Blog vs Vlog – The Ultimate Guide for Content Creators in 2025
ProfileTree // 15th February 2025
Blogs and vlogs are both powerful tools for content creators, each with distinct advantages. Blogs excel at in-depth written content, while vlogs leverage video to engage audiences visually. Key differences: Why it matters:By 2024, Cisco predicts 80% of internet traffic will be video-based. Understanding the strengths of both formats is crucial for content creators. Blogs […]
The Complete Guide to Product Management: Roles, Responsibilities for 2024
ProfileTree // 10th April 2025
All companies start with a product of some kind. Good products are the foundation of any successful business. The product is the currency that businesses depend on to profit. In other words, a company can only make so much profit if it has limited products. However, having a product in large quantities doesn’t guarantee profits. […]
SEO Checklist 2024: The Essential Guide to Ranking Higher in Search Engines
ProfileTree // 15th February 2024
SEO is the process of optimizing your website so that it ranks higher in search engine results pages (SERPs). When people search for keywords related to your business, you want your website to be one of the first results they see. This SEO checklist will help you to optimize your website for search engines and […]
How to Ask for a Promotion – The 2024 Ultimate Guide to Earning Advancement at Work
ProfileTree // 4th July 2024
There comes a point in your professional life when you start thinking about career advancement. It’s as inevitable as the sun setting to the west daily. Asking for a promotion is widely perceived as more of a risky confrontation than the next step of your career progression. Employees everywhere always have that understandable yet irrational […]
Understanding the Power of Google Analytics: Your Ultimate Guide
Marwa Alaa // 10th February 2024
Understanding your audience is no longer a luxury in today’s digital landscape; it’s a necessity. Imagine having a tool that helps you grow your business by offering various services to make you reach the top! You do not have to imagine anymore. Google Analytics solved it for you! With its robust suite of tools and […]
What is a unique selling point? Put simply, your business model could be lacking clarity and sense of direction without a clear focus on unique selling points. Read on and we’ll explain how to make sure you aren’t falling into this trap. Distinguishing your brand from the rest is crucial. This is where understanding your […]
Your Guide to Integrating Animation Into Your Business
Noha Basiony // 8th September 2024
In the dynamic landscape of modern business, integrating animation has emerged as a compelling strategy, offering a gateway to heightened engagement, effective communication, and a distinct brand identity. As the digital age continues to redefine the ways we connect with audiences, businesses are recognising the power of animated concepts to cut through the noise, tell […]
Benefits of a Personal Development Plan: Take Charge Today, Benefit Tomorrow
ProfileTree // 17th July 2024
The benefits of a personal development plan are simple: you’ll have a roadmap to the best version of yourself in and out of your workplace. It’s about being prepared for the future and being proactive in every aspect of your life so you can enjoy the benefits tomorrow. Let’s start with the basics. What is […]
Ever fancied donning the hat of a web designer and creating your own genuine website but were left feeling rather flummoxed by what appears to be an intricate process? You’re not alone, mate! Studies suggest that web design sways three out of four users’ perceptions about a brand or business. In this very article, we’ll […]
Work from home can come in all shapes and colours. Whatever it is you are good at, your skills and expertise can be put to full use from the comfort of your own room. Recently more and more young professionals opt to utilise the Internet to start, enhance, or farther their career. The options are […]
WIX Email Campaign Tutorial and 3 Tips for Success
ProfileTree // 5th May 2024
Email is a versatile channel which offers a direct and personalised way to connect with your target audience, fostering customer relationships, driving sales, and boosting brand awareness. When looking at findings from research by Campaign Monitor, it appears that email marketing is perceived as more trustworthy and credible amongst consumers compared to social media. In […]
How to Do A Reverse Image Search On Your Mobile or Computer
Eman Sameh // 15th March 2025
Have you ever encountered a mouthwatering picture of a dish online, only to find yourself without the recipe? Or encountered a suspicious-looking news article accompanied by a photo that seems eerily familiar? Pause before you scroll past! The internet is a veritable feast of visuals, but understanding what we see often requires extra effort. Reverse […]
Digital Agencies: An Ultimate Guide to Digital Agencies
ProfileTree // 7th August 2024
What do digital agencies do? What services do they offer and how can those services help your business? Our ULTIMATE GUIDE looks at each of the valuable areas of work digital agencies can bring to your organisation. Why? Because understanding the work of digital agencies can be the first step to making the most of […]
Editing a Website in WIX: Your Complete Guide to Building a Thriving Website in WIX
ProfileTree // 5th May 2024
If you run an online business, you’ll need to know how to edit a WIX website. Editing a website in Wix is one of the most important features of the website platform. Without being able to edit a site, then a site will become dated and users will engage less with the site itself. It […]
How to Connect Apps to WIX Website? After all, there are a large number of apps you can use for marketing purposes on your WIX website. Apps such as WisePops, Privy and HelloBar are just a few of the applications you can choose from. How to connect 3rd party marketing apps to your WIX website? […]
Aurion Learning: Talking E-Learning with Gavin Woods
ProfileTree // 26th March 2024
E-learning has exploded in popularity across both academic and professional training landscapes. Online education offers unparalleled flexibility, scalability, and affordability compared to traditional in-person modes of teaching. Whether you want to coach students working towards degrees and certifications or train corporate employees in critical skills, developing an effective e-learning business strategy is crucial for success. […]
Add an Online Store to Your WIX Site Quickly and Easily
ProfileTree // 5th May 2024
To develop an online business, it’s important to know how to add an online store to your WIX site. You may want to add a store to your website after it has been set up for a range of reasons. In this article, we’ll show you how. For example, a trend in 2018 for Youtube […]
LearningMole Launches Alexa Educational Resource – a Northern Ireland First
ProfileTree // 5th May 2024
LearningMole – a ProfileTree project – recently celebrated the launch of the first educational Alexa ‘skill’ to be produced in Northern Ireland. LearningMole is already an established publisher of learning resources thanks to the expertise of director and educational consultant Michelle Connolly. A Northern Ireland First The High Five Maths skill, an interactive learning tool for young children using voice commands, focuses on educating […]
WIX Website Tutorial – How to Make a Website with WIX
ProfileTree // 22nd April 2024
Website Builder Why use a WIX website tutorial? WIX is a superb online tool which provides stunning, responsive websites using a code-free front-end technology. This allows users to build a website without website creation experience. The beauty of WIX is that it is a free method of creating a website. This applies whether you’re, for example, a photographer wanting […]
Business Social Media Sites: An Insider’s Guide to Real Results
ProfileTree // 5th May 2024
There’s one great reason to take a deep dive into the business social media sites available today: time and money invested in your business’s social needs to produce results in return. The good news? Our social media pros have compiled a simple guide to the social platforms you need to know about. PLUS quick takeaways on making each perform […]
The rise of artificial intelligence is often referred to as the third industrial revolution. To stay up to date, modern businesses need to create an AI strategy. The trouble is, most business owners have no idea where to begin. In fact, many people assume that AI is basically science fiction. These days, there are countless […]
What Are Chatbots? QUICK READ Chatbot 101 for Business
ProfileTree // 30th June 2024
One of the main challenges of modern business is finding new ways to cut costs and simplify processes using digital tools. This is the best way to stay ahead of your competitors. To help with this, today we’ll answer a simple question – what are chatbots? More importantly, an increasing number of business owners want […]
Personal and Professional Development: Essential Steps for Growth
ProfileTree // 5th April 2025
You can’t have one without the other regarding personal and professional development. You have to work on both ends at the same time. This is because your effort on one end can draw energy from the other. Professional Development Professional development involves immersing yourself in your role to understand your job and how to improve […]
Google Advanced Image Search: The Complete Guide to Mastering Visual Content Discovery
ProfileTree // 5th May 2024
Today, Google is about more than searching words and phrases and satisfying yourself with what comes up. Today’s Google features have made it easier to find exactly what you’re looking for. With options like the Google Advanced Image Search, you are a hundred times closer to finding the image you’ve been looking for. The search bar is […]
Learn Online Marketing and Change Your Life + 4 Tips for Success.
ProfileTree // 16th March 2024
Learn Online Marketing – Marketers, business owners, and entrepreneurs always try to grow their skills. There are many ways to develop your marketing skills, whether through reading marketing books, getting a degree or even with online marketing courses. Online courses are one of the most effective ways to learn about marketing. Surely, at one point, […]
Internet Training: A Starting Point for Beginners Online
ProfileTree // 8th September 2024
“Internet usage expanded to over 5 billion users worldwide as of January 2023, reflecting continued rapid adoption according to DataReportal [1]. The online education and e-learning market size is expected to reach $457 billion globally in 2023 based on a annual growth rate of 16% from 2022 industry revenues [2].” “North America retains the greatest […]
Java is the world’s second most popular language and is a go-to for many indie game developers. This Java programming language is used in Java game development to create video games. It is well-suited for game development due to its object-oriented programming features, portability, and developers’ big community. Finding it a bit overwhelming to dip […]
In the heart of the dynamic landscape of programming languages, Java stands not only as lines of code but also as a vibrant ecosystem teeming with possibilities. Thanks to its platform independence, object-oriented design, and robust libraries, Java has become the go-to for building a big array of applications, from mobiles to enterprise-level systems. This […]
Choosing A Training Course: Finding The Right Option for You
ProfileTree // 3rd May 2024
These days, it’s crucial to constantly acquire new skills. Whether you’re an individual or a business, it’s possible to choose a training course which will help you achieve just about any goals. In fact, an increasing number of people won’t even accept a job offer if there is no prospect of acquiring new skills through […]
Digital Marketing Course: What to Look For (2024 Ultimate Guide)
ProfileTree // 24th April 2024
Many of those interested in digital marketing find it suitable to start with a digital marketing course. Yet, some main questions remain persistent. What is the best digital marketing course? What should learners expect? Most importantly, how do you find a digital marketing course, and how much do they cost? Learners are always looking for […]
How to Create a Highly Effective Video Presentation in 2024: An Expert Guide
ProfileTree // 19th December 2023
When presenting new ideas, you need to use the most captivating means of sending your message. Video presentations have become one of the most effective ways of presenting, and better yet, it has never been easier. Now through the online means available for creating video presentations, and the simple accessibility of it all, anyone can make […]
WIX Logo Maker VS Squarespace: Which Logo Design Software is Better in 2024?
ProfileTree // 5th May 2024
Over the past years, brand image has become more important than ever. Your brand needs to be instantly recognisable within your website, social media, adverts online and offline such as posters and also if you own a store online or offline. An instantly recognisable brand helps to build trust with customers who will then help […]
Whenever you’re sitting around scrolling through TV channels, wasting time, you could be turning this time into money! Through online paid surveys, you can earn up to £200 on your computer. The human voice whispers insights, and the online survey market roars with the amplification of those whispers. Gone are the days of pen-and-paper questionnaires […]
These days, digital tools are more important than ever if you run a business. However, not every business owner has a great grasp of technology. With that in mind, it’s important to seek out advice from experts Over the years, we’ve compiled a selection of free guides to a range of essential digital tools. These […]
Understanding Google: Ultimate Guide for YOUR Business 2024
ProfileTree // 5th May 2024
What is Google and how can we understand everything Google offers today? Simply this: Google is your essential source of free tools to grow your business, work smarter, keep organised, talk to your customers and much, much more. Not only is Google is one of the biggest companies in the world, valued at over half […]
TweetDeck User Guide 101 – Empower Your Social Media with this Ultimate Guide
ProfileTree // 18th December 2023
How to Maximise your Twitter Management with this TweetDeck User Guide TweetDeck User Guide: Because TweetDeck is an essential addition to the assortment of Twitter tools designed to optimise Twitter for you and your business, we’ve created this FREE guide to detail everything you need to know. With an awareness that many individuals are not […]
Google Ads Set Up: A Comprehensive Guide For Beginners
Rebekah McCaig // 18th December 2023
Google Ads is the advertising platform designed by Google to enable businesses to set up Google Ads across its network, including Search, YouTube, and Gmail; the Google Ads set up, however, can be overwhelming and daunting for those who are unsure where to start. With its array of campaign types, bidding strategies, targeting options and advanced settings – the Google Ads set up can be somewhat of a challenge.
For businesses getting started with paid advertising, Google Ads provides an easy way to drive target traffic and customers to your website.
Our blog will walk you through the Google Ads set up step-by-step providing tips and best practices particularly for those beginning their paid ads journey. We’ll cover everything from creating your first campaign and setting your campaign goals to setting your budget and monitoring your ad performance.
No matter what your goals are and your intentions behind learning about the Google Ads set up, our guide will have you covered.
Imagine this: you’re sitting at your computer, fingers flying across the keyboard, crafting code that brings your ideas to life. You’re not just writing code; you’re building the future. This, our dear reader, is the power of Java programming. Java, that ubiquitous programming language, is the backbone of countless applications we interact with daily. From […]
Today’s marketplace is overwhelmingly digital. But what implications does this have on traditional business concepts such as marketing and competitiveness? Part of that answer lies in the influence of leading search engines, including Google, Yahoo! and Bing. Google nearly holds a monopoly on web search volume, with an overwhelming 90 per cent of global searches passing through […]
Finding the Right Wix Premium Plan for Your Business Needs and Budget
ProfileTree // 5th May 2024
When it comes to choosing a WIX premium plan, you have a number of different options. Overall there are seven plans on WIX, all of which are relatively cheap. The first four plans are called the Connect Domain plan, Combo Plan, Unlimited Plan and the VIP Plan. These four plans don’t allow your site to […]
We all have heard of WIX. If you’re a frequent user of YouTube, you will have more than likely seen a fair share of WIX adverts. Therefore that goes without saying, you’ve heard of WIX and what it is. WIX is a free web builder used worldwide by millions of users to create stunning websites […]
What is a CMS? Your Essential Guide to Content Management Systems in 2024
ProfileTree // 26th March 2024
If you’ve had a new website developed for your business, or you’re in the middle of that process, you’re going to have With a CMS, youto choose a CMS at some point. That’s because a CMS is a crucial part of the website design and creation process. But what is a CMS, and why does […]
Diving headfirst into the vast world of Java programming, with its intricate concepts and examples, can be a bit like trying to solve the most complex tea-time crossword puzzle. Indeed, even those seasoned in coding are occasionally found scratching their heads. However, refuse to let this put you off. A staggering 95% of enterprise desktops […]
If you’re considering hiring a marketing person for your business, we have some very blunt advice you won’t hear anywhere else. Why? We’re a professional content marketing agency with a multi-discipline team, many of whom started their careers as in-house marketers. We also work with small businesses daily. In short, we know how to help […]
5 Key elements of a successful social media brand awareness
ProfileTree // 11th February 2024
Kickstarting a business is a tough challenge to face and the most important step to starting a business is making a name for yourself. The best way to achieve that goal is through social media brand awareness; it’s a guaranteed step in the right direction. If you have any experience in online marketing or social […]