ProfileTree // 11th January 2024
WordPress Sitemap – Search engine optimisation is essential to the success of your website. One important aspect of SEO is setting up and optimising your WordPress sitemap. An optimised sitemap can help your website index faster and achieve higher rankings. In this article, we will discuss what a sitemap is, why you need one, and […]
ProfileTree // 25th October 2023
If your marketing team is not well-versed in online activity, you may benefit from hiring an internet marketing consultant to handle the online presence of your business. An internet marketing consultant handles companies’ web presence and online advertising to increase traffic, gain followers and promote conversions. They have specific goals and objectives to attain and […]
ProfileTree // 4th February 2024
SEO services can help you improve your website’s visibility and ranking in search engine results pages (SERPs), leading to more traffic, leads, and sales. Investing money in an SEO company is a big decision. Therefore, it is important to ensure the company you hire offers quality SEO services for your money. This concept is true […]
ProfileTree // 5th April 2024
Competitive keywords are one of the main parts of the Search Engine Optimisation lingo. They are the heart and soul of blogs, website content, and SERP rankings. Moreover, understanding and targeting the correct competitive keywords is a potential advantage for any business. SEO and content friendliness for search result pages is not an easy win. […]
ProfileTree // 11th February 2024
In today’s digital landscape, podcasts have become an invaluable educational resource for marketers looking to stay on top of the latest trends and best practices. With in-depth commentary from leading experts, podcasts provide actionable insights that can help elevate your social media and digital marketing strategies. This guide will explore the top 10 must-follow social […]
ProfileTree // 22nd October 2023
Yoast is a very young Dutch company. They have been making a BIG impact despite only being established in 2010. There’s one simple reason for this. Yoast is achieving their goal of giving everyone worldwide the best SEO results possible, meaning a chance to rank in search engines such as Google, Bing and Yahoo. Yoast […]
Panseih Gharib // 4th February 2024
Marketing strategy is an integral part of any business strategy formulation. It is the igniting factor of any industry that ensures its products reach the right customer/consumer. The film industry is no different. Besides the quality of the producers, directors and actors, marketing campaigns can either stress the value of the film and increase its profit […]
Claire Mulligan // 3rd November 2023
In the world of social media, it’s vital to recognise how to get followers on Twitter in order to enhance your online presence. With over 330 million active users, Twitter offers an amazing opportunity for businesses to establish their brand and engage with a global audience. The key to unlocking Twitter’s potential? Building a substantial following who are genuinely interested in your message and engage with your content.
Nouran Ashraf // 22nd April 2024
Have you ever visited a website so slow that you immediately closed the tab and checked other suggested results? This might be one of the worst nightmares for a website owner. A slow-loading picture on a clothing website can throw off any potential customers, resulting in unintentional losses and low revenue. But it’s not just […]
Claire Mulligan // 11th February 2024
Social media age statistics suggest the differences in user behaviour across several age groups and demographics. These statistics help businesses and marketers understand their target audience better and identity potential ways to address a range of customers.
In this article, we’ll take you through some interesting social media age statistics that reflect user behaviour online and suggest differences across several demographics.
ProfileTree // 26th February 2024
Picture this; it’s midnight, and you’re home scrolling down social media apps. Suddenly, a huge stuffed-with-melted-cheese-and-other-goodies burger sandwich video makes you stop scrolling and immediately compels you to order this sandwich. Well, this is the power of good video marketing for food businesses! Whether you own a restaurant or have a food blogging page on […]
Claire Mulligan // 11th February 2024
Social media use statistics have highlighted the dependency that consumers have on social media to connect with family and friends, research products and services, and remain up-to-date with the latest news and trends.
For businesses and marketers, the increasing use of social media has emphasised the need for a clear digital strategy to target the correct audience.
Claire Mulligan // 30th January 2024
LinkedIn industries have become a critical component in the optimisation of LinkedIn profiles. Since the launch of LinkedIn in 2003, the social media platform has become a fantastic resource for businesses, particularly when it comes to B2B marketing, recruiters, and employees.
However, did you know that there are over 149 LinkedIn industries to choose from when setting up your LinkedIn profile? This is a critical step when optimising your LinkedIn page as this impacts a company’s placement within the LinkedIn search.
Claire Mulligan // 14th February 2024
The benefits of social media statistics allow businesses to utilise data and information about the current performance of their social media strategy and identify areas of improvement to increase reach.
Social media statistics give you insight into factors such as your reach online, the engagement rate, and what type of content your target audience enjoys the most.
Claire Mulligan // 11th February 2024
Social media influencer statistics provide marketers with inspiring insights into the influencer marketing industry. Over the past few years, influencer marketing has proven to be a powerful type of social media marketing to generate sales and increase brand awareness.
In this article, we’ll take you through some inspiring social media influencer statistics that will give you confidence in the power of influencer marketing.
Claire Mulligan // 13th February 2024
LinkedIn marketing has transformed how businesses and professionals interact with each other. LinkedIn has become a social media platform for businesses to enhance their online presence and increase brand awareness to stand out amongst competitors.
Our complete guide on LinkedIn marketing will help you optimise your LinkedIn page and leverage the platform to increase your brand awareness and visibility.
ProfileTree // 22nd April 2024
Have you ever felt like your Wix website is a black box? You put in the effort, create beautiful content, but understanding how visitors interact remains a mystery. This struggle is common for small businesses, yet it holds the key to unlocking explosive growth. With Hotjar, you can finally peel back the curtain and see […]
