How to Develop a Social Media Marketing Strategy 101
A social media marketing strategy is critical to the success of your content, reaching the correct target audience and generating sales and conversions. If you’re wondering how to stand out...
When Advertisements Don’t Live Up to Expectations: 4 Unbelievable False Advertisements
When we see advertisements that deliver lofty promises and wonderful visuals, we assume that is what we’re getting. Sometimes advertisements don’t live up to our expectations though, which can negatively...
8 Useful TikTok Business Statistics To Boost Your Social Media
TikTok business statistics are essential for businesses and marketers to recognise current trends and consumer behaviours, and utilise these statistics to improve their social media marketing. Since the release of...
12 Amazing Social Media Use Statistics: Social Media For Business
Social media use statistics have highlighted the dependency that consumers have on social media to connect with family and friends, research products and services, and remain up-to-date with the latest...
TikTok Statistics UK 2024: Everything You Need to Know
TikTok Statistics UK edition provides insight for businesses and marketers into consumer behaviour and current trends that are capturing the attention of online users. Since the launch of TikTok in...
SEO Checker: Your Content’s Best Friend
Search Engine Optimization (SEO) is a critical aspect of online marketing that involves optimizing your website's content and structure to improve your search engine rankings. The ultimate goal of SEO...
A Look At How Many People Use TikTok: The Amazing Power of TikTok Marketing 101
“How many people use TikTok?”. This is a great question for businesses to ask themselves as it means that they are thinking about the possibilities of TikTok marketing to grow...
7 Fascinating Facts About How Many TikToks Are Made A Day
In this article, we’ll take you through how many TikToks are made a day and break down what type of users are creating content on TikTok. When it comes to...
Social Media Usage by Age: 2025 Statistics & Demographics Breakdown
Social media age statistics suggest differences in user behaviour across several age groups and demographics. These statistics help businesses and marketers better understand their target audience and identify potential ways...
10 Amazing Social Media Usage Statistics To Develop Your Digital Strategy
In 2023, social media usage statistics provide businesses and marketers insight into how much consumers depend on social media to connect with others online and research brands and services. In this...
When Was TikTok Made? 5 Interesting Facts About TikTok
“When was TikTok made?” is a great question to ask when considering the social media app's impact on the digital marketing industry. In this article, we’ll answer the question, “When...
How to Get Followers on Pinterest: 3 Great Ways
“How to get followers on Pinterest?” is a great question to ask when developing a digital marketing strategy. Pinterest is an amazing social media marketing tool that consumers utilise to...
Social Media as a Marketing Strategy: 10 Proven Practical Tactics
If you want to grow your business, you need to leverage social media as a marketing strategy. According to many social media statistics, over 80% of consumers said that social media...
What is a Website Title, and Why is it Important for Performance?
A website title is an essential element of a web page's HTML code. It serves several important purposes and carries significance for both search engines and website traffic. In this...
Content Optimization 101: Tips and Tricks to Make Your Content Engaging and Stand Out From Competitors
In the era of digital marketing, we hear time and time again that content is king, but how do we actually get the content into the hands of target audiences?...
4 Benefits of Social Media For Business Statistics to Boost Your Online Success
In the past few years, marketers have witnessed many benefits of social media for business statistics. Social media marketing has become an essential tool for businesses to promote their products...
6 Instagram Hacks You Need: A Complete Guide to Instagram
Instagram has gone through many changes over the years since it started as a social media app to capture must-see moments through photos to share with friends and family. In...
6 Essential Steps To Elevate Your YouTube Marketing: A Complete Guide To YouTube
YouTube Marketing: Recording a YouTube video YouTube marketing has grown steadily over the last few years. Since its founding in 2005, YouTube has remained one of the most popular...
4 Ways to Use LinkedIn Marketing To Increase Your Brand Awareness: A Complete Guide To LinkedIn
LinkedIn marketing has transformed how businesses and professionals interact with each other. LinkedIn has become a social media platform for businesses to enhance their online presence and increase brand awareness...
5 Important Ways To Grow Your Business Using TikTok Marketing: A Complete Guide To TikTok
Since the initial release of TikTok in 2016, TikTok marketing has transformed the way in which marketers communicate with their target audience as a larger focus has been placed on...
3 Powerful Ways To Enhance Your X / Twitter Marketing Strategy
Twitter marketing has remained one of the most powerful social media tools for online users to communicate with each other and keep up-to-date with current news and trends. Twitter is...
5 Social Media Business Statistics You Need To Check Regularly To Perfect Your Strategy
In today’s fast-paced digital world, social media is more than just a marketing tool—it’s a vital part of your business strategy. With billions of users across platforms like Instagram, Facebook,...
3 Great Ways To Use Social Media Advertising Statistics
Social media advertising statistics have been a powerful marketing tool for businesses, helping them reach new audiences online and increase sales and conversions. In this article, we’ll take you through...
5 Amazing Social Media Small Business Statistics To Boost Your Sales
Social media small business statistics show the importance of using social media marketing to reach a large target audience. Since the rise of social media, online shopping, and content creation,...
9 Useful B2B Social Media Marketing Statistics You Need To Know
Business-to-business, or B2B, social media marketing statistics help inform businesses and marketers about the current marketing landscape. When promoting your business online, you must review your current B2B strategy to...
4 Amazing Benefits of Social Media Statistics To Grow Your Business Online
The benefits of social media statistics allow businesses to utilise data and information about the current performance of their social media strategy and identify areas of improvement to increase reach....
8 Essential Statistics About Social Media Marketing To Improve Your Online Presence
Statistics about social media marketing are incredibly beneficial for business owners and marketers as they provide essential insights into how users behave on social media and how this may impact...
10 Important Instagram For Business Statistics To Elevate Your Social Media Strategy
Instagram for business statistics can help businesses and marketers to understand user behaviour on Instagram and keep up-to-date with trends and new features. The digital marketing landscape is constantly changing,...
9 Ultimate Small Business Digital Marketing Statistics To Elevate Your Business
Small business digital marketing statistics suggest the impact of the digital world on small businesses. Particularly since the COVID-19 pandemic, social media became a game-changer for many businesses that had...
Graphic design essentials for beginners and 5 tips for mastering the craft
Graphic design is the process of curating an image for enhanced visual appeal. It can convey a certain mood, tone or feeling and be used for advertising purposes or as...
How to Create a Content Strategy for a Website in 5 Easy Steps
Your content marketing efforts can be vastly improved by building a content strategy for a website. This guide will answer all your questions about crafting an exclusive content marketing strategy. ...
5 Marketing Ideas for Valentine’s Day Because Your Brand Deserves All the Love
Valentine's Day brings about many marketing opportunities for businesses to connect with their audience and celebrate with them for the season of love. The retail and hospitality industry is usually...
How to write a blog for SEO and what you should do to help it rank
Do you want your blog to rank number 1 in search engine results? If the answer is yes, then this is the article you need to read. Blog posts are...
PowerVision S1 Review: A Small Gadget Packed With Big Features
The PowerVision S1 is a handheld gimbal with professional video capabilities. If you are a video content creator, it’s going to make life much easier; with features like AI tracking...
All You Need to Know: What is a Good Marketing Strategy?
What is a good marketing strategy? Or what makes a marketing strategy good? What is the main difference between a successful marketing plan and an unsuccessful one? It's the preparation...
Which Strategy is Considered Product Marketing? Your Ultimate Guide
This question is frequently asked and the answer is quite interesting; which strategy is considered product marketing? Let's face it, in marketing, many strategies are available, and if you're unsure...
How to Create a Marketing Strategy: All You Need to Know
The truth about creating a marketing strategy is that you need to keep up with marketing trends all the time, and just doing so could be considered a full-time job. ...
What is a Go-to-Market Strategy? Brilliant Tips and Handy Guide
What is a go-to-market strategy? We are here to help you learn how to create this strategy that can prepare you for a new product launch. With new trends introduced...
What Are the Major Components of a Marketing Strategy That You Should Use Right Now?
Do you want to create a well-structured marketing strategy that will drive sales and bring recognition to your business? To do this we must create authentic goals. For example, we...
How to Perform Market Research: What You Really Need to Know
Learn how to perform market research in simple 5 steps to understand your audience, market and position. Today's consumers have all the power because we live in a hyper-competitive business...
Your Guide to Explore the Best Media Buying Software & Tools
How to make use of the best media buying software and tools in today's market? Your customers are more exposed to messages than ever before. As a result, we consume...
Media Buying 101: 5 Things You Need to Know About
Have you heard about media buying 101 and didn't know what it was? This article will explain everything that you need to know! Successful marketing campaigns with ROI-positive outcomes don't...
What is Programmatic Media Buying? Everything You Need to Know
If you have a business, you may have heard people rave about programmatic media buying. It seems that everyone does it today. It may seem confusing but you are not...
What is Media Buying? How Does it Work? — A Complete Guide
In this article, we will break down the question, "What is media buying?"! Whenever you browse the internet, you may stumble upon messages labelled with sponsored tags or banner ads...
Your Insider Guide: What is a Competitive Environment Analysis?
In this article, you will learn what a competitive environment analysis is, why it is essential and how to conduct one. Cycling races are one of the most prestigious competitions...
Want to Conduct a Competitive Analysis? Here are 7 Reasons Why You Should
Do you want to conduct a competitive analysis to better understand your rivals, launch a new product, or even get more ideas about your marketing strategy? Let's see what you...
What is a Website Strategy? Why You Need it and How You Can Do it
A website is an essential piece of your business's marketing and sales success, but how do you start, and how do you build a website strategy that aligns with your...
5 Effective Methods for Marketing Halloween for Hospitality
Halloween is a great time for the hospitality industry to showcase its hosting skills. There are lots of opportunities for clever marketing techniques, and the content can be posted online. ...
Content writing – the key to a successful digital marketing strategy
At ProfileTree, we help businesses recognise the value and importance of content writing for the success of their business. Content writing is a tool used within a digital marketing strategy,...
Social Media Content Calendar 101: How to Improve Your Marketing Strategy
We now live in a so-near-to-become-fully-digitalised world, in which social media success, as well as every other kind of success, primarily depends on consistency and strategy. To achieve that, brands...
Affiliate Marketing: The Best A-to-Z Guide to Get Started in 7 EASY Steps!
Affiliate marketing is a way of making passive income. According to Statista, business spending on affiliate marketing will hit 8.2 billion dollars in the United States alone by 2022. Taking advantage...
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