Projects by ProfileTree
Explore our work & see the results
All of our marketing and web design projects are guided by the same principles. Our number one goal is to provide your business with maximum return on investment, through increased revenues and engagement.
From the outset, we work with all of our corporate and small business clients to turn even the simplest of project ideas into concrete results. We have over a decade of experience of delivering bespoke marketing and web design projects to businesses of all sizes, as well as government organisations and NGOs across the UK and Ireland.
Our expert team includes copywriters, product designers, videographers and developers. This means that ProfileTree have the skills and expertise to meet even the most ambitious clients’ expectation and goals.
We also recognise that not every business owner has a high digital skill level, or extensive knowledge of HTML and CSS. Instead, your top concern is how our work will impact your business. As such, it’s crucial that you can trust our digital marketers, designers and developers to deliver real world results.
Féile Website: How We Helped Ireland’s Biggest Community Festival Build a Custom Site
A few years ago, the team behind the Féile Festival approached us with a request to breathe new life into…
Educational Platform: Learning Mole
Learning Mole is a fun and engaging platform that provides educational content for children to enjoy their learning. What once…
Hotel Marketing Strategy: How We Used Sleek Website Design, SEO Tactics and Visual Content for Success
Denvir’s Coaching Inn is a historic hotel nestled in the heart of Downpatrick. When they came to us for a…
Training Website Design: How We Helped a Local Training Provider Design a Sleek and Functional Website
Training websites usually tend to have a lot of information that visitors need to make sense of, so when it…
Conversion Rate Optimisation for our Client Enviro FWA
Having a website is a necessity in today’s digital landscape, it’s the hub of your online presence and the place…
How We Improved Our Client’s GT Metrix Score From C Grading to A Grading
At ProfileTree, we don’t just design websites that look good, we also build websites that perform. When our client ProCoffee…
Integrating a Learning Management System onto WordPress – How we did it for Concrete Batching Systems
A Learning Management System (LMS) is a software application or web-based platform designed to plan, deliver, manage, and assess a…
Medical Web Design: How We Helped Our Client Dr. Seni Refresh His Online Presence
In the ever-evolving digital age, having a user-friendly and informative website is crucial for professionals, especially in the medical field.…
How We Helped Our Client Find an SEO Domain Solution
If you have ever ventured into the world of SEO, you probably already know how important your domain is for…
Transport and Logistics Website Design: Website Transformation for TCB Group
In the bustling world of transport and logistics, having a strong online presence is no longer just an added advantage…
Car Review Website: Amazing Cars and Drives
Amazing Food and Drink is a Youtube channel and Instagram account that provides a special behind-the-scenes look into the everyday…
Food and Drink Website: Amazing Food and Drink
Amazing Food and Drink is a Youtube channel and Instagram account that provides a special behind-the-scenes look into the everyday…
Website Design for Charity Events: A Complete Website Refresh for Eastside Arts
Eastside Arts is a name many in East Belfast are familiar with. Operating as a branch of the Eastside partnership,…
Travel Website: Connolly Cove
Since its initial venture in 2016 as a project for ProfileTree interns, Connolly Cove has undergone unprecedented growth, reaching milestones…
Video Production for Community Building Initiative
Forest Stacks is an exciting community building initiative which contributes to the Garvagh Peoples Forest Project, a programme which enhances…
Creative Website Design and Build for Brexit Business Advisory Service
The Challenge The United Kingdom’s departure from the European Union was to cause considerable uncertainty for Irish businesses. That’s why…
Ecommerce Website and Digital Marketing for Online Furniture Retailer
The Challenge – Ecommerce website, digital marketing and strategy When it comes to furniture and interior design, TRND Furniture are…
Branding, Web Design and Digital Marketing for Cloud-based EPoS Provider
The Challenge – Branding, Web Design and Digital Marketing When ProfileTree first consulted with Three Software, it became immediately apparent…
Website, Digital Strategy and Content Marketing for Property Consultant
The Challenge – Website, digital strategy and content marketing With offices in Dublin and Belfast, Eldron were well positioned to…
Website Design, Development and Hosting for Ireland’s Top Accredited Training Provider
The Challenge – Website, digital strategy and content marketing With professional links to hundreds of gyms and fitness centres across…
Digital Strategy, Website and Content Marketing for Southern Spain’s Leading Estate Agent
The Challenge As experts in the Spanish property market, Dream Spanish Homes have excelled in providing amazing insights and guidance…
Website Redesign and Content Marketing for Ireland’s Leading Laser Eye Clinic
The Challenge Cathedral Eye Clinic has become an institution in Ireland, with its Belfast-based headquarters hosting some of the country’s…
Website Rebuild and Digital Training for LGBT Advocacy Organisation
The Challenge First established in 2010 by seven local LGBT helplines, LGBT Ireland now stands as Ireland’s largest support service…
Ecommerce WordPress Development
Custom Woocommerce Website – Belfast Artisan Still struggled with a challenge faced by many modern businesses: establishing a presence in the digital world.
Social Video Campaign for Top NI Tourist Destination
The Challenge Crumlin Road Gaol Ltd. have defied the odds, transforming a former prison and symbol of the Northern Irish…
Website, App Design and Content Marketing for Online Rota Software Provider
The Challenge The world of work is changing. The team at GigGrafter were acutely aware of that change, basing their…
Digital marketing, content creation, web design and development - What does your business need?
At ProfileTree, our team of experts can help your business succeed online through tailored digital marketing services, bespoke web design and quality content creation. We treat all of our clients, from big corporations to small local businesses, the same. Our number one goal is to provide your business with the maximum return on investment, through increased revenues and brand engagement.
All of our marketing and web design projects are guided by the same principles. Whether it’s web development, graphic design or managing your brand’s social media presence, ProfileTree puts your company in front of the right customers at the right time. We are passionate about what we do and we can turn even the simplest of project ideas into concrete results.
Digital marketing, content creation and web design is not a one size fits all approach and we understand this more than anybody. It’s important to know which promotional techniques will work best for your business and at ProfileTree, we have over 10 years of experience in helping clients from a wide range of industries.
Promoting e-commerce businesses in the online market
E-commerce content creation
Needs to entertain, provide value, answer questions, demonstrate specific uses of product, product features.
How to instructions
Home hair-dying tutorial, drilling a hole, cooking a recipe using the products etc, clean shoes, hook up a stereo.
Visual demonstrations
Trying on clothes, what products look like in different light, size comparisons, creating products from start to finish - really popular with small businesses on TikTok.
Unboxing
Usually high end brands, big reveal of new product, imaginative wrapping, unveiling process, makes for good content, novelty.
Visual demonstrations
Give a general opinion surrounding your brand's product/service. e.g.) brand ambassador or fashion editor might write a blog on their thoughts for upcoming fashion trends in the autumn season. Their business sells the merchandise they are recommending.
E-commerce digital marketing
Needs to use a variety of descriptive words, target a variety of digital marketing channels. Trying to compete with competitors and dominant online sellers like Amazon and Ebay.
SEO - search engine optimization for ecommerce business
Are people searching for your product under a different term? What are they using your product for? Is your product named something confusing? What questions are people asking about your product?
Influencers
Brand partnership and promotion, appealing to influencer audiences, especially if the same demographic as your audience. Local influencers - Shane Todd punjana tea bags.
Social media trends
Tiktok creates products from start to finish, usually with that robotic narrating voice.
Tiktok trend of telling funny or amusing customer stories and interactions.
Tiktok trend of telling funny business stories or overlapping with Reddit stories.
Social media engagement
Quizzes, would you rather, q+a, customer replies, e,g,) tell me what you want me to make next.
Email marketing
Offering discount codes, personalised discounts, birthday discounts. Newsletters about new products etc.
E-commerce web design and development
Navigation
Navigation path, should show previous pages, the path of how they visitor arrived at that page.
Conversion rate optimization
Visitors to your website are encouraged into your business goals e.g.) purchasing a product/service. This is achieved through embedding features like, calls to action - buy with one click, favourite his item, add to basket, save card details for future purchases.
Upselling features
You recently viewed, people also bought, you might also like etc.
E-commerce website builders
Woocommerce, shopify, wordpress
Social media engagement
Many people browse on tablets, mobiles etc. ensure there is fluidity within each device.