Researching the best options for business digital marketing in Antrim? Perhaps you’ve tried elements of digital marketing in the past with mixed results?
Some good news: our local agency specialises in ‘big picture’, strategy and results-driven digital marketing designed around performance and Return on Investment.
How? By testing our techniques in our own local business FIRST. We’ll even show you what worked, and why.
Read on to find out more PLUS our free digital marketing tips for local businesses…
We’ve love helping other County Antrim companies because we know the combination of a local, specialist digital agency and our local know-how can be a powerful partnership.
We have clients across the word, but we’re proud of the work we do with NI companies because of the successes we’ve been able to bring into our closest business community.
Why Work With A Local Digital Marketing Agency?
Because a local working relationship brings some extra benefits:
Your business and audience:
One great reason to work with a local agency? Because a company like ProfileTree is already a local business like you. Your audience makes sense to a local agency because the agency may well even be part of your audience!
A local agency will face the same challenges as your business and know how to translate these into messaging for your audience.
A local agency understands what works in the local market. Not just what works ‘on paper’ or what the broader stats show. We also understand how to do something many piecemeal and generic approaches to digital marketing can’t do: plan for and react to change.
By taking a ‘strategy first’ approach, support from ProfileTree will help focus on the REASONS for your digital marketing investment. Then build in not just the latest methods, but planning for developments just around the corner in the digital world.
For example, we have helped some customers see how chatbots can help their company. Sound too futuristic for your business? Imagine being able to respond to customer questions 24/7 and keep helping your customers not matter how busy things become.
We’ve helped other clients use incredible video marketing to create amazing customer relationships. That’s because delighting your potential/ existing buyers with useful content they’ll want to share is a key to making your online world come to life for your company.
Most of all…
We build our own business on content marketing, SEO and digital marketing. Meaning we understand how to bring these elements together to make the outcomes you need happen online for you.
What’s Different About ProfileTree?
We build digital marketing strategies that help your business grow in a measurable, manageable way.
Marketing is all about connections. Connecting the right message with your target audience, connecting your solution with their pain point, and connecting your business goals with the desired results. We’ll help you define who your most lucrative target audience is, develop messaging that speaks to them directly, position your product or service as THE can’t-live-without solution, and make it easy for them to engage and buy.
We work with you to create an effective digital marketing strategy to educate and sell to your potential customers. With our range of digital marketing services, ranging from social media marketing, content marketing, email marketing, SEO and digital advertising, our marketing professionals work with you to build a long term, measurable digital strategy that is engineered for growth.
With our marketing services, we generate millions of website visits for our clients. We know how to optimise content so that it is seen by the right people, and we know how to write content that engages audiences.
In one 12 months alone, we have delivered 30 digital projects with content strategies and social plans, each developed for the bespoke needs and requirements of our clients. Our tried and true methodologies will attract high-quality traffic to your site through content that’s valuable to your target audience. Our world-class conversion optimisation techniques ensure all digital marketing tactics used will deliver true return on your investment.
This knowledge and experience allow us to develop digital marketing strategies and campaigns that achieve long term growth for our clients.
The ProfileTree Story
ProfileTree is a highly-innovative, fast-growing digital marketing agency with a difference. By building its County Antrim-based company and content using its own content and SEO methods first, across a number of sectors, potential clients are shown evidence of tried-and-tested techniques already producing results in their industry.
Relaunched in 2017 by Ciaran and Michelle Connolly, as an evolution from a 2010 SEO company, ProfileTree’s team now boasts 11 full-time colleagues specialising in web design & development, video content & copywriting, social and SEO plus digital training and digital marketing strategy.
ProfileTree’s portfolio of work and client list spans Ireland, Europe and the USA.
The company, plus ProfileTree’s in-house brands, has been featured in the Sunday Life, Belfast Telegraph and Sync NI. Thanks to Michelle Connolly’s expertise as a teacher and Ciaran’s experience as a former Belfast Met digital marketing tutor, free training events have been delivered in Northern Ireland.
ProfileTree Facts and Overview
- February 2017: One full-time member of staff
- October 2018: 11 full-time members of staff and expansion into a second office and video studio.
- A young, specialist workforce includes talented colleagues supported through from education and supported with their qualifications. ProfileTree won a University of Ulster employer impact award for this work.
- In-house brands include tourism site/ channel ConnollyCove and the LearningMole educational channel.
- Digital marketing services – including web, video, copywriting, SEO, social and strategy/ training – are also provided to clients across a range of sectors in Europe and the USA.
- ProfileTree makes use of 360-degree video, drone footage, voice search and other techniques to help clients stay ahead of digital change.
- The company’s own website blog, producing professional guides to business, marketing, strategy and more – is a successful outlet in its own right.
Who Will Work With You?
Amy McCormick is our Digital Strategist, and is at the core of every digital marketing campaign and strategy that we produce. She has over 6 years experience in digital marketing, design and video production, and is responsible for marketing strategy, business development, brand strategy, content creation and creative direction. She works with businesses to develop marketing campaigns and strategies that are engineered for business growth.
Amy graduated from Belfast Met with an HND in Digital Marketing, and has also achieved Diplomas in Creative Media Production, Digital Marketing and Social Media Marketing.
She has worked for organisations such as Queens Film Theatre, YouthAction NI and Kaizen Brand Evolution, and is also heavily involved in the Arts and Culture sector, working with Culture Night Belfast, Belfast Film Festival, Belfast Photo Festival and Belfast Fashion Festival. She has both the technical qualifications and hands-on experience to help any client reach their marketing goals.
As a digital marketing specialist, Amy works in close partnership with every member of our team, especially during the planning process. Her roles have enabled her to gain experience in every area of marketing, including brand strategy, business development, campaign management, SEO, social media, email, video production, event management and graphic design. Her wide range of experience in every area of marketing enables her to recommend the perfect marketing mix for any company to meet their objectives.
To help you achieve long term organic, sustainable growth for your business through strategic digital marketing. We create digital experiences that deliver results for your business and for your customers.
You work hard on your business…too hard to waste time on things like call centres and email support tickets and digital marketing efforts with uncertain results.
Instead, talking directly to a local company about the results you need means more time to run your business.
In short: local service meets world-class expertise.
Antrim, and wider County Antrim, are unique places to do business with their own challenges and benefits.
To achieve the best outcomes, a company who’ll ‘get’ your market will be the perfect match for growing together.
ProfileTree shares the same market as your company, creating a foundation for a great partnership.
No one knows your customers like you do, but a local agency will have the best understanding of WHO your marketing is speaking to.
The right tone, the right customer journey and the right content comes from this knowledge.
We share many of the same audiences. and will show you how we’ve already achieved great results for firms like yours.
Antrim is changing and your customers – including how they expect to interact with your company online – will never stop changing.
A local agency who can make the very most of this fact will be the right partner for your company.
We love to take advantage of change, and help our clients make the most of the latest trends.