Have you ever pondered why your business isn’t escalating the way you planned? As an entrepreneur, you must have gone through all kinds of analysis and investigations to recognise the problem. However, leadership is one aspect that many business people pay no attention to. Did you know that 77% of businesses report a shortfall in […]
Human Resource (HR) management is undergoing significant transformations with the increasing integration of HR statistics-driven approaches in the workplace. The use of HR statistics has become a top priority for HR professionals and leaders, enabling them to make informed decisions and strategic plans. The reliance on HR statistics intensifies as organisations strive to enhance employee […]
Air travel statistics continue to forge ahead in 2023 despite the pandemic’s lingering challenges. The latest outlook reveals significant milestones achieved and a promising trajectory for the year. The global air travel industry in 2023 demonstrates resilience and adaptation in the face of unprecedented challenges. With a steadfast focus on recovery, various regions have made […]
In the high-stakes world of corporate leadership, the journey of a CEO can often resemble a rollercoaster ride, filled with unexpected twists and turns.
The marketing mix, a foundational concept in the field, traditionally comprises four Ps: Product, Price, Place, and Promotion. We discussed the first, second, and third Ps in previous articles: Products: The First P in The Marketing Mix, Price: The Second P in The Marketing Mix, and Place: The Third P in The Marketing Mix. So, […]
Traversing the somewhat bewildering terrain of digital business can certainly appear intimidating for a good number of organisations out there. But here is a bit of comforting news: you are in rather good company. With an impressive 56% of firms globally prioritising their own transition into the digital sphere, it is starkly evident that we […]
There are many elements of CRO. Image credit: Netsmartz
Suppose you’ve been reading any of our simply gorgeous quality content for the past however long you’ve been doing so (humour us). In that case, you’ll be quick to realize we’re particularly adept at quite a handful of things: Online marketing, analytics, design, app development and a smorgasbord of other such topics. But our favourite […]
Google faces over 2 million copyright infringement claims every week. Image credit: Statista
Future planning and strategic organisation are critical for business success, and a lack of them is often the leading cause of business failure. Business objectives and goals give your business something to work towards, a vision to achieve and ultimately – a purpose for going to work every day! Whether it’s a new project, a marketing […]
There are many facets to brand perception. Image credit: Oberlo
Only a third of businesses around the world are owned by women. Image credit: WorldBank
There are key differences between the aims of QA and QC. Image credit: Jelvix.com
Product placement is now a major industry. Image credit: MarketingWeek
Copyright covers intellectual property and artistic works. Image credit: AmazonAWS
Entrepreneurship often means taking care of all business functions by yourself. Image credit: AmazonAWS
Most organisations don’t have a clear project management methodology in place. Image credit: GetAppLab
With a huge scope for growth, there has never been a better time to get into project management. Image credit: Raconteur.net
A production possibilities curve maps out how much of your products you can afford to create. Image credit: FutureLearn
In an ever-more interconnected world, the global business is a dynamic tableau, vibrant with data and statistics that tell the tale of economies intertwining, markets expanding, and businesses reaching across borders with unprecedented agility. The pulse of international commerce can be measured by meticulously examining global business statistics, offering a lens to peer into the […]
Recuva and CCleaner are two of the most well-known file-recovery software tools. Image credit: Recuva, CCleaner
Negotiating the intricate domain of business revenue statistics can often feel akin to navigating a convoluted labyrinth, particularly when it pertains to small businesses. However, were you aware that small businesses add a whopping 44% to U.S. economic activity? With diligent research and careful consideration, we have emerged equipped with enlightening insights into these crucial […]
Understanding the allocation of business capital can be as daunting as ascending Ben Nevis. The process is characterised by the meticulous examination of numerous receipts and detailed Excel spreadsheets and the frequent confusion over inconsistencies in the business spending statistics. This blog post, armed with thorough research and enlightening details like marketing budgets comprising 11.2%, […]
Business statistics role is crucial in the world of business. It provides valuable insights and helps decision-makers make informed and timely choices based on data analysis. Currently, Statistics is the compass by which modern businesses navigate the sea of market dynamics, customer preferences, and competitive challenges. This article ventures into the heart of business statistics, […]
Check Backlinks regularly to assess SEO success and uncover new link-building opportunities. This guide uses top tools to analyze backlink profiles, monitor competitors, and develop plans to build additional strategic, high-value links. Links leading to your website can have a significant effect on the search performance of your website. However, the impact of a backlink […]
Hispanic-owned businesses are enterprises owned and operated by individuals or groups of Hispanic or Latino descent. These businesses are typically located in countries with a significant Hispanic population, such as the United States, Spain, Mexico, and many other countries in Central and South America. Their owners may have diverse backgrounds and may come from various […]
Coming up with blog topic ideas consistently can be challenging. However, writing about the right topics is crucial for attracting and engaging your target audience. In this comprehensive guide, we share over 100+ blog topic ideas across categories designed to appeal to a broad readership. With enough inspiration to fuel a year or more of […]
In today’s data-driven world, statistics are crucial in shaping public opinion, policy decisions, and individual beliefs. Misleading statistics, resulting from misinterpretation, manipulation, or lack of context, can distort the truth and lead to misinformation. The media, being a primary source of information for many, holds the responsibility of presenting these statistics accurately and transparently. However, […]
Google AdWords Keyword Planner is a free software tool webmasters use to learn about the popularity of keywords and keyword phrases, how Google search engine users are looking for certain keywords, the competition to buy Google Ads advertisements using those keywords, and the cost per click. Paid advertising campaigns are conducted on a pay-per-click (PPC) […]
Facebook organic reach in 2023 takes strategy and consistently posts the right content types. With Facebook’s algorithm changes over the past few years, brand pages have seen significant declines in organic reach, now averaging below 5%. This makes it challenging to get content shown to your target audience without paid promotion. The key is optimizing […]
Social media has become a digital buzzword, but social media platforms such as Facebook and Twitter mean different things for business owners than personal users. In 2015, a CMO survey set out to answer the question, “How does social media help businesses?” The answers were often surprising. Only 15% of respondents could quantitatively prove the […]
Facebook likes are a valuable metric for any business or individual on the platform. They can help to increase brand awareness, generate leads, and drive sales. However, getting more Facebook likes can be challenging, especially in today’s competitive landscape. This comprehensive guide will give you the tips and strategies you need to get more Facebook […]
A brand strategy is an engine behind any excelling business. The process of how to develop a brand strategy can be quite time-consuming and exhausting. The merits of executing a good brand plan are countless. To start that journey off, this guide focuses on everything a business owner needs to develop an exciting brand plan […]
The study of collecting data collection, analysing it, interpretation, and presentation is known as statistics. Its main objective is to reveal patterns, trends, and relationships in data. Utilising the power of statistics, people and organisations may turn unstructured data into useful knowledge that improves our understanding of making wise decisions. Statistics provide a systematic framework for […]
It is crucial to investigate failures and successes when studying the business market. Looking at the failure statistics and numbers of different franchises and startups might help you answer the most pressing questions: What are the chances of success my business has? What are the main reasons for business failure in the current market? How […]
Every successful family-owned business begins with a future vision and a strategy. Families that run such companies have overcome obstacles brought on by a constantly changing market; they are dedicated, making wise choices, and working hard. Having a successful family-owned business is complex because you should consider many aspects to improve the likelihood of success. To […]
