Tag: Content Marketing Strategy

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Graphic design essentials for beginners and 5 tips to master the craft

learn the graphic design essentials and master the craft. Graphic design is the process of curating an image for enhanced visual appeal. It can convey a certain mood, tone or feeling and be used for advertising purposes or as a marketing method.

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PowerVision S1 review: A small gadget packed with big features

The PowerVision S1 is a handheld gimbal with professional video capabilities. If you are a video content creator, it’s going to make life much easier; with features like AI tracking and a manual joystick accessory, you’ll be shooting professional videos in no time. This small, compact gadget is any videographer’s best friend – check out our review of the S1 gimbal below. 

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How to write a blog for SEO and what you should do to help it rank

Blog posts are a great way to give you a leg up when climbing the ranks of search engine results, and we’ll show you how to write a blog for SEO in this article.

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5 Marketing Ideas for Valentine’s Day: because your brand deserves all the love

Marketing ideas for Valentine’s Day: because your brand deserves all the love. Valentine’s Day brings about many marketing opportunities for businesses to connect with their audience and celebrate with them for the season of love. 

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What is a Website Strategy? Why You Need it and How You Can Do it

A website is an essential piece of your business’s marketing and sales success, but how do you start, and how do you build a website strategy that aligns with your marketing and business objectives? Everyone knows a website is good for business. Just think about it, one of the first things you do when interested […]

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Want to Conduct a Competitive Analysis? Here are 7 Reasons Why You Should

Do you want to conduct a competitive analysis to better understand your rivals, launch a new product, or even get more ideas about your marketing strategy? Let’s see what you should do! You take on a new project: a shoe brand (not quite on Edward Green‘s level but on the rise). You believe that they […]

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Your Insider Guide: What is a Competitive Environment Analysis?

In this article you will learn what a competitive environment analysis is, why it is essential and how to conduct one.  Cycling races are one of the most prestigious competitions in the world. Athletes are taking off from the tracks to break records or win high rankings. Racing shoulder to shoulder, they climb hills, then […]

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What is Media Buying? How Does it Work? — A Complete Guide

In this article we will break down the question “what is media buying”! Whenever you browse the internet, you may stumble upon messages labelled with sponsored tags or banner ads enticing you to buy a fabulous dress or comfortable shoes.  Ever wonder what these ads are and why you see them so frequently showing products […]

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What is Programmatic Media Buying? Everything You Need to Know

If you have a business, you may have heard people rave about programmatic media buying. It seems that everyone does it today. It may seem confusing but you are not alone!In this article, we will break down everything that you need to know about Programmatic Media buying. According to Insider Intelligence, the US programmatic advertising […]

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Media Buying 101: 5 Things You Need to Know About

Have you heard about media buying 101 and didn’t know what it was? This article will explain everything that you need to know! Successful marketing campaigns with ROI-positive outcomes don’t just have a catchy message or relatable idea. You also need to ensure that your ad will reach the right people at the right time. […]

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Your Guide to Explore the Best Media Buying Software & Tools

How to make use of the best media buying software and tools in today’s market. Your customers become more exposed to messages in more ways than ever before. As a result we consume media online, in publications, on the radio, on TV and on our phones, to name a few ways we get information every […]

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How to Perform Market Research: What You Really Need to Know

Learn how to perform market research in simple 5 steps to understand your audience, market and position… Today’s consumers have all the power because we live in a hyper-competitive business world. It’s businesses that have a deep understanding of what influences the purchase decisions, who your buyers are and your specific market that get the […]

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What Are the Major Components of a Marketing Strategy to Use Right Now?

Do you want to create a well-structured marketing strategy that will drive sales and bring recognition to your business? To do this we must create authentic goals. For example, we need to uncover the major components of a marketing strategy, discover what a successful strategy looks like, and learn how to know if you’re going […]

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What is a Go-to-Market Strategy? Brilliant Tips and Handy Guide 

What is a go-to-market strategy? We are here to help you learn how to create this strategy that can prepare you for a new product launch.  With new trends introduced to the market every day, a go-to-market strategy (GTM) is a down-to-earth action plan that specifies how a company will reach its target customers and […]

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How to Create a Marketing Strategy: All You Need to Know

The truth about creating a marketing strategy is that you need to keep up with marketing trends all the time, and just doing so could be considered a full-time job.  Yes, effective marketing can bring an entire host of benefits to your business. And a well-tuned marketing strategy can set your brand up for success.  […]

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Which Strategy is Considered Product Marketing? Your Ultimate Guide

This question is frequently asked and the answer is quite interesting; which strategy is considered product marketing? Let’s face it, in marketing, many strategies are available, and if you’re unsure what strategy you should choose, it is very easy to get confused. Today we will learn about the power of product marketing and how it […]

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All You Need to Know: What is a Good Marketing Strategy?

What is a good marketing strategy? Or what makes a marketing strategy good? What is the main difference between a successful marketing plan and an unsuccessful one? It’s the preparation behind them.  Definitely, marketing is an essential part of any business’s growth. And if you are looking for the most powerful marketing strategy, there are […]

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Content writing – the key to a successful digital marketing strategy

At ProfileTree, we help businesses recognise the value and importance of content writing for the success of their business. Content writing is a tool used within a digital marketing strategy, it helps promote your brand online and ensures that your business remains competitive within the digital market.  

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5 Effective Methods for Marketing Halloween for Hospitality

Halloween is a great time for the hospitality industry to show off their hosting skills. There are lots of opportunities for clever marketing techniques and it all makes for great content that can be posted online.

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How A Content Calendar Can Improve your Marketing Strategy

In content marketing, using a schedule to arrange your content is vital. By doing this, it allows you to manage your work and ensure your content is being published at relevant times. Using a content calendar is what will help you to succeed in meeting your marketing strategy’s goals. Whether you need to meet a […]

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Killer Landing Page Copywriting: 10 Tips & Tricks

Landing page copywriting is often underrated. People have grown to believe that any type of text will do when it comes to redirecting pages. However, that kind of thinking is not necessarily accurate. When users click on ads and redirect to landing pages, they shut it down within mere seconds if not interested. Today, we’ll […]

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Writing a Blog for Your Website in 10 Easy Steps

Writing a blog  is a great way for companies to increase their SEO efforts, generate promotional content for their social media, and expand their reach to consumers. So, why doesn’t everyone do it? To many businesses, blogging can seem like a time-consuming process that offers little return on investment. However, studies have shown that content […]

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Start a Podcast for Your Business in 9 Easy Steps

When you start a podcast, it allows you to show your expertise to your audience in a fun and captivating way.  This can help you to influence your clients and encourage them to purchase your product or service. Once you’ve gotten their attention, your listeners may even recommend your podcast to their friends and colleagues. […]

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Affiliate Marketing: The Best A-to-Z Guide to Get Started in 7 EASY Steps!

Affiliate marketing is a way of making passive income. According to Statista, business spending on affiliate marketing will hit 8.2 billion dollars in the United States alone by 2022. Taking advantage by tapping into this industry seems like a good idea, but what does it take to start? This step-by-step guide will cover the journey […]

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