It is a legal and ethical necessity that companies have governing policies for different aspects of their business. This would include an internal code of conduct, health and safety policies as well as a code of conduct for any networking. Having a social media policy set in place is extremely important to protect your business, […]
The GDPR has been with us for a few years now, but most people still only have a vague knowledge of what this means. The truth is, international data protection law is a highly specialised and technical field. This means that GDPR training is absolutely critical. The EU’s General Data Protection Regulation was approved in […]
Company insurance is what protects a company from any losses or damage caused during the regular course of business whether it is related to damaged property, legal risks or employee-related accidents. Say you run a shipping company. The truck transporting the goods from point A to point B gets into a car accident. The driver’s […]
When YouTube first launched in 2005, no one could have predicted the soaring success the video website would become. YouTube is now the go-to place for video content. In 2006, a year after launch, Google clearly saw the potential of YouTube and decided to purchase it. Unfortunately, YouTube has received some backlash over the years […]
It’s often too easy to underestimate how far the law can reach. This is especially true in the internet age. With so much information out there, it can be difficult to understand how copyright infringement works. There are many, many rules with regards to almost each and every little thing you can legally shake a […]
They say a picture is worth a thousand words. In the world of sales and marketing, this is doubly true. One cheap and easy way to take advantage of this is by using non copyrighted images. You can use images to make just about any piece of text more effective. Pictures can be placed in […]
Copyright law is a complex field. Most business owners don’t fully understand it. In particular, fair use copyright confuses many businesses. After all, how can there be situations where it’s okay to use someone else’s copyrighted works? Fair use copyright ensures the protection of intellectual property, but it allows other creative people to build on […]
In 1710, in Great Britain, the first copyright law was established, called The Statue of Anne. It was first issued to protect the rights of authors, but today many creators are protected. Copyright statute of limitations relates to how long this protection lasts. The main goal is to preserve the right of authorship to the […]
Business has a wide variety of terms, rules, and regulations. We love to unravel some business laws and break down their meanings into simpler concepts. Today we’ll delve into the issue of copyright vs trademark. Almost every company creates a unique product or service and intends to create “brand awareness” among their audience. Branding your […]
For new business owners and entrepreneurs, the law can be a bit complicated. However, if you want to succeed at something, you must understand its rules. That is why understanding business laws and legal terms are vital to avoid any legal issues. If your company manufactures and sells a product, you need to understand what […]
With the rise of the internet, protecting intellectual property has become more difficult. As a business owner, it’s important that you know how to copyright your assets, in order to protect your interests. Copyrighting your creative works also opens up new streams of revenue in the form of royalties. Royalties are usually a percentage of […]
As a business, it is important to operate within the boundaries of ethics and legalities in digital marketing. As digital marketing takes centre stage, knowing where to draw the line can be a bit blurred. Social media sites and platforms can be a bit risqué depending on the user. As an organisation that operates under […]
