Semrush Alternatives: 7 Top Picks for Keyword Research, Competitor Tracking and Beyond
Semrush is an SEO software used for keyword research and looking for back-link opportunities. There are many Semrush alternatives, serving the same purpose with different features. A company uses keyword research...
Could You Improve Your Cyber Security? Talking Secure Communications With John Bailie
Does your company have sensitive communications or data to protect? Could a secure communications method reduce your risks? Cyber Security is indispensable in our increasingly digitized and connected world, with...
Mastering Java Programming: Your Guide to Navigate the Java World!
Mastering Java programming for web development can feel like navigating a labyrinth blindfolded. Endless tutorials, confusing jargon, and a looming sense of "where do you even begin?" can leave even...
Java Programming Training: Why You Need It!
Imagine this: you're sitting at your computer, fingers flying across the keyboard, crafting code that brings your ideas to life. You're not just writing code; you're building the future. This,...
Mastering YouTube SEO: Incredible Tips To Boost Your Video Rankings
The internet is an extremely saturated landscape. Packed to the brim with videos, blogs, podcasts and so much more… The idea of creating stand out content can seem daunting. How...
How To Use LinkedIn For Success: Amazing Networking Tips And Things To Avoid
Wondering how to use LinkedIn to grow your business network? Good news, you’ve come to the right place. Starting out your journey on LinkedIn has huge potential for the leverage...
Twitter to X: The Interesting Changes You Need to Know
2023 has most definitely been a significant year for social media platforms but one which stands out the most for us is the transformation from Twitter to X. Billionaire Elon...
Threads vs Twitter (X): Which Platform Has The Most Inspiring Potential For Businesses?
In the ongoing battle for dominance in the social media space, the competition between Threads vs Twitter (X) has become a defining conversation. As Twitter undergoes a major transformation under...
Navigating The Instagram Algorithm: Top Tips for Better Content Visibility
Wondering how the Instagram algorithm works? Look no further. Instagram has established itself as an absolute powerhouse of a social media platform. With over two billion active monthly users worldwide,...
What is Python SEO? Essential Libraries, Tools, and Tips for Automating SEO Processes
Python is becoming popular with the SEO community due to its ability to automate repetitive tasks that can be time restrictive. This ensures that technical SEO campaigns are improved, time...
8 Ways to Carry Out Keyword Research
Arguably the most important part of any SEO strategy, keyword research is attracting visitors to your site, enticing prospects, and driving conversions of your products or services. When writing content...
What Is a Website Audit and Why Are They Important?
Like everything, websites require adjustments occasionally to help improve their experience and efficiency. Running a website audit ensures that you are able to fix any issues that may be preventing...
Top 4 Best Wix Apps to Design a Perfect Looking Website
Websites and design go hand in hand, and having a website that has a strong aesthetic is going to attract more visitors and encourage more conversions. Renowned website builder, Wix...
Top 6 Best Wix Apps for Lead Generation
Every online business presence wants one thing: sales. To achieve sales, one must have a website that is intuitive and responsive to your customers wants and needs. UsiLead magnetng Wix...
Do Google Ads Help with SEO?
Many SEO experts purport that Google Ads can directly impact your SEO and, thus your organic growth but Google has stated clearly that that is simply not the case. Google...
Modernising the Marketing Funnel for 2024: Data-Driven Models to Captivate Audiences
The marketing funnel is a staple method in understanding consumer behaviour. Although it sounds complex - we’re here to make it simple and more appropriate for the digital age. A...
Ultimate Guide to Display Advertising
Display advertising is a way of attracting the audience of a website or social media platform to take a specific action. Display ads combine engaging text with high-quality imagery or...
6 Things to Consider Before Hiring a Copywriter
Many organisations and businesses struggle to be able to summarise or advertise their services or products in written form. Hiring copywriters removes this issue and provides them with professional and...
Top 5 Benefits of Hiring a Digital Marketing Consultant
Hiring a digital marketing consultant can be a big step for any business. However, the pay-off can be just as big - if not bigger. Whether you are considering outsourcing...
Massively Boost Sales Enablement & Content Marketing :5 Ways
Content marketing can seem like it can only function in the confines of the marketing industry but there is a multitude of ways that content marketing flourishes outside of its...
9 Reasons Why Organisations Use Branding
Brand recognition is essential for business success in today's crowded marketplace. Effective branding sets companies apart, builds brand loyalty, and ultimately boosts revenue. In fact, brands with high name recognition...
How to Build Brand Loyalty: Take Your Business to the Next Level
Brand loyalty is the most important aspect when it comes to being a company and a customer. Have you ever wondered how whenever you wander into a grocery store, you...
What is MySpace in 2024? Can the Site Reclaim Its Former Glory?
Once a titan of the social media landscape, MySpace has weathered the storm of time and competition. Originally conceived as a hub for music discovery, it quickly evolved into a...
The Power of TikTok Ads 101: Best Guide for Beginners
With over 1.3 billion monthly active users on TikTok, according to Dexerto, businesses are now seeing the opportunity for setting up TikTok ads. Whilst the platform remains primarily dominated by...
Linkubator: The Importance of Strategic Development
Strategic development is at the core of business success. But how can this be implemented to ensure leadership teams are equipped to deliver a strategic plan? We asked expert John...
Newspaper Marketing: Best Trends, Challenges and Subscription Models
What’s the best way to deliver newspaper marketing in a changing era for print? Is your brand consider adding newspaper marketing to your marketing strategy? And do you want to...
Natalie Haccius: Digital Transformation and Digital Strategy
For many businesses, digital transformation has become a huge priority and the need for a strong digital strategy cannot be ignored. As part of our Business Leaders interview series, ProfileTree...
How to Start a Successful Ecommerce Business? The Ultimate Step-by-Step Guide
How to start an Ecommerce business? What better way to learn about identifying a niche market and building your business than to hear directly from Ecommerce entrepreneur Andrew Hassard. Andrew,...
How to Build a Spin-Out Company? The Ultimate Guide to Entrepreneurial Innovation
Tony McEnroe Discusses Deep Tech, IP Protection and More The CEO of a company behind a groundbreaking 'soft x-ray' microscope used in disease research and drug discovery has revealed how...
Finding the Right Wix Premium Plan for Your Business Needs and Budget
When it comes to choosing a WIX premium plan, you have a number of different options. Overall there are seven plans on WIX, all of which are relatively cheap. The...
Key Leadership Development Via Effective Coaching: Quantifying and Improving Skills Gaps
The Key Leadership: Leadership can be learned in many different ways. Whether it be on-the-job, or through intensive training - one of the most effective ways of understanding how to...
Publicity Management Strategies With Tina Calder
A Northern Ireland-based journalist, publicist and content creator has shared a range of essential business tips including insights into the benefits of publicity management and why long-form content is still...
Starting an Online Business with Louise Houliston
Online Business with Louise Houliston: Scaling a 7-figure intimates brand while elevating underserved women Learn the bootstrapping journey of LoveDebs’ founder Louise Houliston building an inclusive lingerie leader. Powered by...
The Perfect WordPress Design: 10 Steps Towards A Catchy Website
Have you ever envisioned creating a captivating and mesmerising online presence? A website that aligns perfectly with your vision and resonates deeply with your target audience? The good news is...
WIX Logo Maker A Step-by-Step Guide
We all have heard of WIX. If you’re a frequent user of YouTube, you will have more than likely seen a fair share of WIX adverts. Therefore that goes without...
5 Reasons Why Your Content Isn’t Ranking
Do you find your content on the third or fourth page of Google results? We’ll explain to you some of the reasons why your content isn’t ranking – and even...
TikTok Video Editing Tricks: Craft Viral Magic
Over the past few years, TikTok has exploded in popularity, becoming one of the most influential social platforms for short-from video content. In this post we’ll be giving you some...
Benefits of Ecommerce for Small Business Growth: The Complete Guide for UK Entrepreneurs
The benefits of ecommerce for small business are transformational, offering UK entrepreneurs unprecedented opportunities to reach new customers, reduce costs, and scale operations efficiently. With over 87% of UK consumers...
5 Steps of Content Planning for Social Media
Content planning for social media can be used to promote and sell services and products, engage desired target audiences and generate customer feedback. Without content, there would be nothing to...
How to Effectively Manage Social Media for Your Business 2024
Like any part of business, finding time to effectively manage social media for your business can be difficult and hard to get to grips with. It can be difficult to...
Podcasts for Business Growth: Unlock Your Potential in 2024
Podcasts have been growing in popularity since its inception during 2005. They are fun, easy ways to pass time and divulge into what feels like an intimate conversation between yourself...
Why ProfileTree? What Makes Us PROUDLY Different
Why ProfileTree? Well, we’re a different type of digital agency because we work in a unique way. Ultimately, we built our own company on great content – including video and...
5 Influencers’ Marketing Campaigns That Went Wrong
Sometimes things don’t always go as you planned. As a company you have contacted the influencer, shot the commercial or planned the marketing campaign. Then the campaign goes live, is...
Top 10 Best Free Social Media Tools for Marketers
Free social media tools help you by doing the work for you! We all know that one person at the office who complains about the amount of work they...
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What Is Gmail? A Beginner’s Guide to Google’s Email Service
What Is Gmail? Google’s Gmail is one of the world's leading email providers. It competes with the likes of Microsoft’s Outlook and Yahoo’s Yahoo Mail, as well as countless others....
Creating Coupons with WIX + 3 Tips for Maximising Success
At ProfileTree we have put together this tutorial to share how to use coupons with WIX. To get started using WIX coupons, you first need to be logged into your...
Marketing Environments – A Marketer’s Ultimate Guide to Navigating Business Environments in 2024
Marketing environments are fundamentally concerned with the factors and forces that affect an organisations functions and relationship with consumers and society. These factors and forces are both internal and external. The...
Establishing Your LinkedIn Profile: Amazing SEO Tips To Grow Your Page
Social media is an essential tool for businesses and individuals. Among the various platforms available, LinkedIn stands out as a powerful resource for reaching a professional audience, building relationships, and...
Why Self Development Skills Are Vital – 15 Must-Have Skills This Year
The topic of self development skills is a growing point of interest for people worldwide. Thanks to advances in technology and science, we can apply tested methodology to carve a...
How to Write a Perfect Introduction and Conclusion
Arguably the most important parts of any piece of writing, including those enhanced by paper writing services, introductions and conclusions, are what explain the article and summarise it. The introduction sets...
What is a CMS? Your Essential Guide to Content Management Systems in 2024
If you’ve had a new website developed for your business or you’re in the middle of that process, you’re going to have to choose a CMS at some point. That’s...
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