Explore our work & see the results
The latest Website Design and Development articles, advice and insights from the ProfileTree team.
Noha Basiony // 29th April 2024
Building and maintaining a genuinely successful online presence has become as indispensable for companies as having products and services to offer. Through websites, companies can reach prospects all over the world, generate leads, turn leads into potential customers and retain existing ones. Now, there are several ways companies or even individuals can use to build […]
Marwa Alaa // 12th February 2024
If you are a business owner, you have most likely heard the term “web technologies”. Web technologies refer to the techniques and tools used as a means of communication between different types of devices over the Internet. They allow you to create a website that looks and functions as you like. You might have also […]
Noha Basiony // 15th April 2024
In today’s digital marketplace, pursuing a stable and secure functional web development process can make that critical difference between success and failure. Web development is key in making sure that your website is secure, can perform precisely the way you want it to perform, and also has the exact functionalities you want it to have. […]
Miral Nassar // 14th April 2024
Have you ever wondered how web pages are made? It is a long process that involves using HTML, a markup language that specifies how a web page should look and how developers present content using elements. In other words, it creates the structure of the web page. HTML website templates are pre-built websites that contain […]
Nouran Ashraf // 31st August 2023
Plugins are an important key feature of a successful WordPress website. There are all kinds of plugins out there that you can install onto your WordPress site to further aid you, including security, SEO, and ranking plugins, among many others. There are even ones to help enhance the overall look of your websites. Among these are […]
Nouran Ashraf // 14th April 2024
Thinking of building a website for your brand? If your answer is anything other than “yes,” you need to think again. Having a website for your business can help you connect to a bigger audience, hence a boost in sales. This is why building your website and investing in designing its layout can be the […]
Ahmed Samir // 15th April 2024
In this article, we are going to discuss why your website’s colour scheme is important. Colour plays a really important role in every project that you have, from printing promotional flyers to creating your brand’s logo and establishing your brand’s identity. This is no less true for your website’s colour scheme. By using different colours, […]
Rahma Ali // 26th March 2024
Do you have a website, and you’re looking for ways to optimise content and structure for lead generation? We will review how to analyse your website’s performance and provide some tips to ensure that your website is loading as fast as possible and is as easy to use for the user as well on the front end. […]
Nouran Ashraf // 22nd April 2024
Have you ever visited a website so slow that you immediately closed the tab and checked other suggested results? This might be one of the worst nightmares for a website owner. A slow-loading picture on a clothing website can throw off any potential customers, resulting in unintentional losses and low revenue. But it’s not just […]
Ahmed Samir // 4th March 2024
In today’s article, we are going to explore Dall E, an artificial intelligence AI model created by Open AI, which generates images from textual descriptions. The fun fact here is that Dall E is actually named after the artist Salvador Dali and the Pixar character Wally. So Dall E is basically another AI image generator. AI Image Generators So what […]
Ahmed Samir // 14th April 2024
What do you know about building a website or how to use website builders and pick your website templates? This article will go through a rundown of the different website builders and what templates they have to offer, and also give a foundation on what website builder you want to use for the website templates […]
Claire Mulligan // 3rd April 2024
In this Google Analytics 4 training webinar, we took business owners through how to successfully transition to Google Analytics 4 and finished with an insightful Q&A session at the end of the webinar. This webinar was delivered by our Digital Strategist at ProfileTree, Stephen McClelland. At ProfileTree, our main focus centres around Search Engine Optimisation […]
Sara Lynch // 14th April 2024
In this article, we’ll explain what is meant by a static website, why might it be useful for your website design and the limitations of this kind of build.
Sara Lynch // 22nd September 2023
In this article, we will provide guidance and advice on what makes a good website, ensuring that you are aware of the basics of web design and how you can implement strategic functions to enhance your digital presence and online awareness.
Sara Lynch // 3rd November 2023
A website is the cornerstone of digital marketing and the online home of your business, but how do you know if it’s performing at its full potential? In this article, we will explain how to do an analysis of a website, showing you a range of practical tools that you can use to evaluate your website’s digital performance.
Rahma Ali // 29th April 2024
Your head is spinning. Many website builders for free are around there, and you are getting overwhelmed with the best-designed websites— you need just one like them to inspire your audience. How many pages do you need? What can you write on each page? Is it worth it? How can you grow your business through […]
Rahma Ali // 6th November 2023
Do you know that a reliable and efficient link tracking tool could be that missing tool that will level up your marketing strategy? Yes, it’s. While it’s pretty simple when used right, this tracking is a powerful tool that will take your marketing campaign to the next level. It will enlighten you about where your traffic […]
Rahma Ali // 14th April 2024
The theory of having the best designed websites to convert seems straightforward, isn’t it? It supposes to be! You have hired a website designer or developer. You sent a creative brief to explain your objectives, what you offer, and what you want people to know about you. Most importantly, you have content writers ready to […]
Rahma Ali // 22nd April 2024
Have you ever wished to have the magic power to generate passive income? Everyone does! Here, you can find answers to all your questions about dropshipping by Amazon, and it is still worth it! Let’s see. You finally made a goal to start dropshipping by Amazon, but like everything in this critical digital era, you’re […]
Rahma Ali // 1st May 2024
Building a marketing strategy to launch a website can be a team’s mega project for a reasonable amount of time. However, it’s certainly easy to feel that this big project is done once the website is running or updated. But the truth is that it’s just the beginning. Launching, relaunching, or rebuilding a website is […]
Sara Lynch // 11th April 2024
learn the graphic design essentials and master the craft. Graphic design is the process of curating an image for enhanced visual appeal. It can convey a certain mood, tone or feeling and be used for advertising purposes or as a marketing method.
Rahma Ali // 29th April 2024
A free, step-by-step guide to making a website in 30 minutes or less. You will never need any other tutorials after reading this one. Let’s dive in. Whether you’re a freelance photographer, have a small business, or own a hardware store, a great website is necessary for your company’s success. As webmasters who have worked […]
Rahma Ali // 29th April 2024
The importance of a website strategy is priceless. Indeed, the success of your business is vastly dependent on how your marketing, social media, content, and website Strategies are executed, what comes out of them, and when you can build a new one. The word “strategy” has always irked any business owner. It feels boring, stuffed […]
Rahma Ali // 29th April 2024
To find the most relevant strategies for developing a website, you need to admit the importance of having a well-laid website structure for your organisation or brand. Every business should invest in establishing a solid website strategy. And the reason is obvious. In marketing, perception is reality. A static and flat online presence that only […]
Rahma Ali // 21st December 2023
Do you want to structure a website strategy team? To start with, most companies either have one person responsible for website strategy or outsource to handle this. However, as your company expands, you might find that it becomes too much for such one person to build your entire strategy, track your website performance, be ready […]
Rahma Ali // 16th April 2024
You need to find out how to build an ecommerce website strategy, why you should invest in it, how to create an effective one and discover tools that will assist you in your process? Here are all the answers you’re looking for. As an online store, you badly need to drive traffic online. That means […]
Sara Lynch // 26th April 2023
eCommerce web design agency. There are over 26 million ecommerce websites worldwide and that is a lot of competition. You need an expert ecommerce web design agency to help you survive online, no matter what product or service your business is selling. If you’re an online retailer, you need an effective, engaging and convenient website to sell your products and services on.
Sara Lynch // 28th February 2024
A B2B website is one of the most valuable tools for marketing within B2B organisations. With curated B2B website design, your website can rank highly on search engines, increase traffic, generate more sales and become a resource of support for its targeted businesses.
