Browse the categories for a huge archive of quick reads, advice and guidance on business marketing PLUS in-depth guides.
We aim to produce the best business blogs on digital marketing, content creation, business and entrepreneurship as well as web development, business strategy and social media.
Nouran Ashraf // 5th May 2024
Searching for a free tool to test your website’s speed? Google PageSpeed Insights is perfect! Here, we will break down what you need to check when your website has a problem with speed. There might be a lot of reasons your blog post is not getting the traffic you desire, despite being an amazingly written […]
Noha Basiouny // 5th May 2024
One of the most powerful networking practices is to provide immediate value to a new connection. This means the moment you identify a way to help someone, take action. — Lewis Howes Despite the enormous budgets companies usually dedicate to marketing their products or services, communicating the value they offer and convincing us, the customers, […]
Miral Nassar // 14th April 2024
WordPress-specific hosting enhances your website with various practical features that make it simpler to maintain, secure, and accelerate your website. Managed hosting is more of a service than a certain kind of plan you’ll receive. While most hosting platforms leave the majority of the work up to you, managed hosting relieves you of some of […]
Rahma Ali // 25th April 2024
Break down your business strategies and learn how to implement a holistic digital marketing audit by reviewing your online assets. Keep reading to find out more! If you want to follow a complete checklist to ensure that you’re on the right track, you have to put your digital marketing strategy into action. What if you’ve […]
Nouran Ashraf // 15th March 2025
Personalising your Chrome browser can sometimes help motivate you to get more work done. Luckily, Chrome is a mine of aesthetic extensions that can take your already existing functions to another level, giving you the space to express yourself just a little to make everything more homey and aesthetically pleasing to the eye. The aesthetic […]
Rahma Ali // 5th May 2024
Searching for the top website security audit plugins? Our experts bring it all to you in this article. Take notes and check out our suggestions, and if you need any help, don’t hesitate to hit a message to us! You absolutely know someone who has experienced a hacker attack. The number of websites hurt by […]
Claire Mulligan // 5th May 2024
In today’s world, AI for presentations has become incredibly beneficial for business owners, marketers, students, teachers, and many more. Artificial Intelligence (AI) is transforming the way that businesses operate and communicate with their customers, as repetitive tasks can be automated and costs can be reduced through the assistance of AI technology.
Rahma Ali // 5th May 2024
You’ve probably heard a lot about optimising your website for search engines and how this optimisation could be a game-changer for your online presence. That’s why it’s essential to implement a website audit. But what does a website audit mean? In this article, you will get an answer to all your questions about launching a […]
Ahmed Samir // 5th May 2024
Let’s explore the best royalty-free music websites and uncover how to add some music to a website. You will find a great resource to create more videos for your marketing strategy. Do you spend long hours searching the internet for royalty-free tones for your next project? Or do you want to create a viral Tiktok or YouTube video with a […]
Rahma Ali // 7th August 2023
This guide will walk you through how to set up delivery methods on Wix. Let’s explore how to offer the most satisfying experience to your customers. When you set up your store on Wix, you’ll have the capability to enjoy different shipping and delivery options. You can offer delivery to your customers with premium services like […]
Miranne Khaled // 9th May 2024
Computers are witnessing an unprecedented evolution. They may offer highly improved speed and are getting more affordable and accessible, yet the true amazement remains in their AI tech. The digital world is now capable of applying machine learning algorithms to obtain new skills and enhance its abilities, becoming more polished and offering better solutions. It’s […]
Noha Basiouny // 5th May 2024
As defined by LinkedIn itself, the giant professional employment platform, company culture is the sum of values, behaviours and beliefs that determine in what way the company’s primary operation is done and how the company generally treats its employees as well as customers. Company culture is a tangible thing that shapes the identity of the […]
Noha Basiouny // 19th August 2024
Employer branding is a concept invented to help companies brand themselves as employers of choice for and by their employees in order to grow and expand. The landscape of work is undergoing a dramatic transformation. In the past, skilled workers might have felt fortunate to land any available job. Today, the power dynamic has shifted. […]
Noha Basiouny // 25th October 2023
Over the years, the concept of branding changed from spreading the word about a specific product manufactured by a certain company so as to encourage customers to buy it to a promise with a considerable value customers will receive through that product. Branding and this promised value, as a result, have then become the main […]
Omnia Essawy // 5th May 2024
In the fast-paced digital era of 2023, choosing the right Content Management System (CMS) is crucial for building a successful online presence. The CMS market is bustling with a variety of platforms, each offering unique features and capabilities to cater to diverse business needs. This article will delve into the seven best CMS platforms in […]
Panseih Gharib // 5th May 2024
Marketing strategy is an integral part of any business strategy formulation. It is the igniting factor of any industry that ensures its products reach the right customer/consumer. The film industry is no different. Besides the quality of the producers, directors and actors, marketing campaigns can either stress the value of the film and increase its profit […]
Omnia Essawy // 26th July 2024
In the constantly evolving digital landscape of today, Enterprise Chatbots have emerged as a groundbreaking tool that revolutionises business-customer interaction and internal process management. These AI-powered entities streamline operations, enhance customer service, and drive significant efficiencies across diverse industries. They are not merely a passing trend but rather a crucial component of future business communication. […]
Omnia Essawy // 5th May 2024
In the rapidly evolving landscape of digital marketing, 2023 is marking the dawn of a new era. A time when Artificial Intelligence (AI) takes centre stage to revolutionise promotional campaigns and gain profound insights into the preferences of target audiences. The profound impact of AI is undeniable as it continues to transform the entire digital […]
Aya Radwan // 5th May 2024
The hotel industry is one of the pillars of the hospitality industry, a powerful industry that contributes to the development of their countries and the overall economy. The hospitality industry is expected to bounce back after the Covid-19 Pandemic and continue powerful growth to reach $4,699.6 billion in 2023. Furthermore, the booming hotel market reached […]
Miranne Khaled // 3rd September 2024
Artificial intelligence has made a powerful impact across various industries, and the academic field is no exception. In this community, integrity and honesty serve as the foundation of success. Breaching these principles by cheating or plagiarising someone else’s work is deemed unacceptable, increasing the risk of imposing penalties and leading to suspension or immediate termination […]
Sara Lynch // 10th November 2023
This is where automatic video editing software comes into play. Is it something that you have to work with to make your online business stand out, attract audiences or promote an upcoming event? Well, no worries. Let us help you out with this informative article.
Nouran Ashraf // 6th November 2024
Over the past few years, buying stuff online has been a popular act, and in the last three years, especially after COVID-19, it has become the norm of buying, selling, and advertising. So, what is E-commerce, and how is it used nowadays? E-Commerce: Definition Simply put, e-commerce is a process in which you sell or […]
Aya Radwan // 30th April 2025
We’ve heard the calls for sustainability in business for years, and today, this matte couldn’t be more important. The earth’s surface and core began to change as a result of decades of harmful waste and exploitation. The calls to protect our world have never been louder; it’s not enough to be eco-friendly; as a business […]
Aya Radwan // 5th May 2024
Business travel is an integral part of completing the company’s work; this includes taking national or international trips with the intention and schedule to complete such business. This includes attending meetings, conferences and product launches that are relevant to your company’s work. When you travel for business between major hubs like NYC and Boston, reputable […]
Noha Basiouny // 19th March 2025
Resumes were basically invented to be a shortcut between you as a job seeker and your potential employer. They typically reflect what can enable you to land your next job, from your unique skill set and expertise to your career highlights and achievements. In other words, crafting a compelling resume is highly indispensable. Aside from […]
Ciaran Connolly // 8th September 2024
In the tech circle, there are always two teams; those who prefer Android and those who prefer iOS. But when it comes to choosing an operating system for your business, the choice affects the daily productivity of your company. In this article, you will find a detailed guide to the ups and downs of both […]
Noha Basiouny // 11th October 2024
So it is 2008, and you are getting on this thing called Twitter for the first time. You write your name and choose a cool handle before you realise that space beneath where you have to describe yourself in 160 characters. You find it both challenging and frustrating because everything you think of does not […]
Raghda Elsabbagh // 5th May 2024
Have you ever found yourself daydreaming about refreshing your living room and turning it into a cosy haven where you can unwind and escape from the hustle of daily life? Or have you been inspired by those glossy home makeover shows or Pinterest’s dreamy pictures, imagining how a fresh touch in the kitchen could breathe […]
Noha Basiouny // 5th May 2024
As the world shockingly started to realise that this new virus was too fierce to contain in only two weeks and was probably going to stick around for who knew how long, and when the news of how thousands of people were laid off from their jobs overnight, everyone, even those who kept their jobs, […]
Aya Radwan // 5th May 2024
Social media turned the online community upside down; it basically invented online social societies. Social media helped bring people closer, reconnect old classmates and find a long-lost relative. These platforms earned its power deservingly. Today it helped an unlimited number of people start new businesses until it became indispensable in every marketing strategy. However, this […]
Raghda Elsabbagh // 15th July 2024
Ladies and gentlemen, thrill-seekers and adventurous travellers! Welcome to a world where technology meets adventure, and the brilliance of artificial intelligence fuels wanderlust. You’re dreaming of your next escape, a getaway that ticks all the boxes of excitement and relaxation. You sit in front of your laptop or mobile and start navigating between flight tickets, […]
Aya Radwan // 1st May 2025
A few decades ago, societies considered a female entrepreneur unthinkable. Even though there were unerring examples of self-made female businesswomen, such as Madam C.J. Walker in the late 1900s, to inspire women worldwide to courageously enter the leading business field. Madam Walker made history by being the US’s first self-made millionaire. Over the following decades, […]
Miranne Khaled // 5th May 2024
In this fast-paced technology era, many of us rely heavily on different social media platforms to connect with friends and family. Numerous outlets have emerged in the past decade, paving the way for various options, including Facebook, Instagram, Twitter, YouTube, and recently Threads. Each platform has proven to have a set of benefits that you […]
Rahma Ali // 5th July 2024
What should you consider to avoid failure in digital transformation? Actually, there are many things! Companies are striving to achieve innovation, better profits, business intelligence, efficacy, and sustainability. The shortcut is digital transformation. That’s the answer to pave the way to your business success. Digital transformation is what we will uncover in this article. Here, […]
Miranne Khaled // 5th May 2024
As social media sites continue to evolve, they become increasingly engaging and captivating for users of different ages. Using social platforms was once for the main purpose of getting people closer and communicating. Yet, the plan has somehow backfired; while people are now glued to their phones, they’ve become more distant and isolated. The constant […]
Miranne Khaled // 5th May 2024
As surprising as it may sound, AI or Artificial Intelligence is a term that emerged back in the 1950s, describing the machine’s ability to simulate human intelligence. Today, it continues to astonish us with its rapid evolution. From a remote idea, it has now become a phenomenon encompassing a vast array of exciting capabilities. One […]
Miranne Khaled // 5th May 2024
Humans are social beings by nature, and our relationships profoundly affect our overall well-being and happiness. The power of strong connections with others cannot be overstated – it serves as a remedy for stress, anxiety, and depression, boosts our self-esteem, brings joy and comfort, and wards off loneliness. In fact, studies indicate that having a […]
Miranne Khaled // 26th November 2024
In the rapidly evolving world we live in, the significance of artificial intelligence is becoming increasingly important by the day, dominating various industries. One of the most promising applications lies in the field of AI detectors — those groundbreaking advanced tools capable of analysing data to uncover patterns, detect behaviours, and identify anomalies. Like many […]
Miranne Khaled // 12th May 2024
Ever since its release, ChatGPT has taken the world by storm, solidifying its position as one of the most remarkable advancements in artificial intelligence. This groundbreaking platform has reshaped how we interact with technology and garnered immense popularity. However, amidst all the hype surrounding ChatGPT, there are alternative options that are often overlooked but claim […]
Claire Mulligan // 5th May 2024
Instagram Guides is one of the latest new features on Instagram that businesses can use to promote their products and services. Instagram continually introduces innovative features to enhance user experience and facilitate digital marketing. Understanding how Instagram Guides work can provide businesses and marketers with the up-to-date knowledge they need to identify new ways to sell their products and services.
Claire Mulligan // 5th May 2024
As we delve further into the digital age, the importance of understanding social media facts has become increasingly apparent for business owners and marketers. The rapid nature of the social media landscape means that trends are constantly changing due to user behaviour and social media updates. Keeping up with the latest social media facts ensures that your digital strategy is relevant, clear, and will generate sales and conversions.
Miranne Khaled // 15th July 2024
The gaming industry stands as a captivating and pioneering force in the world of technology, captivating audiences globally with its immense cultural significance and continuous technological advancements. With the integration of cutting-edge technology, gaming companies across platforms like PCs, consoles, and mobile devices have successfully brought their mesmerising games to over three billion individuals. Undoubtedly, […]
Claire Mulligan // 5th May 2024
In the ever-changing world of digital marketing, social media trends can be challenging to keep up with and implement these trends in your digital marketing strategy. Due to the 24/7 and vibrant nature of social media, social media trends are constantly changing, so it’s important for businesses and marketers to remain aware of trending topics and content.
Social media trends indicate how consumers are currently behaving and how they respond to different types of content. Once businesses and marketers identify social media trends, they can implement these into the digital strategy and ensure that their content creation is relevant and therefore will rank highly.
Raghda Elsabbagh // 5th May 2024
Hey there, fellow adventurer! Welcome to the exhilarating world of drone videography, where creativity takes flight and perspectives are redefined. Ever since their birth, drones have revolutionised the art of video production. They aren’t just gadgets but your passport to a breathtaking new perspective. From soaring over rugged mountains to gliding above sparkling seas, these nimble flying […]
Omnia Essawy // 8th September 2024
In today’s digital age, content marketing has become a critical aspect of every business’s success. However, creating engaging, relevant, and data-driven content that can capture the attention of the target audience could be quite a time-consuming process. That’s where the AI Content Marketing tools come in.
Claire Mulligan // 17th October 2024
Within the rapidly evolving world of social media, Instagram Threads has become the latest social media platform to enter the digital marketing landscape. Instagram Threads was designed by the Instagram team in order to compete with Twitter as a leading social media platform to share public conversations and connections through text and media.
The launch of Threads signals a shift towards a more personalised and interactive experience for users as Instagram encourages social media users to engage in conversations and share their opinions on trending topics and events.
Aya Radwan // 7th December 2023
After the release of Instagram in 2010 as the latest photo-sharing application, it joined the list of social advertising applications. Today, it’s rare to find a marketing strategy that doesn’t include Instagram in its social media marketing plan. The viral application helped both businesses to reach customers on the other side of the globe and […]
Miranne Khaled // 5th May 2024
Social media has been on the rise ever since its emergence, and today it just became an essential part of our days. No matter what you do or where you are, the temptation of taking your phone out and scrolling through the news feed is quite strong. Recent studies have repeatedly stated that, despite its […]
Miranne Khaled // 14th April 2025
Artificial Intelligence has rather become a lively part of today’s technology industry. Despite raising some concerns regarding whether it will diminish the essence of humanity, it’s made several mundane tasks relatively easier. It has also accelerated the process of getting complex tasks done, saving lots of time and effort. AI has now been applied in […]
Miranne Khaled // 6th May 2024
Marketing plays a pivotal role in making or breaking the business, for it holds extensive power. With the fierce competition nowadays, you will need a solid plan and practical tools in order to stand firm while delivering your business to success. One of the main elements that would help your business thrive in today’s world […]
Marwa Alaa // 5th May 2024
A Chrome extension is basically a way to improve user experience or modify and add functionality to the Chrome browser. It aims to serve a single purpose around which the whole program is built. To create it, we use web technology like HTML, CSS, JavaScript, or any other known coding language. An extension should have […]
