Web Design, Marketing and Business Blog

Our expert business blog offers a world of digital how-to

Browse the categories for a huge archive of quick reads, advice and guidance on business marketing PLUS in-depth guides.

We aim to produce the best business blogs on digital marketing, content creation, business and entrepreneurship as well as web development, business strategy and social media.

How to Host a Website | Website Hosting | Web Hosting

Dina EssawyDina Essawy // 13th April 2024

Hello! Today, we’re diving into the basics of website hosting. Web hosting is a service provided by hosting companies that allow you to publish your website on the Internet. Essentially, these providers allocate space on a web server where your website’s files are stored. This includes everything that makes up your site—code, images, videos, and […]

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4 Best Free Image Website Builders

Marwa AlaaMarwa Alaa // 12th April 2024

Creating a visually engaging online presence is crucial for individuals, businesses, and creatives looking to establish their brand and connect with audiences. In the digital age, a compelling website acts as the cornerstone of this effort. Fortunately, the rise of intuitive website builders has democratized web design, making it accessible to users regardless of their […]

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What Are 3 Types of Web Design? How to Design a Website

Dina EssawyDina Essawy // 12th April 2024

Hello everyone! Welcome to our comprehensive exploration of web development. In this session, we’ll dive into the three distinct types of web design and the variety of software and platforms that are pivotal when working with each type. But first, let’s clarify what web development actually involves. Typically, web development is the phase that follows […]

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Digital Marketing in China: Platforms and Consumer Insights for Market Success

Ciaran ConnollyCiaran Connolly // 13th April 2024

As experts in the realm of digital marketing, we understand China’s unique online ecosystem and its rapid evolution. This vast and dynamic market has become immensely sophisticated, characterised by innovative platforms and ever-shifting consumer behaviours. Grasping these nuances is crucial for any business looking to engage with Chinese consumers. Digital marketing strategies successful in other […]

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How To Find The Best Web Design Agency In The UK

Dina EssawyDina Essawy // 12th April 2024

Choosing the best web design agency in the UK to build a compelling and results-driven website can feel like a labyrinth at times, can’t it? The stakes are high for this crucial decision. We all want an online presence that not only represents our ethos effectively but also contributes towards business growth. I fully understand […]

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Everything You Need to Know about Web Creation and Web Development

Dina EssawyDina Essawy // 13th April 2024

Web development and web creation represent the cornerstone activities behind the establishment and maintenance of the digital landscape that defines modern life. This multi-faceted discipline integrates the design, creation, deployment, and management of websites and web applications that are not only functional but also engaging and aesthetically pleasing. As we delve deeper into what makes […]

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How to Create a Website in WordPress for Beginners

Dina EssawyDina Essawy // 13th April 2024

Creating a website might seem like a daunting task, especially if you’re new to the digital world, but WordPress has made it easier than ever. The time required to create a website in WordPress for beginners depends on factors such as the complexity of the design and the amount of content, but it can typically […]

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Comprehensive Exploration of Web Standards and Web Development Tools and Practices

Marwa AlaaMarwa Alaa // 13th April 2024

The digital landscape is in a perpetual state of evolution, driven primarily by advancements in web development—the intricate and strategic blend of technology and creativity used to construct functional, dynamic, and highly interactive websites. As we navigate through this transformative realm, the importance of maintaining high-quality digital experiences becomes paramount. This detailed guide aims to […]

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GTmetrix: Everything You Need to Know for This Easy-to-Use Tool

Nouran AshrafNouran Ashraf // 13th April 2024

Have you ever visited a website so slow that you immediately closed the tab and checked other suggested results? This might be one of the worst nightmares for a website owner. A slow-loading picture on a clothing website can throw off any potential customers, resulting in unintentional losses and low revenue. But it’s not just […]

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Best Web Applications For Web Development

Dina EssawyDina Essawy // 12th April 2024

In this comprehensive article, we delve into the realm of web development, focusing on the most effective and innovative web applications that cater to this dynamic field. Web development, akin to any specialized profession, requires a toolkit that not only simplifies the process but also elevates the quality of the output. The right web development […]

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Crafting an Amazing Social Media Strategy for your Small Business

Nuala DaviesNuala Davies // 13th April 2024

Developing an effective social media strategy is absolutely crucial for a small business seeking to grow their brand and connect with customers in the digital age. With so many active social media users on platforms like Facebook, Instagram, Twitter and Youtube there is immense potential for small businesses to build awareness, engage their target audience, […]

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WP All-in-One Migration: #1 Easy and Flexible Guide on How To Make Your WordPress Website Live

Dina EssawyDina Essawy // 12th April 2024

Creating a website locally before launching it live is a common practice among web developers and designers. It allows for extensive testing, customization, and modification in a controlled environment, away from the public eye. However, transitioning from a local setup to a live website can often be a daunting task, especially for those new to […]

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Navigate Digital: Healthy Tech Habits to Empower your Children

Nuala DaviesNuala Davies // 12th April 2024

Navigating the digital landscape in a bid to empower your children with healthy tech habits is a challenge. In today’s technology-driven world, children are immersed in a digital environment, with lots of screen activity from a very young age. YouTube, social media, apps, games, and tech have all changed how children interact, learn, and engage […]

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WIX

How to Create a Fluid Website Build on Wix | Wix Tutorial for Beginners

Dina EssawyDina Essawy // 12th April 2024

Welcome to our ProfileTree Wix Tutorial for YouTube! In today’s tutorial, we’re diving into the exciting world of website creation using Wix. We’ll walk you through the process of crafting a dynamic and fluid website perfect for today’s digital demands. As we jump in, you’ll notice the website displayed on your screen, a continuation of […]

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How Statistics Drive Winning Marketing Strategies

Miral NassarMiral Nassar // 11th April 2024

As we navigate through the ever-evolving landscape of the digital era, the role of marketing statistics in shaping business strategies is increasingly significant. Marketing teams and enterprises now heavily rely on these insights for decision-making in various domains, including digital marketing, content generation, email campaigns, and social media interactions. This reliance is pivotal for understanding […]

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Ignite Growth with Industry’s Best Digital Marketing Examples

Rebekah McCaigRebekah McCaig // 12th April 2024

In recent years, implementing impactful marketing across online channels has become essential for business growth and success. But for companies just venturing into the dynamic world of digital marketing, knowing where to start can feel overwhelming. Real-world digital marketing examples of tactics and strategies from brands, both large and small, provide invaluable references to model […]

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How To Use Facebook For Business 101: The Amazing Facebook Masterclass

Claire MulliganClaire Mulligan // 12th April 2024

In July 2023, ProfileTree delivered a live webinar on how to use Facebook for business. As the most popular social media platform in the world, Facebook presents an amazing opportunity for businesses of all sizes to promote their products and services on a global scale. Social media has proven to be an outstanding marketing tool […]

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Email Marketing: Powerful Strategies To Craft Effective Campaigns

Nuala DaviesNuala Davies // 12th April 2024

Despite the rise of social media and other online marketing channels, email remains an incredibly effective way to reach your target audience directly in their inbox and deliver consistent and direct messaging from your brand. Email Marketing is a digital tool with explosive power for businesses of all sizes. Harnessing the potential of email can […]

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WIX

How to Hide Elements on Wix | Wix Tutorial for Beginners

Dina EssawyDina Essawy // 11th April 2024

In the digital era, the importance of a well-crafted website for businesses cannot be overstated. Enter Wix – a versatile, user-friendly website builder that has revolutionized web design for small and large businesses alike. Known for its intuitive drag-and-drop interface and a plethora of design options, it enables even those with no prior web design […]

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How To Add In-Page Menu Anchors With Wix | Wix Tutorial | Website Menu

Dina EssawyDina Essawy // 12th April 2024

Introduction to Wix: A User-Friendly Web Design Platform In the landscape of digital creation, Wix has emerged as a revolutionary platform, redefining the approach to website building. Renowned for its exceptional user-friendliness, Wix caters to a wide spectrum of users, from novices embarking on their first website project to seasoned professionals designing intricate sites. Its […]

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5 Real Business Examples of Digital Transformation for Business Growth

Dina EssawyDina Essawy // 11th April 2024

Understanding Digital Transformation in Modern Business In today’s rapidly evolving digital world, digital transformation has become more than a buzzword; it’s a fundamental shift in the way businesses operate and engage with customers. It’s the process of using digital technologies to create new — or modify existing — business processes, culture, and customer experiences to […]

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What is Web Design? How to Design a Website

Dina EssawyDina Essawy // 11th April 2024

What is Web Design? Web design is a critical process that involves creating a branded, attractive, engaging, and user-friendly website tailored to a business’s target audience. It’s not just about aesthetics; an effective website also promotes user interaction and encourages visitors to take action, such as contacting the business or making a purchase. Essentially, a […]

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Is Your Nonprofit Email Working? Statistics to Win Donors

Miral NassarMiral Nassar // 13th April 2024

Nonprofit organisations use effective nonprofit email strategies to engage supporters, drive donations, and raise awareness for their cause. In this article, we will show the importance of email marketing for nonprofit organisations and provide statistics to support the effectiveness of email campaigns in the nonprofit sector. With the right strategy, nonprofit organisations can reach their […]

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Social Media Video Statistics: Captivate Your Audience & Boost Engagement!

Esraa MahmoudEsraa Mahmoud // 12th April 2024

Ever feel like your social media content is getting lost in the scroll abyss? You pour your heart into crafting witty captions and eye-catching visuals, but crickets. Engagement seems mythical, and brand awareness feels frustratingly out of reach. Well, fret no more, frustrated marketer! There’s a secret weapon waiting to be unleashed in your social […]

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Social Media Selling Statistics: Unleash the Power of Social Selling!

Esraa MahmoudEsraa Mahmoud // 12th April 2024

Forget cold calls and elevator pitches. The modern salesperson has a secret weapon: their social media feed. Gone are the days of pushy tactics; today’s sales success hinges on building genuine connections. But is social media selling just smoke and mirrors, or does the data back up the hype? Social media selling isn’t about blasting […]

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Learning Management System Statistics: Unveiling the Power of e-learning!

Esraa MahmoudEsraa Mahmoud // 12th April 2024

Imagine this: you’ve poured your heart and soul into crafting the perfect training program for your team. You’ve invested hours in content, resources, and the promise of a more skilled, engaged workforce. Yet, completion rates are dismal weeks later, and knowledge retention seems non-existent. Frustrated? You’re not alone. Traditional training methods struggle to keep pace […]

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Strengthen Your Strategies: The Fundamentals of SWOT Analysis

Miral NassarMiral Nassar // 12th April 2024

In today’s competitive business environment, it is important to continually evaluate and improve their strategic plans to stay ahead of the game. SWOT analysis is an effective mechanism for this purpose, which helps organisations identify their strengths, weaknesses, opportunities, and threats. By conducting a thorough SWOT analysis, businesses can better understand their internal capabilities and […]

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Hidden Gems: Surprising Statistics About Asset Management

Miral NassarMiral Nassar // 12th April 2024

Asset management is an important financial planning and strategy section for individuals and organisations. It involves systematically handling a company’s physical assets, identifying their value, and monitoring their lifecycle. This article delves into the surprising statistics and trends within the asset management industry, emphasising its global impact and the role of technology in shaping its […]

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A Robust Guide to Statistics for Management and Economics

Miral NassarMiral Nassar // 12th April 2024

Statistics play a crucial role in modern management and economics, providing valuable insights into data that can guide decision-making and drive success. This article will review the fundamental principles of statistics and how they can be applied in these fields. From data collection and analysis to hypothesis testing and regression modelling, this guide will equip […]

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Facilities Management Stats: Market Size & Future

Panseih GharibPanseih Gharib // 7th April 2024

The ever-expanding world of facilities management is much more than just keeping the office lights on. It’s a complex and crucial industry that ensures the smooth operation of buildings and workplaces of all shapes and sizes. But how big is this industry? And where is it headed? In this blog article, we’ll delve into the […]

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Emergency Management by Statistics: For a Resilient Future

Miral NassarMiral Nassar // 12th April 2024

Emergency management has a massive role in ensuring the safety and resilience of areas in the face of natural disasters, pandemics, and other emergencies. Understanding the key statistics and data that inform emergency management strategies is essential for effectively preparing for and responding to these events.  This article will explore the critical numbers and metrics […]

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Document Management Statistics for Efficiency

Panseih GharibPanseih Gharib // 9th April 2024

In today’s fast-paced business world, inefficiency can be the enemy of success. Yet many companies need help with a surprising archaic problem: paper-based document management. From skyrocketing costs associated with filing, printing, and lost documents to wasted employee hours spent searching for misplaced files, the traditional paper trail significantly reduces productivity and profitability. Thankfully, there’s […]

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Effective Classroom Management Powerful Statistics & Insights

Panseih GharibPanseih Gharib // 9th April 2024

The classroom is dynamic, bustling with eager learners and the ever-present hum of potential distractions. However, within this organised chaos lies a crucial element that sets the stage for successful learning: effective classroom management. For teachers, mastering this skill is like wielding a magic wand – it fosters a positive learning environment, minimises disruptions, and […]

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Data-Driven Product Management: Statistics to Boost Your Success

Miral NassarMiral Nassar // 8th April 2024

In today’s rapidly evolving business landscape, data-driven decision-making is becoming increasingly crucial for product managers looking to drive success and innovation. By checking the power of data analytics, product managers can gain important information about customer behaviour, market trends, and product performance, empowering them to make more informed decisions that drive results. This article will […]

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The Power of Streamlining: Business Process Management Statistics!

Esraa MahmoudEsraa Mahmoud // 7th April 2024

In today’s dynamic business landscape, efficiency reigns supreme. Companies constantly seek ways to optimise workflows, reduce costs, and boost customer satisfaction. This is where Business Process Management (BPM) steps in. By meticulously analysing and improving existing processes, Business Process Management empowers organisations to function at their peak potential. But what does the data say about […]

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Creative Fabrica Studio: Is It An Ideal Tool For Your Creative Designs?

Sara LynchSara Lynch // 5th April 2024

Since its inception in 2016, Creative Fabrica has rapidly evolved into a vibrant hub for digital creativity, amassing a vast library of over millions of design assets contributed by thousands of talented creators from around the globe. This online marketplace and platform has become a go-to destination for crafters, designers, and creative professionals seeking to elevate their projects with exceptional resources.

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