Browse the categories for a huge archive of quick reads, advice and guidance on business marketing PLUS in-depth guides.
We aim to produce the best business blogs on digital marketing, content creation, business and entrepreneurship as well as web development, business strategy and social media.
ProfileTree // 13th November 2023
Social media marketing has become an essential component of digital marketing strategy today. With over 4.2 billion social media users worldwide, platforms like Facebook, Instagram and Twitter offer immense opportunities for businesses to reach, engage with and sell to their target audience. This complete guide will teach you everything you need to know about learning […]
Ranel Viala // 13th November 2023
The Importance of Landing Page Optimisation Tools Landing Page Optimisation Tools: In the fast-paced world of digital marketing, your website’s landing pages are the initial impression you create on potential customers. That’s why optimising them is crucial for success, as they can either make or break a visitor’s perception of your brand. These tools serve […]
Eman Sameh // 11th January 2024
Understanding the allocation of business capital can be as daunting as ascending Ben Nevis. The process is characterised by the meticulous examination of numerous receipts and detailed Excel spreadsheets and the frequent confusion over inconsistencies in the business spending statistics. This blog post, armed with thorough research and enlightening details like marketing budgets comprising 11.2%, […]
ProfileTree // 11th February 2024
It’s not about ice cream socials and your neighbourhood book club anymore. Though you can still hang out with the guys and girls and discuss Forty Shades Sadder or whatever it is people read these days, social media has been on the rise since the early days of the Internet as we know it, with […]
ProfileTree // 11th February 2024
Social media sites list every major network, app, forum, and community where users gather online. For businesses and marketers, having a presence on the right social platforms where your audience is already highly engaged can significantly boost brand awareness, website traffic, leads and sales. But with new sites emerging constantly, it’s crucial to focus your […]
ProfileTree // 12th November 2023
Bounce rate, the percentage of visitors that leave your website from the landing page without any other pageviews, is an important metric to measure engagement and conversion success. In this comprehensive guide, we explain what bounce rate is, provide tips for analysis to identify issues, and strategies to reduce bounces and improve visitor retention. There […]
Ranel Viala // 14th April 2024
GoDaddy Website Builder : Tips and Tricks In today’s digital age, the internet is often the first place people turn to when they want to learn more about something or someone. Whether you’re running a small business, showcasing your art, sharing your thoughts through a blog, or starting a new venture as an entrepreneur, your […]
ProfileTree // 6th December 2023
If your business is providing online content of any kind, be it about your product or the content itself. Having a high search engine ranking is an indicator of how popular you are in the online community. Search engines rank you according to your relevance to user needs; they are the cause and effect of […]
Panseih Gharib // 14th April 2024
Are you seeking to devise a WordPress website without a domain and save your hard-earned cash? You are certainly not alone—countless folk have contemplated this difficulty—trying to find wallet-friendly ways to carve out an online niche. ProfileTree is here to tell you that creating a website via WordPress is possible without shelling out for that […]
ProfileTree // 22nd April 2024
With the increasing popularity of the internet, almost every person uses at least one social media website. This can be a major attraction factor for many businesses looking to improve their online presence. Utilizing social media will allow you to reach much higher levels of exposure. One of the most popular social media sites is […]
ProfileTree // 21st January 2024
In this article, we have explored Google Link Builder and its impact on SEO performance. It’s worth noting that SEO trends and algorithms change constantly, so we regularly update articles like these to provide you with the most up-to-date information. Google Link Builder is one of the most crucial tools for the success of any […]
ProfileTree // 21st January 2024
The more you network, the more likely you will make a sale. Image credit: MarketingExpertus
ProfileTree // 11th February 2024
Users could customise their dashboards by moving around these columns or adding new ones. Image credit: GrowVisibility
Ranel Viala // 23rd January 2024
Harness the Power of Data Through Strategic Keyword Monitoring Keyword monitoring is a crucial practice in today’s active online shopping and information landscape, ensuring that your website remains effortlessly discoverable. But what exactly does it involve? Let’s break it down a bit: Keyword monitoring is like managing a shop. It revolves around understanding the specific […]
ProfileTree // 14th February 2024
How to use Hootsuite – This guide covers everything brands need to know about using HootSuite for social media management, including features, tips, best practices, analytics and real user reviews. It seems these days that social media consumes all of us; it’s all around us. We’re surrounded by a constant stream of endless social media […]
Ranel Viala // 21st April 2024
Ever feel like you visit the same websites all the time? A Random Website Generator can be a fun tool for all of us who feel stuck visiting the same websites repeatedly. The internet is massive, filled with interesting places we’ve never been to, and this tool helps us explore them easily. Just one click, […]
Panseih Gharib // 16th April 2024
Business statistics role is crucial in the world of business. It provides valuable insights and helps decision-makers make informed and timely choices based on data analysis. Currently, Statistics is the compass by which modern businesses navigate the sea of market dynamics, customer preferences, and competitive challenges. This article ventures into the heart of business statistics, […]
Miral Nassar // 3rd April 2024
The first thing you do when you purchase any product is compare the prices of different products with each other. However, it’s not a simple chore to set if you’re on the opposite side of the negotiation. Price significantly impacts how clients decide whether they buy from you. If it is higher than your competitors, […]
ProfileTree // 9th November 2023
Say you’re an established online marketer. You’ve researched and built a sizeable online marketing presence with high-quality blogging. Maybe you’ve also ensured that your search engine optimization is spot on. Kudos are in order, and you’ve earned your digital keep thus far. But there’s one thing that you might be a tad oblivious to when […]
ProfileTree // 11th April 2024
Attracting web traffic is harder than ever. Once upon a time, you could stuff keywords onto a page, and that was all it took to rank. A combination of higher competition and more sophisticated search algorithms has changed things. If you want to gain organic traffic in 2020, you need a seriously good SEO strategy. […]
ProfileTree // 9th November 2023
Comparative market analysis has several key components. Image credit: SlideStream
ProfileTree // 26th March 2024
Digital content is an umbrella term that is far wider than many people make of it. There are endless categories of online content, classified both by function and substance. This includes everything anyone posts on the Internet, from tweets and Facebook posts to articles and YouTube videos – it does not have to be for […]
ProfileTree // 9th November 2023
Each dot represents the average of all posts of a given length. Image credit: Medium
ProfileTree // 3rd April 2024
Video marketing doesn’t have to be a professional production job. Image credit: NeONBRAND
ProfileTree // 14th February 2024
Social media is a huge phenomenon that seems to appear overnight and spread through the whole world like a virus. Have we ever asked ourselves, ” Why use social media ?” Social media is a phrase used to describe an online platform. But what can we define social media as? Is it just an online […]
ProfileTree // 26th March 2024
Once you have set up your online marketing plan, you should think about your content output that will attract and maintain steady views. A proper content strategy allows you to build a following which will benefit your business in the form of a loyal customer base. Having content that caters to your viewer base will […]
Miranne Khaled // 6th December 2023
A home-based business, also known as an HBB, offers a thrilling opportunity for entrepreneurs to flourish within the comforts of their own home office. What sets these businesses apart from traditional ones is their intimate size, typically consisting of only a few employees, often immediate family members. This brings a unique quality to these ventures, […]
Sara Lynch // 9th November 2023
The Best Black Friday Deals to expect this year, bookmark and buy when the time is right.
ProfileTree // 22nd April 2024
It’s the 21st century; the Internet is the most valuable resource a business has. This means that most businesses will benefit in some way from effective online marketing tips. After all, this is how most businesses today find new customers. And here you are, an aspiring business owner still stuck in the past, relying on […]
ProfileTree // 22nd April 2024
In today’s world, marketing is all around us. You visit your local shopping mall, and countless ads and promotions immediately bombard you. To meet the demand for marketers, many people are seeking out online marketing degrees. With the hassle of everyday life, no one has the time to sign up for a degree, attend lectures […]
ProfileTree // 13th March 2024
Tweets, retweets, followers and more! This is a list of some of the most useful free X / Twitter analytics tools that help users understand their Twitter reach and drill down to what works to get more attention on Twitter. ALSO SEE: How to Schedule Tweets What are X / Twitter Analytic Tools? X analytic […]
Noha Basiony // 14th November 2023
Picking the most suitable web design agency is a critical decision which can have far-reaching implications for your business’s online presence and success. In a market saturated with talent, the best web design agency for your business is one that not only promises innovation but also delivers a user-centric design, robust functionality, and strategic thinking […]
ProfileTree // 8th November 2023
PageRank has a direct correlation with rankability and organic traffic. Image credit: Moz.com
ProfileTree // 21st March 2024
Creating an infographic is a powerful way to communicate information visually. The key to a successful infographic is to make information engaging, easy to understand, and shareable. This is helpful online, as people tend to be too lazy to read detailed written content. Because of this fact, infographics offer many benefits from a digital marketing […]
ProfileTree // 3rd April 2024
Snapchat marketing is a popular channel today. It is one of the fastest-growing social media networks. However, using Snapchat for marketing presents new challenges. It has a distinct culture compared to other social media sites. Nearly 2/3 of its demographic are users between 18 and 34, but it is still an effective marketing tool even […]
ProfileTree // 8th November 2023
What is Snapchat used for? Snapchat is a popular social media and messaging app that has multiple uses. The app is best known for its disappearing photo and video messages called Snaps. Users can send Snaps to friends that will disappear after being viewed once. Snapchat also features Stories, which are collections of Snaps that […]
