Browse the categories for a huge archive of quick reads, advice and guidance on business marketing PLUS in-depth guides.
We aim to produce the best business blogs on digital marketing, content creation, business and entrepreneurship as well as web development, business strategy and social media.
Miral Nassar // 14th April 2024
Have you ever wondered how web pages are made? It is a long process that involves using HTML, a markup language that specifies how a web page should look and how developers present content using elements. In other words, it creates the structure of the web page. HTML website templates are pre-built websites that contain […]
Claire Mulligan // 4th February 2024
Creating creative social media content is key to generating a following. The Instories app is a groundbreaking tool for businesses and marketers to take their creative visions and generate innovative social media content using Artificial Intelligence (AI).
With the use of Instories, content creators no longer need to spend hours trying to grapple with the complexities of design and content creation. This groundbreaking tool gives you the ability to create unique content within a matter of minutes, therefore streamlining tasks and allowing businesses to create content in batch.
Noha Basiony // 25th August 2023
If you have not yet used Rank Math, you are really missing out. Traffic is the one thing anyone posting online is seeking. Whether this happens to be on a website or a social media platform, it is highly critical to reach as many audience members as possible. This is how your business gets recognition, […]
Miral Nassar // 20th February 2024
In a previous article, we discussed two WordPress Hosting providers: BlueHost and SiteGround. In this article, let’s discuss two more examples of WordPress hosting: DreamHost and Hostinger. Powering millions of websites, including WordPress, both DreamHost and Hostinger have quick load speed, round-the-clock customer care, and other vital features. So, you need to think about your […]
Nouran Ashraf // 31st August 2023
Plugins are an important key feature of a successful WordPress website. There are all kinds of plugins out there that you can install onto your WordPress site to further aid you, including security, SEO, and ranking plugins, among many others. There are even ones to help enhance the overall look of your websites. Among these are […]
Marwa Alaa // 23rd September 2023
In the world of digital marketing, things that look creative attract the attention of readers. So, when creating your website, an important aspect to decide on is the fonts you will be using and where and how you can use them. Whether you’re looking to use unique serif, retro, or other fonts for your brand […]
Nouran Ashraf // 12th December 2023
Searching for a free tool to test your website’s speed? Google PageSpeed Insights is perfect! Here, we will break down what you need to check when your website has a problem with speed. There might be a lot of reasons your blog post is not getting the traffic you desire, despite being an amazingly written […]
Noha Basiony // 12th December 2023
One of the most powerful networking practices is to provide immediate value to a new connection. This means the moment you identify a way to help someone, take action. — Lewis Howes Despite the enormous budgets companies usually dedicate to marketing their products or services, communicating the value they offer and convincing us, the customers, […]
Miral Nassar // 14th April 2024
WordPress-specific hosting enhances your website with various practical features that make it simpler to maintain, secure, and accelerate your website. Managed hosting is more of a service than a certain kind of plan you’ll receive. While most hosting platforms leave the majority of the work up to you, managed hosting relieves you of some of […]
Rahma Ali // 11th March 2024
Break down your business strategies and learn how to implement a holistic digital marketing audit by reviewing your online assets. Keep reading to find out more! If you want to follow a complete checklist to ensure that you’re on the right track, you have to put your digital marketing strategy into action. What if you’ve […]
Nouran Ashraf // 28th August 2023
Personalising your Chrome browser can sometimes help motivate you to get more work done. Luckily, Chrome is a mine of aesthetic extensions that can take your already existing functions to another level, giving you the space to express yourself just a little to make everything more homey and aesthetically pleasing to the eye. The aesthetic […]
Rahma Ali // 17th December 2023
Searching for the top website security audit plugins? Our experts bring it all to you in this article. Take notes and check out our suggestions, and if you need any help, don’t hesitate to hit a message to us! You absolutely know someone who has experienced a hacker attack. The number of websites hurt by […]
Claire Mulligan // 28th August 2023
In today’s world, AI for presentations has become incredibly beneficial for business owners, marketers, students, teachers, and many more. Artificial Intelligence (AI) is transforming the way that businesses operate and communicate with their customers, as repetitive tasks can be automated and costs can be reduced through the assistance of AI technology.
Rahma Ali // 17th August 2023
You’ve probably heard a lot about optimising your website for search engines and how this optimisation could be a game-changer for your online presence. That’s why it’s essential to implement a website audit. But what does a website audit mean? In this article, you will get an answer to all your questions about launching a […]
Ahmed Samir // 3rd April 2024
Let’s explore the best royalty-free music websites and uncover how to add some music to a website. You will find a great resource to create more videos for your marketing strategy. Do you spend long hours searching the internet for royalty-free tones for your next project? Or do you want to create a viral Tiktok or YouTube video with a […]
Rahma Ali // 7th August 2023
This guide will walk you through how to set up delivery methods on Wix. Let’s explore how to offer the most satisfying experience to your customers. When you set up your store on Wix, you’ll have the capability to enjoy different shipping and delivery options. You can offer delivery to your customers with premium services like […]
Miranne Khaled // 13th March 2024
Computers are witnessing an unprecedented evolution. They may offer highly improved speed and are getting more affordable and accessible, yet the true amazement remains in their AI tech. The digital world is now capable of applying machine learning algorithms to obtain new skills and enhance its abilities, becoming more polished and offering better solutions. It’s […]
Noha Basiony // 2nd August 2023
As defined by LinkedIn itself, the giant professional employment platform, company culture is the sum of values, behaviours and beliefs that determine in what way the company’s primary operation is done and how the company generally treats its employees as well as customers. Company culture is a tangible thing that shapes the identity of the […]
Noha Basiony // 2nd August 2023
Employer branding is a concept invented to help companies brand themselves as employers of choice for and by their employees in order to grow and expand. Therefore, an employer brand turns into the company’s reputation. A good one will attract top talent who are one profound driver of success for any company. A bad one, […]
Noha Basiony // 25th October 2023
Over the years, the concept of branding changed from spreading the word about a specific product manufactured by a certain company so as to encourage customers to buy it to a promise with a considerable value customers will receive through that product. Branding and this promised value, as a result, have then become the main […]
Omnia Essawy // 3rd April 2024
In the fast-paced digital era of 2023, choosing the right Content Management System (CMS) is crucial for building a successful online presence. The CMS market is bustling with a variety of platforms, each offering unique features and capabilities to cater to diverse business needs. This article will delve into the seven best CMS platforms in […]
Panseih Gharib // 4th February 2024
Marketing strategy is an integral part of any business strategy formulation. It is the igniting factor of any industry that ensures its products reach the right customer/consumer. The film industry is no different. Besides the quality of the producers, directors and actors, marketing campaigns can either stress the value of the film and increase its profit […]
Omnia Essawy // 17th December 2023
In the constantly evolving digital landscape of today, Enterprise Chatbots have emerged as a groundbreaking tool that revolutionises business-customer interaction and internal process management. These AI-powered entities streamline operations, enhance customer service, and drive significant efficiencies across diverse industries. They are not merely a passing trend but rather a crucial component of future business communication. […]
Omnia Essawy // 14th February 2024
In the rapidly evolving landscape of digital marketing, 2023 is marking the dawn of a new era. A time when Artificial Intelligence (AI) takes centre stage to revolutionise promotional campaigns and gain profound insights into the preferences of target audiences. The profound impact of AI is undeniable as it continues to transform the entire digital […]
Aya Radwan // 11th February 2024
The hotel industry is one of the pillars of the hospitality industry, a powerful industry that contributes to the development of their countries and the overall economy. The hospitality industry is expected to bounce back after the Covid-19 Pandemic and continue powerful growth to reach $4,699.6 billion in 2023. Furthermore, the booming hotel market reached […]
Miranne Khaled // 7th August 2023
Artificial intelligence has made a powerful impact across various industries, and the academic field is no exception. In this community, integrity and honesty serve as the foundation of success. Breaching these principles by cheating or plagiarising someone else’s work is deemed unacceptable, increasing the risk of imposing penalties and leading to suspension or immediate termination […]
Sara Lynch // 10th November 2023
This is where automatic video editing software comes into play. Is it something that you have to work with to make your online business stand out, attract audiences or promote an upcoming event? Well, no worries. Let us help you out with this informative article.
Nouran Ashraf // 11th April 2024
Over the past few years, buying stuff online has been a popular act, and in the last three years, especially after COVID-19, it has become the norm of buying, selling, and advertising. So, what is E-commerce, and how is it used nowadays? E-Commerce: Definition Simply put, e-commerce is a process in which you sell or […]
Aya Radwan // 26th July 2023
We’ve heard the calls for sustainability in business for years, and today, this matte couldn’t be more important. The earth’s surface and core began to change as a result of decades of harmful waste and exploitation. The calls to protect our world have never been louder; it’s not enough to be eco-friendly; as a business […]
Aya Radwan // 21st January 2024
Business travel is an integral part of completing the company’s work; this includes taking national or international trips with the intention and schedule to complete such business. This includes attending meetings, conferences and product launches that are relevant to your company’s work. When you travel for business between major hubs like NYC and Boston, reputable […]
Noha Basiony // 28th February 2024
Resumes were basically invented to be a shortcut between you as a job seeker and your potential employer. They typically reflect what can enable you to land your next job, from your unique skill set and expertise to your career highlights and achievements. In other words, crafting a compelling resume is highly indispensable. Aside from […]
Ciaran Connolly // 20th March 2024
In the tech circle, there are always two teams; those who prefer Android and those who prefer iOS. But when it comes to choosing an operating system for your business, the choice affects the daily productivity of your company. In this article, you will find a detailed guide to the ups and downs of both […]
Noha Basiony // 4th March 2024
So it is 2008, and you are getting on this thing called Twitter for the first time. You write your name and choose a cool handle before you realise that space beneath where you have to describe yourself in 160 characters. You find it both challenging and frustrating because everything you think of does not […]
Raghda Elsabbagh // 5th April 2024
Have you ever found yourself daydreaming about refreshing your living room and turning it into a cosy haven where you can unwind and escape from the hustle of daily life? Or have you been inspired by those glossy home makeover shows or Pinterest’s dreamy pictures, imagining how a fresh touch in the kitchen could breathe […]
Noha Basiony // 29th January 2024
As the world shockingly started to realise that this new virus was too fierce to contain in only two weeks and was probably going to stick around for who knew how long, and when the news of how thousands of people were laid off from their jobs overnight, everyone, even those who kept their jobs, […]
Aya Radwan // 30th December 2023
Social media turned the online community upside down; it basically invented online social societies. Social media helped bring people closer, reconnect old classmates and find a long-lost relative. These platforms earned its power deservingly. Today it helped an unlimited number of people start new businesses until it became indispensable in every marketing strategy. However, this […]
