Web Design, Marketing and Business Blog

Our expert business blog offers a world of digital how-to

Browse the categories for a huge archive of quick reads, advice and guidance on business marketing PLUS in-depth guides.

We aim to produce the best business blogs on digital marketing, content creation, business and entrepreneurship as well as web development, business strategy and social media.

Quantifying Success: Marketing Automation ROI in Numbers

Miral NassarMiral Nassar // 27th March 2024

Marketing automation ROI is an influential tool that can revolutionise how businesses communicate with customers and prospects. But how do you measure the success of your marketing automation efforts? This article will explain how to quantify your marketing automation strategy’s return on investment (ROI). Using data and analytics, we can put concrete numbers behind marketing […]

Read Article

Social Media’s Negative Impact by Numbers

Miral NassarMiral Nassar // 26th March 2024

Social media platforms have become necessary daily, enabling us to connect with others, share information, and stay updated on current events. However, the widespread use of social media also comes with drawbacks, often negatively impacting individuals’ mental health, relationships, and overall well-being. In this article, we will go through the negative impact of social media […]

Read Article

Navigating Organisational Change Management Statistics

Panseih GharibPanseih Gharib // 25th March 2024

In the evolving landscape of business, one constant remains change. Organisations must continually adapt to survive and thrive, whether spurred by technological advancements, market fluctuations, or internal restructuring. Change, however, is not always seamless. In fact, managing change effectively is among the many challenges faced by businesses today. Failure rates persist despite the many methodologies, […]

Read Article

A Comprehensive Guide to Business Process Management

Noha BasionyNoha Basiony // 25th March 2024

In the ever-evolving landscape of modern business, the quest for efficiency, agility, and innovation stands paramount. As organisations strive to meet the dynamic demands of the market while staying ahead of the competition, the role of business process management emerges as a guiding force. BPM serves as a compass, guiding organisations through the intricate maze […]

Read Article
WIX

How to Unpublish Wix Website: Easy Tutorial

Esraa AliEsraa Ali // 24th March 2024

The internet is a dynamic space, and sometimes, you might need to take your website offline for a bit. Maybe you’re revamping your online presence, going on vacation, or simply taking a break. Whatever the reason, Wix, the user-friendly website creation platform, makes unpublishing your website a quick and painless process. This step-by-step guide will […]

Read Article

Complete Guide to White Label Backlinks in 2024

Ciaran ConnollyCiaran Connolly // 26th March 2024

As digital marketing is growing daily, the power of backlinks cannot be overstated. A well-placed backlink acts as a beacon, guiding potential customers straight to your virtual doorstep. Now, with about 90.88% of web pages getting zero organic search traffic from Google, how can you ensure your website isn’t lost in the abyss? The answer […]

Read Article
WIX

How to Improve Your Website: User Testing and Feedback

Esraa AliEsraa Ali // 24th March 2024

Your website is your digital storefront, a crucial touchpoint for attracting and engaging customers. But how do you know if it’s firing on all cylinders? Is it providing a smooth and intuitive experience that keeps visitors engaged? Here’s the truth: even the most well-intentioned websites can have hidden flaws that hinder user experience and, ultimately, […]

Read Article

How To Overcome the 5 Toughest Challenges in Product Management

Noha BasionyNoha Basiony // 24th March 2024

Product management is an exhilarating journey filled with innovation, collaboration, and the pursuit of creating products that meet market needs. On the one hand, product managers hold the vision for a product, the guiding light that steers it towards success. On the other hand, they navigate a complex landscape of stakeholders, limited resources, and ever-evolving […]

Read Article
WIX

How to Design a High-Converting Wix Landing Page in Minutes

Esraa AliEsraa Ali // 24th March 2024

Crafting a high-converting landing page can feel intimidating, especially if you’re not a web design pro. Here’s the good news: Wix, the user-friendly website creation platform, empowers anyone to build stunning landing pages in minutes, with no coding required! This comprehensive guide will walk you through the entire process of creating a landing page on […]

Read Article

WiX Pricing: What’s the Cost?

Panseih GharibPanseih Gharib // 24th March 2024

Embarking on a digital journey often begins with the critical decision of selecting the right website-building platform. WiX, a prominent name in website development, offers a collective suite of tools tailored to cater to diverse needs. However, before diving into the creation process, it’s essential to understand the intricacies of the WiX pricing structure. Whether […]

Read Article

6 Reasons For Small Business Failures (Plus Statistics)

Noha BasionyNoha Basiony // 23rd March 2024

Small businesses are the foundation of economies worldwide, driving innovation, creating jobs, fostering vibrant communities, and owning a small business can be incredibly rewarding. However, it is no secret that the road to success is paved with challenges. Despite their potential for success, many small businesses face an uphill battle and eventually fail within the […]

Read Article

Create Your Free Website with Wix: Step-by-Step Guide

Panseih GharibPanseih Gharib // 23rd March 2024

In today’s digital age, online presence is essential for individuals and businesses. Fortunately, creating a website has become more accessible than ever, thanks to platforms like Wix. Whether you’re a budding entrepreneur, an aspiring blogger, or someone who wants to share their passions with the world, Wix offers a user-friendly solution to build a professional-looking […]

Read Article

How Social Media Affects Self-Esteem: The Stats Don’t Lie

Miral NassarMiral Nassar // 26th March 2024

Social media has become basic in our daily lives in today’s modern life. It allows us to connect with friends and family, stay updated about current events, and share our beliefs and experiences with the world. However, growing evidence suggests that social media can significantly impact our self-esteem and mental well-being. This article will explore […]

Read Article

Small Business Cyber Attack Statistics: Why You Should Be Worried

Miral NassarMiral Nassar // 21st March 2024

Small businesses are becoming more and more targets for cyber attacks. Hackers exploit vulnerabilities in their systems to steal sensitive data, disrupt operations, and extort money. This article will explore the alarming statistics surrounding small business cyber attacks and why owners should be concerned about protecting their businesses from these threats. From rising attack rates […]

Read Article

Enhance Design: Scroll Effects and Shape Dividers on Wix

Panseih GharibPanseih Gharib // 20th March 2024

In the ever-evolving landscape of web design, the integration of dynamic features has become increasingly pivotal in captivating and retaining user attention. One such feature gaining traction is the incorporation of scroll effects, which breathe life into static web pages by introducing interactive elements that respond to users’ scrolling behaviour. Paired with shape dividers, these […]

Read Article

Wix Website: Build, Edit, Launch Guide

Panseih GharibPanseih Gharib // 23rd March 2024

In today’s digital age, online presence is a must for individuals and businesses. Websites serve as virtual storefronts, communication hubs, and information-sharing platforms. Among the myriad website builders available, Wix is a user-friendly tool for crafting professional-grade websites without extensive coding knowledge. In this article, we’ll explore the process of building, editing, and launching a […]

Read Article

Why Black-Owned Businesses Are Essential to the UK Economy

Miral NassarMiral Nassar // 27th March 2024

Black-owned businesses play a crucial role in the UK economy, contributing to economic growth, job creation, and community development.  In this article, we will go through the numerous benefits these businesses bring and why supporting their success is vital for the overall health and prosperity of the UK economy. By highlighting the unique perspectives, skills, […]

Read Article

The Perfect Guide to Social Media for Business

Miral NassarMiral Nassar // 27th March 2024

In today’s digital era, social media has become vital for businesses to connect with customers, build brand awareness, and drive sales. With millions of people active on platforms such as Facebook, Instagram, and X/Twitter, businesses can reach a large audience and turn followers into loyal customers. In this ultimate guide to social media for business […]

Read Article

Free AWS Hosting: WordPress Made Affordable

Panseih GharibPanseih Gharib // 19th March 2024

When discussing hosting, particularly AWS hosting, evaluating its compatibility and efficacy in hosting WordPress websites is essential. Hosting entails a hosting provider allocating space on a web server for a website to store its files, commonly called hosting a website. These files encompass the website’s code, images, and other elements necessary for its appearance and […]

Read Article

What Is Shopify? and How to Use It to Expand Your Business?

Panseih GharibPanseih Gharib // 19th March 2024

Shopify is a specialised e-commerce website builder designed to facilitate business growth and expansion in the online realm. It gives business owners tools to establish and enhance their online presence, including marketing, payment processing, shipping, and customer engagement features. Shopify operates as both an online store platform and a retail point-of-sale system. In summary, Shopify […]

Read Article

Business Continuity Statistics and How to Prepare Your Business

Miral NassarMiral Nassar // 19th March 2024

Business continuity is a critical aspect of any successful business operation. It involves planning for and responding to potential disruptions to ensure that essential functions can continue during and after a crisis. In today’s unpredictable business environment, it is more important than ever for organisations to be prepared for any eventuality that could impact their […]

Read Article
WIX

Free E-commerce: Build Your Online Store with Wix Today!

Panseih GharibPanseih Gharib // 18th March 2024

In this article, our focus is on identifying the optimal free e-commerce website builder. Choices abound, including Squarespace, WooCommerce, Gudade, Shopify, and Weebly, each with unique strengths and weaknesses. Squarespace appeals primarily to creatives, while WordPress users favour WooCommerce. God Eight facilitates swift website creation, and Shopify offers comprehensive store-building features. Weebly caters well to […]

Read Article

Dreamweaver vs WordPress: Choosing Your Web Design Tool

Panseih GharibPanseih Gharib // 18th March 2024

Selecting the optimal platform for web design is crucial, especially regarding Dreamweaver vs WordPress. In this comprehensive guide, we unravel the features of both platforms, aiding you in making an informed decision tailored to your specific needs. Adobe’s robust web development tool, Dreamweaver, offers extensive customisation options and advanced functionalities. Conversely, WordPress, the ubiquitous content […]

Read Article

Top E-Commerce Hosting Providers for WordPress

Panseih GharibPanseih Gharib // 18th March 2024

In this article, we’ll delve into the optimal hosting platforms tailored for e-commerce websites running on WordPress. WordPress sites incorporating e-commerce functionality rely on a plugin called WooCommerce, an open-source e-commerce extension built on the WordPress framework. WooCommerce facilitates product creation, shipping and payment method setup, enabling direct sales and payment processing. Starting an e-commerce […]

Read Article

Digital Transformation Misconceptions: Unveiling the Truth

Panseih GharibPanseih Gharib // 17th March 2024

In the age of continuous technological advancement, digital transformation has become ubiquitous across industries worldwide. Yet, amidst this phenomenon’s buzz, digital transformation misconceptions abound, hindering many organisations from fully embracing its potential. It is often erroneously perceived as a mere technology adoption, overlooking its more profound implications for business strategy and operational paradigm shifts. However, […]

Read Article

Navigating Business Intent: Goals and Objectives

Panseih GharibPanseih Gharib // 16th March 2024

In the dynamic landscape of business strategy, the terms “goals” and “objectives” are often used interchangeably, yet they represent distinct facets of organisational intent. At the heart of every enterprise lies a vision for the future, a destination to strive towards. This overarching vision is encapsulated in business goals, serving as the guiding star that […]

Read Article

Unlocking Creativity: WordPress Website Design and Themes

Panseih GharibPanseih Gharib // 16th March 2024

Are you not sure about your WordPress website design and themes? This article will help you by exploring essential factors to consider when crafting your WordPress website and providing the needed information for theme selection and installation. A WordPress website theme comprises a set of files dictating your site’s appearance, covering everything from colours to […]

Read Article

The Paradox of Perfectionism: Striving for the Unattainable

Noha BasionyNoha Basiony // 16th March 2024

In the quest for excellence, the pursuit of perfection often stands as the beacon guiding individuals towards their goals. Perfectionism, with its meticulous attention to detail and unwavering standards, is commonly revered as a hallmark of success. Yet, lurking beneath its polished facade lies a paradoxical truth—one that reveals the fragility of perfection and the […]

Read Article

Essential Tips for Event Managers:Things to Consider for Success

Ciaran ConnollyCiaran Connolly // 20th March 2024

Your success path in event management depends on how you execute different stages of the show, from conception to creation. As an event manager, you must draw up a strategic plan for a particular event and put it into practice. By doing so, you can also create your network. If you regularly interact with those […]

Read Article

Inbound Marketing Statistics: The Ultimate Data-Driven Guide!

Esraa MahmoudEsraa Mahmoud // 15th March 2024

Imagine this: you’re pouring money into marketing, but your lead pipeline resembles a stagnant puddle. Every campaign feels like throwing darts in the dark, and the return on investment (ROI) is a whisper at best. Sound familiar? Fear not, fellow marketer! Inbound marketing, the data-driven strategy of attracting, engaging, and delighting customers, offers a lifeline. […]

Read Article

Learn the Essentials of Java Programming Online

Shaimaa OlwanShaimaa Olwan // 13th March 2024

Do you find the world of Java programming a little overwhelming? Know that you’re certainly not alone. Understanding that Java is one of the most straightforward yet sturdy programming languages in the tech world was a real lightbulb moment. One of the most widely used and adaptable programming languages available is Java, which is your […]

Read Article

Conversational Marketing Statistics: The Data-Driven Guide to Success!

Esraa MahmoudEsraa Mahmoud // 14th March 2024

Imagine a world where customer service feels like a friendly chat with a helpful friend, not a frustrating wait on hold. A world where leads practically jump into your lap, eager to engage with your brand. A world where sales conversations flow naturally, personalised to each customer’s needs. This isn’t science fiction – it’s the […]

Read Article

Unlocking Media Literacy: Key Stats for Informed Consumption

Panseih GharibPanseih Gharib // 13th March 2024

In an age of information from various media sources, the ability to critically analyse and understand the content we consume has become more crucial than ever. Media literacy, the competence to navigate, evaluate, and create media effectively, is a shield against misinformation and a tool for empowering individuals in today’s digital society. This article delves […]

Read Article

Compelling Multi-Channel Marketing Statistics for Success

Miral NassarMiral Nassar // 13th March 2024

In today’s fast-paced digital landscape, multi-channel marketing is imperative for businesses looking to reach and engage with their target audience effectively. Companies can create a cohesive and personalised customer experience that drives conversions and builds brand loyalty by utilising multiple communication channels simultaneously. This article will explore compelling statistics highlighting the importance of implementing a […]

Read Article

Unlock the Mysteries of Java Functional Programming

Shaimaa OlwanShaimaa Olwan // 13th March 2024

Dealing with intricate, complex Java code? You’re not the only one to feel challenged. Countless other developers have encountered similar challenges along the way. Proficiency in Java functional programming can be your saving grace in such situations. In this blog post, we’ll explore the nuts and bolts of functional programming principles in Java, assisting you […]

Read Article

Motivation and Discipline: Finding Flow and Staying Consistent

Noha BasionyNoha Basiony // 18th March 2024

Have you ever started a project with a burst of enthusiasm, only to see it fizzle out a few weeks later? Or dreamt of a goal but found yourself paralysed by the sheer effort needed to achieve it? If so, you have encountered the age-old tug-of-war between motivation and discipline. Often used interchangeably, these two […]

Read Article
Page 1 of 47