Content marketing has proven to be one of the most successful digital marketing tactics because it’s an inbound approach. An inbound marketing approach means that instead of reaching out for customers and hunting them, they come out looking for you. Your content, whether on social platforms or on your website, is a 24/7 active campaign […]
Digital marketing has forced itself onto every marketing strategy because of the solutions it offers to the challenges of traditional marketing. Digital marketing is much more affordable, has measurable results, and adaptive to the feedback of the audience. Additionally, digital marketing has grown to have many channels that cate to the needs of every business […]
For digital marketing in Armagh, you might have found yourself surrounded by so much advice you’re left confused about the best way to manage your business presence online. That’s why we’re offering help from ProfileTree…a different kind of agency. We built our own company on amazing digital and content marketing FIRST to make sure we […]
Digital marketing has become a part of every company’s marketing strategy. For small and medium sized businesses (SMEs), it has become the main channel due to its affordability, diversity, and efficiency. As a digital marketing agency that built its own equity based entirely on digital marketing, we love to empower local businesses like us to […]
For many businesses in Northern Ireland, knowledge of digital marketing is limited. As a result, the advantages of digital marketing are often misunderstood. Northern Irish companies that use internet marketing are typically ahead of the curve, and the effective use of digital marketing can make that critical difference between success and failure. With each and […]
In the case of many organisations and businesses in Belfast, the advantages of digital marketing are frequently underestimated. Whilst public understanding of digital marketing is on the increase, gaps in this knowledge currently mean that companies that use online marketing in Belfast are at an advantage over their competitors. In all the projects we oversee, […]
Content marketing is a powerful digital marketing tool because it established your brand as the go-to expert on the subject. It gives your name an authority and it builds a long-term relationship with your audience. In a world where the ‘hard sell’ is nearly dead, many small and medium sized local businesses are struggling to […]
Digital marketing has disrupted the marketing process forever. What used to be a privilege that only big companies afforded is now a must-have for every business, particularly small and medium sized ones. Having a marketing strategy could be intimidating to local businesses, let alone a digital marketing strategy. But we believe that there is still […]
A website is the one digital platform you entirely own. Social media marketing platforms, SEO, and paid ads are all amazing channels that can help you grow your digital presence, but they are not under your control. Search engine guidelines and social media algorithms change very often – and you never have full control over […]
Digital is the future. Almost every organisation, regardless of its size, has been trying to adopt technology and embrace the digital transformation. Small and medium sized businesses in Lisburn are also trying to incorporate technology into their business process as well as find efficient, digital alternatives to optimise the way they do business. As a […]
Back in 2020, we all woke up to a new reality where digital experience takes over everything. Except for essential workers, every worker had to make that digital shift regardless of their previous experience with digital tools. That has been quite a challenge to many businesses. Not only did businesses had to adapt quickly to […]
Websites now play a major part of a business’s digital marketing orchestra. It is the only platform you truly own. Moreover, customers now expect so many things out of a website. It needs to be responsive, engaging, optimised for mobile devices, visually pleasing, and easy to navigate. As an experienced web design agency in Antrim, […]
Digital transformation has been one of the most sought-after objectives in the last decade. Almost every business had to get involved the digital world. Whether you’re shifting to online buying through building an ecommerce website, digitising your inventory, running marketing campaigns online, or shifting to automated sales quotes and reporting – small and medium sized […]
Everything we do in business now has a bit of digital in it. Whether it’s the main customer relationship management (CRM) system, digital marketing, accounting and sales reports, HR, clients services, etc. Therefore, upskilling your team has a great impact on improving productivity and the overall efficiency. A local company ourselves, we’ve gained our expertise […]
Digital training is an essential part of the development plan for most companies. Every business in Armagh has already shifted some or most of its activities to involve some digital aspects – or is considering that shift. As a digital agency who has been practicing this since 2010, we understand the challenges that small and […]
Content marketing is a multi-purpose tactic to incorporate in your digital marketing strategy. You can use content marketing at every step of the customer journey. Through content marketing, you can create brand awareness, interact with your audience and build a relationship with them, educate them about your service to encourage them to make a purchase, […]
Digital marketing has revolutionised the way small and medium sized businesses (SMEs) do marketing. It elevated them to new levels of potential to compete with big brands that was not possible before digital marketing. There are many channels and aspects related to digital marketing. That’s why we understand the confusion and frustration that many SMEs […]
Digital marketing is a word that has been overused in the last decade. It has grown to occupy a major part of every brand’s marketing plan. Despite that, it is still something that splits the room when asking ‘What Does a Digital Marketing Strategy Mean?’. In this article, we will try to answer that question […]
Digital and technology have become the fiber of everything we do. Even small and medium sized businesses (SMEs) are looking for ways to optimise their processes. Whether it’s the customer purchasing process, customer service, or even managing the employees and finances internally, almost every business is looking for ways to do things smartly. One challenge […]
Your website is the front line of your digital marketing strategy; the window through which customers experience your brand. It only takes a few seconds for a visitor to make an impression about your business from your website. So, does your website reflect your business’s image and potential? It’s not everyday that you build a […]
Digital marketing unlocks a lot of potential for local businesses. However, we understand the frustration that many small and medium sized businesses face when they’re trying to navigate the world of digital marketing. Digital marketing isn’t as overwhelming as it sounds. There’re many channels, tools, and terms but once you understand them, you will be […]
Content marketing is the heart and soul of digital marketing. We’ve come a long way from when starting a blog was a big deal. Now, the Internet is loaded with blogs, vlogs, social media influencers who now create content for a living. So many content types and formats were developed. We’re at a point in […]
In recent years, digital transformation – the transformation of business operations and models using digital technology – has disrupted nearly every industry, reset consumer expectations, and is changing the way businesses deliver products and services. For small and medium sized businesses (SMEs), digital transformation can offer many benefits. Some of them include reduced costs, increased […]
Are You Looking for ‘SEO Newry’? ProfileTree – Expert SEO Specialists with a Local Flavour Serving Businesses in Newry, County Down, Northern Ireland We are a self-made, family run agency based in Belfast and Monaghan. We’ve established ourselves in the Northern Irish market since 2010. We’ve grown the team, collected awards, and helped local and […]
