal Campbell sat down with ProfileTree CEO Ciaran Connolly and revealed the inspiration behind starting Pitchbooking, the online...
African Aviation & Event Marketing With AviaDev’s Jon Howell
The outbreak of the Covid-19 pandemic has plunged the world into a period of protracted uncertainty. However, it has also given industries time to pause and reassess how we...
Agile for Marketing: All You Need to Know (With 5 Examples)
Regardless of the industry or business function you’re working with, pretty sure that the word “Agile” has crossed your way. The term “Agile for marketing” has been circulating around as...
Importance of Digital Transformation WitLouise O’Conor
Digital transformation is the key to unlocking countless business opportunities. Whether it be solving a problem, increasing awareness or generating leads - the possibilities are endless through digital intervention. In...
Business Sustainability 101: Nurturing Success for the Long Haul
The landscape of economic discourse has undergone a pivotal transformation, marked by the ascendant voice of business sustainability. No longer a peaceful aside in boardrooms, it has become a resounding...
Video Marketing Strategy: Is It Important?
Video marketing has become the most popular and successful form of content marketing for businesses, increasing the need for a video marketing strategy. A video marketing strategy is important when...
How Travel Can Empower Women in Business
For many women, exploring the world and feeling empowered is not easily accessible. The opportunity to travel can inspire people in many ways, like Sophia Khalid, Founder of Girls Group...
Importance of Business Networking | Business Connections | Grant Powell
Business Networking unlocks significant potential for businesses across all industries. But how do we get started? And what can we really get from it? Our host Ciaran Connolly chats with...
Titanic Guest: Hospitality in Northern Ireland
This week, as part of our Business Leaders series, ProfileTree Director Michelle Connolly explores the hospitality industry in Northern Ireland. This episode features Ruth Chocron, owner of Titanic Guest, a...
Exploring the Rollercoaster of Family Business Statistics
Imagine a world where Grandma's secret cookie recipe is worth more than Bitcoin, and your cousin's used sock collection funds the next big tech startup. That's the reality of family...
The Importance of Visitor Experience with Nuala Mulqueeney
The Importance of Visitor Experience - Nuala Mulqueeney - Aillwee Caves We live in truly unprecedented times, and Covid-19 social distancing restrictions have kept the doors shut on businesses...
Funding and Investing in Early-Stage Technology Companies with Barry Brennan
Funding and investing in early stage technology companies always carries a high degree of risk. Indeed, the outbreak of the Covid-19 pandemic has made the world of funding and...
How Can Global Professional Services Help Companies?
Talking Outsourcing With Hew Campbell A Retired Site Lead from a global legal services provider has given insights into a fascinating career and shared some of his legal sector expertise....
Property Management and Investment Industry
Whether you are buying, selling or investing in a property, property management is at the heart of these big financial decisions. However, the property ladder is a complex field that...
TV Advertising Advice with Nicola McLoughlin
The world of advertising is changing - and fast. Consumers now expect to be targeted with engaging content on the devices they love to use. However, TV advertising has remained...
Sustainable Fashion with Irish Designer Jennifer Rothwell
The outbreak of the Covid-19 pandemic has thrown businesses around the world into a period of unprecedented uncertainty. As we learn more about the situation, current trends suggest that...
Google Sheets vs Excel: Which Amazing Spreadsheet King Reigns Supreme?
An epic battle between superheroes? Sort of. The good news is that users can never go wrong when considering Google Sheets vs Excel. Both software's are credited with making people’s...
Data Science Mastery: A Symphony for Business Success
Data science stands as a beacon in today's data-rich landscape, providing businesses with the tools and techniques to transform a sea of information into a treasure trove of insights. From...
The Importance of Business Statistics for Success
In the bustling business world, where intuition and risk often tango, a robust partner emerges: business statistics. Far from dry numbers confined to spreadsheets, these statistical tools weave a vibrant...
Where to Find Startup Business Help? Small Business Development with Rosemary Morrison
Startup business help is essential for giving new entrepreneurial ventures the highest probability of success in an extremely competitive environment. Over 90% of new startups inevitably fail, often due to...
What Are Essential Product Manager Skills?
Product management is more than just knowing everything you can about your product. Both soft and hard skills apply to the product manager's ability to lead, decide, and perform their...
Starting Business:5 Great Ways to Supercharge Niche & Events w/ Claire & Rhoda
Discover unique insights into starting business, events and much more through our video interview with Claire and Rhoda Hughes of Soirée Society. Have you ever dreamt of being your own boss,...
James Perry: The Benefits of Mentoring
The Benefits of Mentoring are far-reaching, providing structured support for career navigation, unlocking growth opportunities, and nurturing talent across fields. Connecting with an experienced mentor has demonstrated power to embolden...
Busting Myths: The Statistics Behind Business Success
Starting a business is indeed an exhilarating endeavour, isn't it? Yet, as we both know, there's no denying that it can be akin to navigating a ship on stormy waters....
How to Start an Online Business from Home?
Imagine this: No commute, flexible hours, unlimited income potential, all while working from the comfort of your own home. Sounds too good to be true? Well, in today's digital age,...
Nutrition and Employee Wellness with Alain Buffing
Self-care and nutrition have become increasingly important to not just individuals - but businesses too. Employee wellness is now a central focus for businesses who are serious about personal development...
What is Sub-Contracting? Discussing Recruitment and Sub-Contracting With Cathy McCorry
Building a team, the beating heart of your business, can feel like navigating a winding mountain road. Do you forge ahead with a handpicked crew, carefully recruited and nurtured within...
Why Is Sustainable Tourism Important? Tourism Consultant Mike Ball
What is Sustainable Tourism? Travel is a kaleidoscope of experiences, transporting us to breathtaking vistas, vibrant cultures, and enriching encounters. But in the midst of our wanderlust, it's crucial to...
Digital Agencies: An Ultimate Guide to Digital Agencies
What do digital agencies do? What services do they offer, and how can those services help your business? Our ULTIMATE GUIDE looks at each of the valuable areas of work...
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Web Development
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Website Hosting
We manage everything from site updates and reports to hosting, allowing you to focus on running your business.
Search Engine Optimisation
Using the latest SEO techniques, we help your brand get found for the right terms and by the right people.
Digital Marketing Strategy
Navigate the digital landscape with a marketing strategy. Our team crafts comprehensive plans that resonate with your target audience, drive engagement, and boost conversions.
Digital Marketing Training
Elevate your digital proficiency. Our in-depth training sessions equip your business with cutting-edge digital marketing techniques to outperform competitors and thrive online.
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Captivate and grow your social following. We create tailored social media strategies that ignite engagement, amplify your brand's online presence, and foster lasting connections.
Email Marketing Solutions
Harness the power of your mailing list. Our precision-targeted email marketing campaigns are engineered to nurture relationships and drive tangible business outcomes.
Content Marketing Services
Elevate your brand with our content marketing mastery. From thought-provoking blogs to eye-catching infographics, we craft content that captivates, informs, and converts your ideal audience.
Video Production
Capture your audience with compelling video content. Our production team creates visual stories that engage, inform, and leave a lasting impression.
Brand Storytelling
Bring your brand's story to life with authenticity. We craft compelling narratives that strike a chord with your audience, forging a powerful emotional bond with your brand.
Content Strategy Development
Strategic content that drives action. We develop content strategies that align with your business goals, ensuring every piece of content counts.
AI Training
Empower your business with AI expertise. Our tailored training demystifies AI, equipping your team with the knowledge to leverage its potential for growth and innovation.
AI Chatbots
Transform customer service with AI chatbots. We develop sophisticated chatbots that elevate user experience, streamline interactions, and deliver unparalleled efficiency.
AI Marketing
Transform your reach with AI-driven marketing. Harness data-driven insights for laser-targeted campaigns that captivate, engage, and convert your audience.
AI Tools for Business
Optimise your operations with cutting-edge AI tools. We integrate intelligent solutions that streamline processes, enhance efficiency, and support data-driven decision-making.
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