Tag: Marketing Agency

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The Massive Power of Experience: Unveiling Experiential Marketing Statistics

Maha YassinMaha Yassin // 9th February 2024

Brands are desperate to connect in a digital world choked with forgotten banner ads and fleeting social media pings. Forget the fight for clicks; the future is about forging memories. Enter experiential marketing: crafting immersive experiences that leave customers breathless, not bored. And the stats? They’re mind-blowing. Experiential campaigns deliver a 65% ROI boost, build […]

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The Unexpected Hero: Direct Mail Marketing Statistics

Maha YassinMaha Yassin // 26th January 2024

Forget what you think you know about snail mail. In the age of digital overload, a curious phenomenon is unfolding: the resurgence of direct mail marketing. Once relegated to dusty catalogues and unsolicited flyers, direct mail is making a stunning comeback, armed with surprising statistics that challenge the dominance of digital advertising. Don’t believe the […]

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Purchasing Company Insurance: Ultimate Guide

ProfileTreeProfileTree // 21st January 2024

There are many different kinds of business risk. Image credit: Purdue.edu

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Video Marketing Strategy: Is It Important?

ProfileTreeProfileTree // 18th January 2024

Video marketing has become the most popular and successful form of content marketing for businesses, increasing the need for a video marketing strategy. A video marketing strategy is important when creating video content for your business. The power of video marketing shouldn’t be underestimated but there are many aspects that need to be considered from […]

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Content Marketing Agency: Why Choose Us?

ProfileTreeProfileTree // 11th February 2024

What can a content marketing agency do for your business? Find out in this blog by ProfileTree.

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How To Use Psychology in Marketing? The Ultimate Guide

ProfileTreeProfileTree // 7th January 2024

In today’s hyper-competitive marketplace, standing out from the crowd requires more than just flashy campaigns and slick slogans. To truly connect with your audience and drive conversions, you need to understand the hidden language of human desire, the subtle dance of perception and decision-making that plays out within each potential customer’s mind. Enter psychology in […]

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Business Leaders: Business Broadband NI

ProfileTreeProfileTree // 7th January 2024

Ever stopped to consider a modern-day lifeblood of your business? Broadband, and the right telecoms, can be part of the backbone of both keeping your company in NI moving AND having the capacity to work at your very best. In today’s digital age, reliable and high-speed internet is no longer a luxury for businesses; it’s […]

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Business Leaders: Cian Landers – Fitzwilliam Hotel Belfast

ProfileTreeProfileTree // 8th January 2024

One key to a successful business? Learning from success stories like Belfast’s superb Fitzwilliam Hotel can greatly benefit your company. The Fitzwilliam Hotel Belfast, a beacon of contemporary elegance in the city’s vibrant core, beckons with its rich history, impeccable service, and unparalleled guest experiences. Let’s dive into the world of this five-star masterpiece: A. […]

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Euromoney: How to Do Business Internationally?

ProfileTreeProfileTree // 4th January 2024

A very targeted focus is needed thrive in urban markets like New York. Image credit: Jason Briscoe

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Business Leaders: Cathy Doherty – What is Company Culture?

ProfileTreeProfileTree // 3rd January 2024

What is Company culture? refers to the shared values, attitudes, standards, and beliefs that characterize members of an organization and define its nature. It is the unwritten norms and behaviors exhibited by teams within a workplace. A company’s culture has tangible impacts on nearly all aspects of performance and operations: When did you last REALLY […]

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New Client Welcomed by Fast-Growing ProfileTree

ProfileTreeProfileTree // 3rd January 2024

Innovative Belfast digital and content marketing agency ProfileTree has announced a partnership with highly-regarded property specialists Dream Spanish Homes.  ProfileTree will work on website design and development, content marketing and social media for the company, which was founded by Northern Ireland-born former footballer Gerry Flynn. Meet Dream Spanish Homes Dream Spanish Homes, who have been selling properties for a range of budgets in Murcia […]

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Profiletree Awards: Content Awards Succes

ProfileTreeProfileTree // 3rd January 2024

ProfileTree has been celebrating more awards success after a win in the Irish Content Marketing Awards.  ProfileTree’s ConnollyCove project – which offers a one-stop resource for visitors to Ireland – impressed industry judges, leading to the company being announced as the winner during a ceremony at the Ballsbridge Hotel, Dublin. ‘Best Work, By the Best People’ ​Described […]

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How to Overcome Workplace Bullying? Tips for Employees and Companies

ProfileTreeProfileTree // 20th February 2024

Most British workers have suffered some form of direct or indirect bullying. Image credit: SMELoans.co.uk

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Emotional Intelligence in the Workplace: A Modern Essential

ProfileTreeProfileTree // 18th December 2023

Most of the most successful people display high levels of emotional intelligence. Image credit: ColoradoLeeds

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Newspaper Marketing: Best Trends, Challenges and Subscription Models

ProfileTreeProfileTree // 4th February 2024

What’s the best way to deliver newspaper marketing in a changing era for print? Is your brand consider adding newspaper marketing to your marketing strategy? And do you want to know what can the digital revolution in the newspaper industry teach us about marketing and branding? ProfileTree were given a great opportunity to learn from […]

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Why ProfileTree? What Makes Us PROUDLY Different

ProfileTreeProfileTree // 12th December 2023

Why ProfileTree? Well, we’re a different type of digital agency because we work in a unique way. Ultimately, we built our own company on great content – including video and copywriting – combined with cutting edge SEO knowledge. But the ProfileTree difference doesn’t stop there…. Working With ProfileTree We haven’t just grown ProfileTree using a […]

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Business Leaders-Shane OConnor: Lessons Learned From Growing Eldron From Startup to Industry Disruptor

ProfileTreeProfileTree // 7th December 2023

Eldron’s goal is to empower buyers in the property buying process. Image credit: Eldron

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Hiring a Marketing Person: A Blunt Guide

ProfileTreeProfileTree // 7th December 2023

A marketer with the experience to self-manage will command a fairly high salary. Image credit: BridgeWaterUK

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Why Rebrand? 5 Right (and Wrong) Reasons For a Fresh Start

ProfileTreeProfileTree // 7th December 2023

Concise messaging and consistent visuals are essential for any strong brand. Image credit; Traction Finance.

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Get Found, Get Leads, Get Results: Profiletree Belfast – Your Digital Marketing Partner

ProfileTreeProfileTree // 17th December 2023

Belfast digital marketing agency Profiletree has published a new website to celebrate a year of rapid growth.  Although almost 10 years old, the company recently moved to larger offices in Belfast. It expanded to a full-time team of nine specialists working across a range of digital and content fields. ProfileTree Belfast – Discussing ProfileTree’s Northern Ireland office location […]

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How to Deal with Workplace Stress? Exploring Welfare at Work

ProfileTreeProfileTree // 20th February 2024

Working too hard can ruin your motivation and harm your health. Image credit: SHRM.org

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What Is Corporate Strategy? 3 Steps to Success

ProfileTreeProfileTree // 4th February 2024

Many companies lack long term planning. Image credit: s24352.pcdn.co

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Personal Development in Your Workplace: 4 Steps to Success

ProfileTreeProfileTree // 27th November 2023

The SMART framework helps you to achieve your goals. Image credit: NHS

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Optimising Success: How to Find The Best SEO Agencies in Ireland

Noha BasionyNoha Basiony // 19th November 2023

In the digital age, where search engine rankings can make or break a business, the proper Search Engine Optimisation (SEO) strategy is invaluable. Ireland, with its burgeoning tech industry, is home to some of the most skilled SEO agencies in the world. These agencies specialise in catapulting their clients to the top of search engine […]

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2023’s Top SEO Agencies in Dublin, Ireland

Noha BasionyNoha Basiony // 20th November 2023

Search Engine Optimisation (SEO) is the essence of digital marketing and a critical component for any business wishing to ensure their online presence is not only visible but dominant. In Ireland, where the digital landscape is as verdant as its rolling green hills, choosing the most suitable SEO agency can be the difference between flourishing […]

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Price: The Second P in The Marketing Mix

Miral NassarMiral Nassar // 5th December 2023

The first thing you do when you purchase any product is compare the prices of different products with each other. However, it’s not a simple chore to set if you’re on the opposite side of the negotiation. Price significantly impacts how clients decide whether they buy from you. If it is higher than your competitors, […]

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Web Development Company Guide: 10 Must-Have Qualities to Look For

ProfileTreeProfileTree // 12th February 2024

A web development company creates websites for clients and customers. They employ skilled and qualified web developers who write code for sites, as well as other staff like graphic designers, writers and SEO specialists. Web development companies ensure that any website they build is fully operational and secure from outside sources with malicious intent. In […]

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Products: The First P in The Marketing Mix 

Miral NassarMiral Nassar // 21st November 2023

A complex concept like “products” needs to be precisely defined. It is frequently where strategic planning starts because it is the first of the four marketing mix factors, followed by Price, Place and Promotion. Making judgements on specific items, product lines, and the product mix requires coordination. You need to have a marketing mix if […]

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Hiring a Web Design Companies: 15 Essential Questions to Ask Before Signing a Contract

ProfileTreeProfileTree // 29th October 2023

Web Design Companies: Choosing the right web design company to partner with in developing your website is a big decision that will impact your online success. You’ll want to thoroughly vet potential firms to find the team that best fits your needs, budgets, and goals. In this comprehensive guide, we’ll outline the 10 most important […]

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SEO Agency: Building Your Presence Online with SEO

ProfileTreeProfileTree // 7th November 2023

Back in the day, if you wanted to get noticed, it meant renting a billboard, taking out an ad in a newspaper, or if you could not do the last two, then you could just put up a sign somewhere about the website you own. But now, with large search engines being the go-to fonts […]

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Full Service Marketing Agency – What to Look Out for Business Growth

Sara LynchSara Lynch // 22nd November 2023

full service marketing agency – What to Look Out for business growth in 2022 Marketing, in its most basic form, is an umbrella term for a wide range of different marketing methods. From digital advertisements to well-written blogs, digital marketing involves a multi-throng in order to achieve a successful marketing campaign online.

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How to Write a Creative Brief: A Brief History of Briefs (With Examples)

carolcarol // 13th November 2023

How to write a creative brief that you enjoy writing and at the same time gives a precise and valuable overview of the project? A creative brief is a very common, yet feared word among those who work in the marketing and advertising field. Brand managers and marketing specialists find it a heavy task and […]

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