What is a Static Website? And Is it Right For You?
In this article, we’ll explain what is meant by a static website, why might it be useful for your website design and the limitations of this kind of build.
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Web Design & Development
The latest Website Design and Development articles, advice and insights from the ProfileTree team.
What makes a good website? The ultimate guide to developing a successful and functional website
In this article, we will provide guidance and advice on what makes a good website, ensuring that you are aware of the basics of web design and how you can implement strategic functions to enhance your digital presence and online awareness.
How to do an analysis of a website: 3 tools you can use and practical advice for improved digital performance
A website is the cornerstone of digital marketing and the online home of your business, but how do you know if it’s performing at its full potential? In this article, we will explain how to do an analysis of a website, showing you a range of practical tools that you can use to evaluate your website’s digital performance.
Top 5 Website Builders for Free to Create Your Own in Less Than 10 Minutes
Your head is spinning. Many website builders for free are around there, and you are getting overwhelmed with the best-designed websites— you need just one like them to inspire your audience. How many pages do you need? What can you write on each page? Is it worth it? How can you grow your business through […]
Your Ultimate Guide: What is Link Tracking? Tools & More
Do you know that a reliable and efficient link tracking tool could be that missing tool that will level up your marketing strategy? Yes, it’s. While it’s pretty simple when used right, this tracking is a powerful tool that will take your marketing campaign to the next level. It will enlighten you about where your traffic […]
10 Best Designed Websites: Get Inspired
The theory of having the best designed websites to convert seems straightforward, isn’t it? It supposes to be! You have hired a website designer or developer. You sent a creative brief to explain your objectives, what you offer, and what you want people to know about you. Most importantly, you have content writers ready to […]
Dropshipping by Amazon: How to Start
Have you ever wished to have the magic power to generate passive income? Everyone does! Here you can find answers to all your questions about dropshipping by Amazon, and it is still worth it! Let’s see. You finally made a goal to start dropshipping by Amazon, but like everything in this critical digital era, you’re […]
Your Insider Guide to Conduct a Marketing Strategy to Launch a Website to WIN
Building a marketing strategy to launch a website can be a team’s mega project for a reasonable amount of time. However, it’s certainly easy to feel that this big project is done once the website is running or updated. But the truth is that it’s just the beginning. Launching, relaunching, or rebuilding a website is […]
Graphic design essentials for beginners and 5 tips to master the craft
learn the graphic design essentials and master the craft. Graphic design is the process of curating an image for enhanced visual appeal. It can convey a certain mood, tone or feeling and be used for advertising purposes or as a marketing method.
Super Easy Guide: How to Create a Website in Less Than 30 Minutes
A free, step-by-step guide to making a website in 30 minutes or less. You will never need any other tutorials after reading this one. Let’s dive in. Whether you’re a freelance photographer, have a small business, or own a hardware store, a great website is necessary for your company’s success. As webmasters who have worked […]
Importance of a Website Strategy: Why You Need One & Tips & More
The importance of a website strategy is priceless. Indeed, the success of your business is vastly dependent on how your marketing, social media, content, and website Strategies are executed, what comes out of them, and when you can build a new one. The word “strategy” has always irked any business owner. It feels boring, stuffed […]
7 Important Tips to Create the Best Strategies for Developing a Website
To find the most relevant strategies for developing a website, you need to admit the importance of having a well-laid website structure for your organisation or brand. Every business should invest in establishing a solid website strategy. And the reason is obvious. In marketing, perception is reality. A static and flat online presence that only […]
How to Structure a Website Strategy Team
Do you want to structure a website strategy team? To start with, most companies either have one person responsible for website strategy or outsource to handle this. However, as your company expands, you might find that it becomes too much for such one person to build your entire strategy, track your website performance, be ready […]
How to Build an Ecommerce Website Strategy Right Now
You need to find out how to build an ecommerce website strategy, why you should invest in it, how to create an effective one and discover tools that will assist you in your process? Here are all the answers you’re looking for. As an online store, you badly need to drive traffic online. That means […]
eCommerce web design agency – what to think about when creating a successful website
eCommerce web design agency. There are over 26 million ecommerce websites worldwide and that is a lot of competition. You need an expert ecommerce web design agency to help you survive online, no matter what product or service your business is selling. If you’re an online retailer, you need an effective, engaging and convenient website to sell your products and services on.
B2B website design – what to consider for a successful website
A B2B website is one of the most valuable tools for marketing within B2B organisations. With curated B2B website design, your website can rank highly on search engines, increase traffic, generate more sales and become a resource of support for its targeted businesses.
Web Agency Review
Digital marketing can be a nebulous topic because of how many factors, variables, and aspects the discussion can go into. We began ProfileTree as a service provider that can simplify everything and provide the most efficient path from point A to B. We only needed an organic way of spreading the word about our services. […]
How to Become a UX Designer
UX design has been gaining popularity in recent years. You may have heard about the job, but aren’t sure how to get started. Don’t worry! We will give you a step-by-step guide on how to enter the field of UX design in this article. Choose your Ideal Education Path In order to become a UX […]
What is UX Writing 
User experience, or UX, is a fundamental part of UX design and is the basis of UX writing. User experience design is all about creating a great experience for the user. This is what UX writing is all about – but for writing. UX writing is primarily about guiding users through the process of using […]
Why Your Website’s Colour Scheme Is Important
Colour plays an important role in every project – printing promotional flyers, creating your brand’s logo, and establishing your brand identity. This is no less true for your website’s colour scheme. By using different colours, you are able to convey emotions, drive conversions and earn loyalty from your customers. When building your website, choosing the […]
5 Amazing Web Development Ideas
The demand for web developers has never been greater in an era of digital transformation. With people finding new ways to work, communicate, and shop, technology has been required to facilitate that. Everyone needs to practice their digital skills, particularly if they are devs, and coming up with web development ideas can be taxing. Practicing […]
6 Ways To Make Sure Your Website Is Secure for Customers
Every website can undergo security breaches and while you might not think that there is anything of value on your site, this doesn’t mean there isn’t an opportunity for it to be compromised. Something to note is that the majority of website security breaches are attempts to use your server as an email relay for […]
5 Useful Tips to Improving Your Web Development Skills
In the wake of COVID-19, businesses are recognising the importance of digital transformation. With more and more demand for websites, web development is becoming a crucial industry with updates to practices and software daily. Honing your web development skills is critical if you want to continue being the best there is. Taking time to practice […]
What is HTML and CSS?
Website development is chock full of codes, acronyms and jargon. But once you learn the basics, you’ll then better understand what makes up your website. The best place to start is by familiarising yourself with the two core technologies used for building web pages. These are your trusty HTML and CSS. While that may sound […]
10 Essential Skills for Great Web Designers
Web designers marry creativity and technology together to create beautiful designs on webpages. There are essential skills that every web designer you should know and understand to ensure that they are producing great work. Not only are technical skills important being able to understand collaboration methods and having strong communication skills matter. Designing for clients […]
9 Web Trends
Influenced by cultural changes, digital design is rapidly evolving to adjust to new work-life which has become increasingly remote over the past year. With this in mind, digital trends have incorporated unusual colour schemes, 3D product simulations, new typography art, among others. Web designers are attempting to create realism within a digital environment. Life has […]
Your Ultimate Checklist to Design an Awesome WordPress Website
One of the world’s leading content management systems, WordPress is the popular choice for most businesses. For ease of use, security, and reliability, WordPress constantly performs better than its competitors with over 50 million users. With that in mind, we’ve created the ultimate checklist to help you create an incredible design that attracts your audience […]
Video First: Talking UI Testing with CEO Bob Marks
Are you aware of the importance of UI testing, and how avoiding it could have disastrous consequences? Video First Software CEO Bob Marks explains why.
Building a Squarespace Ecommerce Website: Simple Guide
When developing a new website, there are many things to keep in mind. Some of the most important concerns are cost and usability. Building a Squarespace website is a fantastic option for both. But what is Squarespace? Basically, it’s a platform which allows you to build and manage a website with very little technical skill. […]
Creating Coupons with WIX + 3 Tips for Maximising Success
At ProfileTree we have put together this tutorial to share how to use coupons with WIX. To get started using WIX coupons, you first need to be logged into your WIX dashboard and select the website you wish to create WIX coupons on. Similar to the email marketing of WIX, coupons are located within the […]
Martha Greenlee: How to Use UX Thinking in Tourism
Whether you are customer or client-focused, user experience can be applied to any sector. In our recent Business Leaders episode, our host Ciaran Connolly chats to Business Development Consultant Martha Greenlee about all things UX. The Florida-based expert is responsible for developing communities, by combining user experience with marketing, anthropology, real estate and tourism for […]
Selazar: Advice for Developers, Tech Start-Ups and Young Talent
The world of the web can be a daunting place – even if you’re an expert in it. Whether it be upgrading to an eCommerce website, or venturing into business for yourself – we have the answers to your questions. In our latest Business Leaders episode, we spoke to Gareth Burns, CTO of tech company […]
Responsive Design: Best Practices and Examples
The way we use the internet has changed greatly over the last decade. Responsive design is a reaction to this change. Once upon a time, people accessed the internet using a desktop computer. Nowadays, the picture is a lot more varied. Less than half of all browsing sessions are on desktops: Mobile devices account for […]
Add an Online Store to Your WIX Site Quickly and Easily
To develop an online business, it’s important to know how to add an online store to your WIX site. You may want to add a store to your website after it has been set up for a range of reasons. In this article, we’ll show you how. For example, a trend in 2018 for Youtube […]
How to Create an AI Strategy: Ultimate Guide
The rise of artificial intelligence is often referred to as the third industrial revolution. To stay up to date, modern businesses need to create an AI strategy. The trouble is, most business owners have no idea where to begin. In fact, many people assume that AI is basically science fiction. These days, there are countless […]
What is a CMS? Essential Guide to Content Management Systems
If you’ve had a new website developed for your business, or you’re in the middle of that process, you’re going to have to choose a CMS at some point. That’s because a CMS is a crucial part of the website design and creation process. But what actually is a CMS, and why does it matter? […]
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