Browse the categories for a huge archive of quick reads, advice and guidance on business marketing PLUS in-depth guides.
We aim to produce the best business blogs on digital marketing, content creation, business and entrepreneurship as well as web development, business strategy and social media.
Ahmed Samir // 14th April 2024
Need to know the top free website builders for photographers? All the options for communicating online may make your head spin. So let’s uncover the differences between website builders to help you choose the most efficient one that aligns with your business vision. Photography Website Builders for Pros and Beginners You may use several platforms […]
Ahmed Samir // 23rd October 2023
Do you know what The Internet of Things and Cloud computing are? Do not worry if you don’t; we’ve got you covered. The Internet of Things can be described as one extensive network which works in line with connecting physical objects known as things with people. These objects, or things, are everywhere, from our household […]
Ahmed Samir // 4th March 2024
In today’s article, we are going to explore Dall E, an artificial intelligence AI model created by Open AI, which generates images from textual descriptions. The fun fact here is that Dall E is actually named after the artist Salvador Dali and the Pixar character Wally. So Dall E is basically another AI image generator. AI Image Generators So what […]
Rahma Ali // 14th January 2024
The field of online business statistics can give you valuable insights into how the business environment reacts to the current circumstance, the market sentiment, and the validity of your expectations. Join us in this important report to uncover many exciting facts. Statics is the art of collecting, analysing, sorting, translating, generating readable data, and presenting […]
Ahmed Samir // 14th April 2024
What do you know about building a website or how to use website builders and pick your website templates? This article will go through a rundown of the different website builders and what templates they have to offer, and also give a foundation on what website builder you want to use for the website templates […]
ProfileTree // 2nd July 2023
When we see advertisements that make promises, we expect them to deliver on their word. Sometimes advertisements don’t live up to our expectations though which can negatively impact how customers perceive brands in the future.
Ahmed Samir // 14th April 2024
Building and designing websites from scratch could be really exhausting. That’s why we are blessed with some web development programs and platforms to ease the building process, and Bootstrap is one of them. What is Bootstrap? Bootstrap is an open-source, free web development framework. It is designed to ease the web development process as it helps web […]
Claire Mulligan // 11th February 2024
A social media marketing strategy is critical to the success of your content reaching the correct target audience and generating sales and conversions. If you’re wondering how you can stand out amongst competitors online, the answer is a clear social media marketing strategy!
In this blog, we’ll guide you through a step-by-step guide on how to develop a successful social media marketing strategy, which aligns with your business goals, attracts your target audience, and increases sales.
So, if you’re a beginner with building a social media marketing strategy or want to identify how to improve your existing strategy, this blog will help guide you through how to maximise the benefits of social media marketing for your business.
Claire Mulligan // 4th February 2024
Social media video marketing has become an essential tool for businesses when it comes to digital marketing. Social media video allows businesses to inform customers about their products and services while raising brand awareness in a creative and engaging way.
Social media video marketing has become increasingly popular over the past few years due to its ability to capture the user’s attention and the ability to reach a large audience.
Claire Mulligan // 11th February 2024
In the digital age, it is essential to recognise how to market your business on social media to ensure that you can reach your target audience to communicate your brand messaging and increase sales.
With over 3.8 billion active users online, social media presents an amazing opportunity to connect with new and existing customers and provide a worldwide platform to increase your brand awareness.
If you are a business owner looking to elevate your online presence on social media but don’t know where to begin, this blog is for you!
Sara Lynch // 6th November 2023
In this article, we’ll explore how to use AI for your work tasks and personal life. It’s a revolutionary step in improving efficiency, productivity and better time management, whilst freeing up precious time for us to focus on other things.
Rahma Ali // 4th February 2024
Are you still wondering how you can increase your Instagram followers? This article will give you 10 expert-proven tips and strategies to take advantage of this booming platform to gain a better social presence. Let’s see! Instagram sets a new foundation for people and companies to promote their services and products. It’s no longer a […]
Claire Mulligan // 3rd April 2024
In this Google Analytics 4 training webinar, we took business owners through how to successfully transition to Google Analytics 4 and finished with an insightful Q&A session at the end of the webinar. This webinar was delivered by our Digital Strategist at ProfileTree, Stephen McClelland. At ProfileTree, our main focus centres around Search Engine Optimisation […]
Sara Lynch // 9th November 2023
In this article, we’ll outline some of the current ChatGPT plugins that are available, and how you can incorporate them into your everyday work or personal life.
Sara Lynch // 12th June 2023
ProfileTree has recently held a successful LinkedIn webinar on GA4 training. Many local businesses were in attendance in order to receive free guidance and support for making this necessary migration to Google Analytics 4, in July 2023.
lochlainn // 26th January 2024
CRM is an acronym for customer relationship management and this is a software system which is developed to allow your business build strong relationship with both current and potential customers.
Sara Lynch // 14th April 2024
In this article, we’ll explain what is meant by a static website, why might it be useful for your website design and the limitations of this kind of build.
Sara Lynch // 14th April 2024
Keep reading this article for expert guidance and tips on how to make a website with zero coding experience required.
Sara Lynch // 11th April 2024
A website title is an essential element of a web page’s HTML code. It serves several important purposes and carries significance for both search engines and website traffic. In this article, we’ll discuss why a website title is important for the performance and visibility of your website content. It is a major factor in SEO […]
Sara Lynch // 26th October 2023
In this article, we’ve outlined a number of ways that you can block a website on Chrome. Some of these methods will only work on one device and some block websites across a whole network. Depending on your requirements and level of digital knowledge, you can choose the most suitable method for blocking a website on Chrome.
Rahma Ali // 11th February 2024
If you want to grow your business, you need to leverage social media as a marketing strategy. According to many social media statistics, over 80% of consumers said that social media plays a significant role in their purchase decisions. These consumers tend to place an order after watching influencer content. Social media increasingly impacts business growth which […]
Sara Lynch // 16th April 2024
In this article, we’ll show you different ways for finding the publisher of a website. It might take a little bit of investigating, but in the age of digital content, it’s relatively easy to find out who’s lurking behind the screen.
Claire Mulligan // 3rd November 2023
“How to get followers on Pinterest?” is a great question to ask when developing a digital marketing strategy. Pinterest is an amazing social media marketing tool that consumers utilise to discover information and inspiration through images.
Pinterest is an excellent platform for businesses and marketers who want to expand their reach and sell their products and services using attractive images.
Sara Lynch // 26th May 2023
In this article, we’ll show you how to clear cookies from your computer, using the Chrome or Safari browser. These are generally the most popular browsers being used, with Google Chrome generally being used on Windows and Safari typically being used on Apple computers.
Claire Mulligan // 12th December 2023
“When was TikTok made?” is a great question to ask when thinking about the impact that the social media app has had on the digital marketing industry.
In this article, we’ll answer the question, “When was TikTok made?”, and outline how it has captured user attention and engagement so effectively over the past few years.
Sara Lynch // 7th February 2024
In this article, we will discuss the different methods you can use to unblock a website and explore some reasons why it might be inaccessible in the first place.
Sara Lynch // 12th June 2023
ProfileTree is hosting a FREE webinar for GA4 – Google Analytics 4. We will take you through the key elements of the biggest change in Google Analytics and what it means for your website data.
Sara Lynch // 29th May 2023
In this article, we will explore what SQL programming is and what it is capable of in data management.
Noha Basiony // 24th May 2023
Managing businesses can be done in so many different ways. Apart from deciding your company’s values and mission, setting goals, creating a financial plan, and marketing your business, managing your employees could be the most critical one, for they are the true essence of your company, without which there is no way for you to […]
Claire Mulligan // 11th February 2024
In 2023, social media usage statistics provide businesses and marketers insight into how much consumers depend on social media to connect with others online and research brands and services.
In this article, we’ll take you through some social media usage statistics that you can utilise to determine the best social media platforms to market your business online.
Claire Mulligan // 11th February 2024
Social media age statistics suggest the differences in user behaviour across several age groups and demographics. These statistics help businesses and marketers understand their target audience better and identity potential ways to address a range of customers.
In this article, we’ll take you through some interesting social media age statistics that reflect user behaviour online and suggest differences across several demographics.
Claire Mulligan // 20th February 2024
In this article, we’ll take you through how many TikToks are made a day and break down what type of users are creating content on TikTok.
When it comes to the TikTok algorithm, the more content that is produced, the better. This is because the algorithm rewards TikTok accounts that post consistently. Hence, there are millions of TikTok videos that are created every day!
Sara Lynch // 22nd September 2023
In this article, we will provide guidance and advice on what makes a good website, ensuring that you are aware of the basics of web design and how you can implement strategic functions to enhance your digital presence and online awareness.
Sara Lynch // 15th April 2024
Management consulting is a specific type of consulting that focuses on helping organizations improve their performance and achieve their strategic goals. Management consultants are often employed by consulting firms to work closely with clients to analyze their operations, identify challenges, and provide recommendations for improvement. In this article, we’ll discuss what is management consulting and […]
Sara Lynch // 28th March 2024
In this article, we’ll provide you with guidance on how to become a consultant and what steps you can take to further your career in this sector.
ProfileTree // 26th February 2024
Picture this; it’s midnight, and you’re home scrolling down social media apps. Suddenly, a huge stuffed-with-melted-cheese-and-other-goodies burger sandwich video makes you stop scrolling and immediately compels you to order this sandwich. Well, this is the power of good video marketing for food businesses! Whether you own a restaurant or have a food blogging page on […]
