Laura Logan // 19th March 2025
As we approach 2025, the digital content marketing landscape continues to evolve at a rapid pace. Businesses must stay ahead of the curve to effectively engage their audiences and drive growth. In this blog, we’ll explore the top 10 content marketing trends for 2025 and provide expert tips on how to leverage these strategies for […]
Laura Logan // 19th November 2024
In today’s competitive digital landscape, building trust with your audience is essential for long-term business success. Incorporating user-generated content (UGC) and business culture content into your digital marketing strategy strengthens brand trust through humanising your brand, enhancing transparency and fostering a deeper connection with your customers. In this blog, we’ll explore how business culture and […]
ProfileTree // 15th February 2025
Blogs and vlogs are both powerful tools for content creators, each with distinct advantages. Blogs excel at in-depth written content, while vlogs leverage video to engage audiences visually. Key differences: Why it matters:By 2024, Cisco predicts 80% of internet traffic will be video-based. Understanding the strengths of both formats is crucial for content creators. Blogs […]
ProfileTree // 5th May 2024
Writing a blog is a great way for companies to increase their SEO efforts, generate promotional content for their social media, and expand their reach to consumers. So, why doesn’t everyone do it? To many businesses, blogging can seem like a time-consuming process that offers little return on investment. However, studies have shown that content […]
ProfileTree // 5th May 2024
Small Businesses Try To Grow Their Online Audience Let’s say you are a small company, and you want to achieve these three things: But you don’t know how to do it because just promoting your product or expanding your audience won’t be easy these days. More and more people, especially millennials, tend to put their […]
ProfileTree // 5th May 2024
The shape of marketing is changing. If first we trusted the advertisement, now we trust the influencer that talks about different types of products. These days influencers have grown more and more popular because people trust them more than traditional marketing on TV or in the magazine. They are people like you, but with a […]
ProfileTree // 15th September 2024
Do you have a blog for your business? Blogs have become a large tool used by many to spread the word and bring awareness to their business. Like podcasts, blogs have become a staple of the new era of social media. Small businesses should be using blogs as they are an inexpensive way to keep […]
ProfileTree // 5th April 2024
Reeling from a year that is still learning how to cope with the effects of the pandemic, people are looking forward to the events that have been postponed to bring them some sense of normalcy. With this in mind, creating a web presence for events is strategically important. We have developed a guide to help […]
ProfileTree // 5th May 2024
January is grey and cold. After exuberant Christmas festivities, the quietness of January can feel numbing. Blue Monday has come to represent the 3rd Monday of January. Created by media companies describing it as the ‘most depressing day of the year’, it is when most people receive their Christmas credit card bills and are left […]
ProfileTree // 9th September 2024
How could blogging tips help you or your business? A blog can be a powerful tool to engage with readers and a place where they can explore your brand. Blogging allows your audience to go below the surface and understand what your business is all about. It showcases why they should buy from you and […]
ProfileTree // 10th March 2025
A WIX Blog Tutorial: How do I add a WIX Blog to my site? This guide will provide you the steps to create a Wix Blog and how it’s easier than ever to add a blog or a bookings section to your WIX website. These are incredibly important functionalities to add in terms of creating […]
ProfileTree // 11th April 2024
WordPress is the most popular way to build and manage a website. In large part, this is because it’s so easy to make a professional looking site. This is due to what are known as WordPress themes. These make it easy for even the worst techno-phobe to host a stunning website for their business. They’ve […]
ProfileTree // 5th May 2024
More businesses than ever have a blog. So what are the big benefits of blogging that make it so popular? Blogging is generally used as a lead generation technique. That is, it’s all about finding new customers for your business. In the cutthroat arena of modern business, staying afloat feels like riding a white-water rapid. […]
ProfileTree // 21st January 2024
The top social media sites are now worth billions, meaning there’s never been a better time to make sure you’re making the most of the countless social media platforms competing for your online attention! But which are the very biggest social media platforms and how can they make life – and work – even easier […]
ProfileTree // 5th May 2024
What is Blogger? It’s a hosting website that allows you to publish your content to the Internet in a space designated just for you. Essentially, Blogger is a website hosted within another larger website. Although there are more complex blogging tools available, being cost-free and easy-to-navigate makes Blogger an appealing option, whether you’re updating friends […]
ProfileTree // 5th May 2024
When it comes to choosing which platform you should use as your blogging forum, there’s a mass of different options. WordPress has been a popular choice among many – as more than 75 million sites currently depend on it. What makes WordPress different and so high in demand is that you can do anything you […]
ProfileTree // 7th December 2023
If you’re planning on building a website for your new business, you’ll need to know how to do it. The best platform to build a website is WordPress, but you’ll have to weigh your options. You need to know the pros and cons of WordPress; you need to further understand why you should use it […]
ProfileTree // 5th May 2024
If you enjoy writing, starting a blog could be a good way to practice and even make some profit. First of all, you have to choose a topic or a theme for your blog. Running a niche blog can help you attract and maintain an audience while writing about something you enjoy. What is a […]
ProfileTree // 5th May 2024
Ever since the introduction of the World Wide Web, people have been focused mainly on reproducing content. A good portion of the internet users turned to what is known as blogging. Articles of all sorts and lengths flood the internet daily in various niches you didn’t even know existed. Also, blogging has become a big […]
ProfileTree // 1st May 2024
What is WordPress? WordPress is an online content management system offering a powerful web platform for businesses and hobbyists. This open source ‘PHP’ based tool offers an easy, simple and popular website creation option for non-technical users. That’s why WordPress ranks at the top of all Content Management Systems and powers 29 percent of digital […]
ProfileTree // 5th May 2024
What is a blog? In today’s hyper-connected world, where information is at our fingertips, blogging has emerged as a powerful tool for self-expression, communication, and knowledge sharing. From personal diaries to industry-leading publications, blogs have become an integral part of the digital landscape, shaping how we consume information, connect with others, and engage with the […]
ProfileTree // 18th October 2024
What is influencer marketing? Influencer marketing is popular for good reasons and, if done right, it may end up having unparalleled growth, sales and results for a brand. It helps you to reach new audiences, without having to build them yourself. This naturally saves time, as professional influencers already have highly developed and specific audiences. […]
ProfileTree // 5th May 2024
What is the best blogging platform? Which one has the best experience for your readers and is the best to work with? Read on and we’ll explore how to achieve both! If you don’t like your blogging platform or it’s too hard to work with, you aren’t going to be getting your message across to […]
ProfileTree // 5th May 2024
When starting a blog, one of the most crucial decisions you will make is selecting your niche. This choice can significantly influence your blog’s future success, as it determines your audience, content, and even monetisation potential. What is a good blog subject then? A well-chosen niche allows you to create targeted, engaging content that resonates […]
ProfileTree // 5th May 2024
What is Hootsuite? Simply, a web application that allows you to manage social media for your business. There are lots of ways to use Hootsuite AND it’s easy for a beginner to start to enjoy the benefits! It is very similar to Twitter’s own TweetDeck. Social media long ago passed trend status for marketers into outright […]
Panseih Gharib // 5th May 2024
In the digital age, business blogging statistics show that blogging has become an integral part of content marketing strategies for companies aiming to establish a strong online presence. Understanding business blogging involves creating compelling and relevant content and leveraging data-driven insights to inform the content strategy. With the ever-changing digital marketing landscape, staying updated with […]
ProfileTree // 26th July 2024
It’s not about ice cream socials and your neighbourhood book club anymore. Though you can still hang out with the guys and girls and discuss Forty Shades Sadder or whatever it is people read these days, social media has been on the rise since the early days of the Internet as we know it, with […]
ProfileTree // 6th August 2024
Coming up with blog topic ideas consistently can be challenging. However, writing about the right topics is crucial for attracting and engaging your target audience. In this comprehensive guide, we share over 100+ blog topic ideas across categories designed to appeal to a broad readership. With enough inspiration to fuel a year or more of […]
ProfileTree // 5th May 2024
Blogger outreach is important to grow your business. Building relationships with bloggers can help you get more traffic to your website, resulting in more sales. It’s more than just reaching out to other bloggers, however. It takes planning and certain actions to be successful. In this blog, we will cover everything you should know about […]
ProfileTree // 5th May 2024
Traffic alone is not enough to make your blog successful. Instead, bloggers should focus on driving targeted traffic to their blogs. Targeted traffic is traffic that consists of people who are already interested in your topic from a demographic of your choosing. By driving targeted traffic to your blog, you multiply your opportunities to convert […]
carol // 5th May 2024
Trying to dip your feet into the world of podcasting? Choosing the right podcast software is naturally the first thing you’d like to know. Whether you’re just starting out or have been creating podcasts for a while, the equipment and software you’ll use to record and edit your audios has a huge influence on the […]
Nouran Ashraf // 5th May 2024
Have you ever visited a website so slow that you immediately closed the tab and checked other suggested results? This might be one of the worst nightmares for a website owner. A slow-loading picture on a clothing website can throw off any potential customers, resulting in unintentional losses and low revenue. But it’s not just […]
Sara Lynch // 5th May 2024
Do you want your blog to rank number 1 in search engine results? If the answer is yes, then this is the article you need to read. Blog posts are a great way to give you a leg up when climbing the ranks of search engine results, and we’ll show you how to write a […]
ProfileTree // 5th May 2024
Affiliate marketing is a way of making passive income. According to Statista, business spending on affiliate marketing will hit 8.2 billion dollars in the United States alone by 2022. Taking advantage by tapping into this industry seems like a good idea, but what does it take to start? This step-by-step guide will cover the journey of […]
ProfileTree // 5th May 2024
Northern Ireland is a prime tourism destination, filled with many beauty spots and lots of local charm. Whether it be a city break, a staycation or a road trip – there’s so many travel opportunities that Northern Ireland has to offer. But how can we get inspiration for our next adventure? We’ll be taking a look at the 5 best travel influencers in Northern Ireland.
ProfileTree // 22nd April 2024
You know you need a copywriter but you’re not sure whether you should grow a team of in-house copywriters or contract a freelancer. Working out what your business needs can be challenging and finding the right person to deliver the copy you need can also be taxing. The time to scan through copywriting agencies, chat […]
