9 Reasons Why Organisations Use Branding
Brand recognition is essential for business success in today's crowded marketplace. Effective branding sets companies apart, builds brand loyalty, and ultimately boosts revenue. In fact, brands with high name recognition...
How to Build Brand Loyalty: Take Your Business to the Next Level
Brand loyalty is the most important aspect when it comes to being a company and a customer. Have you ever wondered how whenever you wander into a grocery store, you...
What is MySpace in 2024? Can the Site Reclaim Its Former Glory?
Once a titan of the social media landscape, MySpace has weathered the storm of time and competition. Originally conceived as a hub for music discovery, it quickly evolved into a...
The Power of TikTok Ads 101: Best Guide for Beginners
With over 1.3 billion monthly active users on TikTok, according to Dexerto, businesses are now seeing the opportunity for setting up TikTok ads. Whilst the platform remains primarily dominated by...
Linkubator: The Importance of Strategic Development
Strategic development is at the core of business success. But how can this be implemented to ensure leadership teams are equipped to deliver a strategic plan? We asked expert John...
Newspaper Marketing: Best Trends, Challenges and Subscription Models
What’s the best way to deliver newspaper marketing in a changing era for print? Is your brand consider adding newspaper marketing to your marketing strategy? And do you want to...
Natalie Haccius: Digital Transformation and Digital Strategy
For many businesses, digital transformation has become a huge priority and the need for a strong digital strategy cannot be ignored. As part of our Business Leaders interview series, ProfileTree...
How to Start a Successful Ecommerce Business? The Ultimate Step-by-Step Guide
How to start an Ecommerce business? What better way to learn about identifying a niche market and building your business than to hear directly from Ecommerce entrepreneur Andrew Hassard. Andrew,...
How to Build a Spin-Out Company? The Ultimate Guide to Entrepreneurial Innovation
Tony McEnroe Discusses Deep Tech, IP Protection and More The CEO of a company behind a groundbreaking 'soft x-ray' microscope used in disease research and drug discovery has revealed how...
Finding the Right Wix Premium Plan for Your Business Needs and Budget
When it comes to choosing a WIX premium plan, you have a number of different options. Overall there are seven plans on WIX, all of which are relatively cheap. The...
Key Leadership Development Via Effective Coaching: Quantifying and Improving Skills Gaps
The Key Leadership: Leadership can be learned in many different ways. Whether it be on-the-job, or through intensive training - one of the most effective ways of understanding how to...
Publicity Management Strategies With Tina Calder
A Northern Ireland-based journalist, publicist and content creator has shared a range of essential business tips including insights into the benefits of publicity management and why long-form content is still...
Starting an Online Business with Louise Houliston
Online Business with Louise Houliston: Scaling a 7-figure intimates brand while elevating underserved women Learn the bootstrapping journey of LoveDebs’ founder Louise Houliston building an inclusive lingerie leader. Powered by...
The Perfect WordPress Design: 10 Steps Towards A Catchy Website
Have you ever envisioned creating a captivating and mesmerising online presence? A website that aligns perfectly with your vision and resonates deeply with your target audience? The good news is...
WIX Logo Maker A Step-by-Step Guide
We all have heard of WIX. If you’re a frequent user of YouTube, you will have more than likely seen a fair share of WIX adverts. Therefore that goes without...
5 Reasons Why Your Content Isn’t Ranking
Do you find your content on the third or fourth page of Google results? We’ll explain to you some of the reasons why your content isn’t ranking – and even...
TikTok Video Editing Tricks: Craft Viral Magic
Over the past few years, TikTok has exploded in popularity, becoming one of the most influential social platforms for short-from video content. In this post we’ll be giving you some...
Benefits of Ecommerce for Small Business Growth: The Complete Guide for UK Entrepreneurs
The benefits of ecommerce for small business are transformational, offering UK entrepreneurs unprecedented opportunities to reach new customers, reduce costs, and scale operations efficiently. With over 87% of UK consumers...
5 Steps of Content Planning for Social Media
Content planning for social media can be used to promote and sell services and products, engage desired target audiences and generate customer feedback. Without content, there would be nothing to...
How to Effectively Manage Social Media for Your Business 2024
Like any part of business, finding time to effectively manage social media for your business can be difficult and hard to get to grips with. It can be difficult to...
Podcasts for Business Growth: Unlock Your Potential in 2024
Podcasts have been growing in popularity since its inception during 2005. They are fun, easy ways to pass time and divulge into what feels like an intimate conversation between yourself...
Why ProfileTree? What Makes Us PROUDLY Different
Why ProfileTree? Well, we’re a different type of digital agency because we work in a unique way. Ultimately, we built our own company on great content – including video and...
5 Influencers’ Marketing Campaigns That Went Wrong
Sometimes things don’t always go as you planned. As a company you have contacted the influencer, shot the commercial or planned the marketing campaign. Then the campaign goes live, is...
Top 10 Best Free Social Media Tools for Marketers
Free social media tools help you by doing the work for you! We all know that one person at the office who complains about the amount of work they...
![A graphic with overlapping Google app icons in the background and a green overlay displaying the text: WHAT IS [Gmail envelope icon]? GOOGLES OWN COMPETING EMAIL SERVICE.](https://profiletree.com/wp-content/uploads/2024/05/what-is-gmail.jpg)
What Is Gmail? A Beginner’s Guide to Google’s Email Service
What Is Gmail? Google’s Gmail is one of the world's leading email providers. It competes with the likes of Microsoft’s Outlook and Yahoo’s Yahoo Mail, as well as countless others....
Creating Coupons with WIX + 3 Tips for Maximising Success
At ProfileTree we have put together this tutorial to share how to use coupons with WIX. To get started using WIX coupons, you first need to be logged into your...
Marketing Environments – A Marketer’s Ultimate Guide to Navigating Business Environments in 2024
Marketing environments are fundamentally concerned with the factors and forces that affect an organisations functions and relationship with consumers and society. These factors and forces are both internal and external. The...
Establishing Your LinkedIn Profile: Amazing SEO Tips To Grow Your Page
Social media is an essential tool for businesses and individuals. Among the various platforms available, LinkedIn stands out as a powerful resource for reaching a professional audience, building relationships, and...
Why Self Development Skills Are Vital – 15 Must-Have Skills This Year
The topic of self development skills is a growing point of interest for people worldwide. Thanks to advances in technology and science, we can apply tested methodology to carve a...
How to Write a Perfect Introduction and Conclusion
Arguably the most important parts of any piece of writing, including those enhanced by paper writing services, introductions and conclusions, are what explain the article and summarise it. The introduction sets...
What is a CMS? Your Essential Guide to Content Management Systems in 2024
If you’ve had a new website developed for your business or you’re in the middle of that process, you’re going to have to choose a CMS at some point. That’s...
Business Email Compromise Statistics
Are you concerned about escalating business email compromise (BEC) scams? You're certainly not alone in your troubles. The distressing trend is growing, with worrisome figures showing a startling 81% increase...
The Power of Instagram Carousels: Best Practice Guide
Instagram Carousels are a format within the platform that enables users to share up to ten images within a single post. They could be described as visual album-style posts that...
9 Web Trends: A Strategic Guide to Evaluating and Implementing Emerging Design Innovations
Influenced by cultural changes, digital design is rapidly evolving to adjust to new work-life which has become increasingly remote over the past year. With this in mind, digital trends have...
How to Search Using Google: Advanced Guide 10 Tricks for Power Users
How to Search Using Google? It can be difficult to find the result you need due to the vast volume of pages Google can access, that’s why advanced techniques can...
What is Brand Development? A Complete Guide to Building a Memorable Brand
Why is brand development vital? We use and interact with brands on a daily basis and have even reached the point where we use brand names as generic terms. Imagine...
Learning Style 101: Master Your Path to Deeper Knowledge Gains Faster!
Ever considered your learning style? Doing so could be the key to better work, exam and learning performance! Knowing how you learn the best can unlock all sorts of benefits....
5 Useful Tips for Improving Your Web Development Skills
In the wake of COVID-19, businesses are recognising the importance of digital transformation. With more and more demand for websites, web development is becoming a crucial industry with updates to...
Strategic Marketing 101: A Complete Guide to Long-Term Growth Planning
Strategic marketing is the way a business differentiates itself from their competitors. This means focusing on your strengths and providing better value to customers than your competitors. Strategic marketing aims...
Do you have an HR Strategy? HR and Strategic Partnership Benefits with Louise McGready
Do you have an HR strategy? Louise McGeady, Principal HR Consultant and founder at Opal People Solutions, explains how HR adds real value to your organisation. During our ProfileTree Business...
A Guide to Java Programming Examples
With its intricate concepts and examples, diving headfirst into the vast world of Java programming can be a bit like trying to solve the most complex tea-time crossword puzzle. Indeed,...
Everything you need to know about Crawl Budget
Understanding a crawl budget can help with SEO efforts on your website. A crawl budget is the number of pages that a Googlebot will crawl and index on a website...
Small Business Bookkeeping Guide: What is Bookkeeping & How to Get Started
Bookkeeping is the cornerstone of financial management for small businesses, serving as the foundation for informed decision-making and sustainable growth. Far more than a mere administrative task, effective bookkeeping provides...
The Business Mindset Mastermind: Unlocking Business Growth
Sometimes, being a business owner can be a lonely job. Being able to bounce ideas off another person in the same position as you can be hugely beneficial. Not only...
Unveiling the Best Instagram Content Types that Drive Engagement
Getting engagement on Instagram isn’t an easy task and especially with more users, businesses and content creators joining the popular platform each day, along with the addition of new Instagram...
What Is IGTV? The Essential Guide to Getting Started on Instagram’s Video Platform
What is Instagram Television? Will IGTV Shake Up Online Video? Recently, Instagram released its own YouTube-esque platform, Instagram Television (IGTV), to take Instagram - and video itself - forward into the future. Not...
Boost Your Instagram Engagement: A Best-Practice Guide
So, you have your Instagram page created, but where do you go from there to build Instagram engagement? Simply having an Instagram account is not enough anymore and with over...
Business Podcast Growth With Statistics
Securing trustworthy business podcast statistics can often be a tricky old game. In fact, would you believe that over 82 million people across the pond in the U.S. are tuning into podcasts? This...
8 Effective Ways to Enhance the Loading Speed of WordPress Websites
Speed has become of paramount importance in the rapidly evolving landscape of the digital realm. Today, the loading speed of WordPress websites has transformed from a mere luxury into an...
How the First Programming Language Was Created
Have you ever found yourself pondering the origins of programming languages, those quintessential cogs that set in motion our digital universe? Like a cup of tea brewing on a foggy...
1000+ Programming Languages: Solving the Baffling Mystery of Their Abundance
Today, technology has reached unprecedented levels of advancement. One of the technological breakthroughs of today's world is the numerous programming languages designed to cater to every need. Briefly, a programming...
Web Design
We design stunning, user focused websites that present your brand beautifully and convert visitors into customers.
Web Development
We use the latest development tools to build websites that are optimised for peak performance at all times.
Website Hosting
We manage everything from site updates and reports to hosting, allowing you to focus on running your business.
Search Engine Optimisation
Using the latest SEO techniques, we help your brand get found for the right terms and by the right people.
Digital Marketing Strategy
Navigate the digital landscape with a marketing strategy. Our team crafts comprehensive plans that resonate with your target audience, drive engagement, and boost conversions.
Digital Marketing Training
Elevate your digital proficiency. Our in-depth training sessions equip your business with cutting-edge digital marketing techniques to outperform competitors and thrive online.
Social Media Strategy
Captivate and grow your social following. We create tailored social media strategies that ignite engagement, amplify your brand's online presence, and foster lasting connections.
Email Marketing Solutions
Harness the power of your mailing list. Our precision-targeted email marketing campaigns are engineered to nurture relationships and drive tangible business outcomes.
Content Marketing Services
Elevate your brand with our content marketing mastery. From thought-provoking blogs to eye-catching infographics, we craft content that captivates, informs, and converts your ideal audience.
Video Production
Capture your audience with compelling video content. Our production team creates visual stories that engage, inform, and leave a lasting impression.
Brand Storytelling
Bring your brand's story to life with authenticity. We craft compelling narratives that strike a chord with your audience, forging a powerful emotional bond with your brand.
Content Strategy Development
Strategic content that drives action. We develop content strategies that align with your business goals, ensuring every piece of content counts.
AI Training
Empower your business with AI expertise. Our tailored training demystifies AI, equipping your team with the knowledge to leverage its potential for growth and innovation.
AI Chatbots
Transform customer service with AI chatbots. We develop sophisticated chatbots that elevate user experience, streamline interactions, and deliver unparalleled efficiency.
AI Marketing
Transform your reach with AI-driven marketing. Harness data-driven insights for laser-targeted campaigns that captivate, engage, and convert your audience.
AI Tools for Business
Optimise your operations with cutting-edge AI tools. We integrate intelligent solutions that streamline processes, enhance efficiency, and support data-driven decision-making.
Join Our Mailing List
Grow your business by getting expert web, marketing and sales tips straight to
your inbox. Subscribe to our newsletter.