ProfileTree // 7th January 2024
How to manage a restaurant? In our Business Leaders video interview, Michelle from ProfileTree was joined by Paul O’Kane who shared some of his substantial management and food industry expertise. Running a restaurant can be an exhilarating and rewarding experience. You get to be a culinary artist, a business leader, a host, and a problem […]
ProfileTree // 7th January 2024
What are the advantages of branding? In a globalised, competitive market like today’s, your brand has become more important than ever. But what is branding and what are the advantages? Understanding the advantages of branding will help you to make a strong and lasting impression on customers. Ultimately, this is crucial to running a sustainable […]
ProfileTree // 7th January 2024
Many companies lack long term planning. Image credit: s24352.pcdn.co
ProfileTree // 7th January 2024
WAVTEQ delivers high potential opportunities in trade and global investment. Image credit: WAVTEQ
ProfileTree // 7th January 2024
Introduction to the Importance of HR A. Definition of human resources and key functions Human resources (HR) refers to the department within an organization that oversees all employee-related affairs. The key functions of HR include recruitment and hiring, onboarding, training, payroll and benefits administration, recordkeeping, workforce analytics, and shaping company culture and work environment. While […]
ProfileTree // 7th January 2024
Have you ever wondered if there’s a way to harness the power of your own mind to improve your well-being and achieve your goals? Enter hypnotherapy, a captivating blend of science and suggestion that unlocks hidden potential within. A. Definition of Hypnotherapy: Hypnotherapy isn’t some mystical act of mind control. It’s a therapeutic technique that […]
ProfileTree // 2nd April 2024
Maintaining a positive public image is essential for every business, big or small. However, not a lot of businesses invest in this service, despite it being one of the key ways to achieving success. Have you ever wondered why certain individuals seem to attract opportunities like magnets? They radiate competence, confidence, and a unique magnetism […]
ProfileTree // 4th February 2024
Small Business Mentoring with Claire Stewart Do you have an accounting strategy? ProfileTree had an opportunity to learn more about this business essential from specialist Claire Stewart AND hear her advice on how small business mentoring can deliver great results. Every business dreams of soaring towards success, but the path to prosperity requires navigation with […]
ProfileTree // 4th January 2024
Through search remarketing businesses can retarget users searching for their products and services. Credit: ProfileTree.com
ProfileTree // 1st April 2024
If you’re in business or marketing, AI marketing is no less than a trend you simply need to know about. After all, some marketers consider that artificial intelligence has a huge future in marketing and in advertising. And marketers using advanced machine learning algorithms are already constructing AI solutions that could take over most of the […]
ProfileTree // 4th January 2024
What is a Product Development Strategy? ProfileTree Director Michelle Connolly welcomed Bessie Rollins to the ‘PTTV’ studio to take part in our Business Leaders video interview series. In the bustling marketplace, where ideas swirl and products jostle for attention, success doesn’t happen by chance. It’s a carefully charted course, navigated by a powerful tool: product […]
ProfileTree // 4th January 2024
Dawson Andrews provides everything you need to make a successful digital product or service. Image credit: Dawson Andrews
ProfileTree // 4th January 2024
How to generate energy from waste? We discussed the modernisation of the waste sector and improvements to renewable energy through the autoclave process with industry specialist Sheila Hughes. Imagine a world where our overflowing landfills weren’t just festering heaps of discarded things, but brimming with hidden potential. A world where banana peels become electricity, coffee […]
ProfileTree // 4th January 2024
Positive Parties is an inspirational, motivational and transformational training and coaching company. Image credit: Positive Parties
Miranne Khaled // 4th January 2024
In the pulsating heart of any vibrant economy lies a critical aspect—investment. Business investment is a potent catalyst for progress within this interconnected web of interconnected actors. But what exactly constitutes this fundamental act? At its core, business investment signifies the strategic allocation of resources, primarily financial, with the expectation of future returns. This can […]
ProfileTree // 3rd January 2024
In a new Business Leaders episode, ProfileTree welcomed wellness consultant and Hydro-Ease Founder Vivian McKinnon to the studio to learn more about her work in the field of mental health. During Vivian’s fascinating interview, she touched on subjects including the aims of her other company, Wellness Consultant NI, which looks at modern life is impact […]
ProfileTree // 3rd January 2024
Is Pinterest marketing missing from your business strategies? It might be a lower-profile platform with less obvious benefits for business, but it could still deserve a closer look. As a platform, Pinterest’s arrival took place in 2010 with three co-founders; Ben Silbermann, Evan Sharp and Paul Sciarra. Their idea? To create something they “thought was useful […]
ProfileTree // 3rd January 2024
Hanlon is a global property brand. Image credit: Beckett Hanlon
ProfileTree // 22nd April 2024
There’s one great reason to take a deep dive into the business social media sites available today: time and money invested in your business’s social needs to produce results in return. The good news? Our social media pros have compiled a simple guide to the social platforms you need to know about. PLUS quick takeaways on making each perform […]
ProfileTree // 3rd January 2024
There are a number of key types of business level strategy. Image credit: ExpertProgramManagement
ProfileTree // 31st March 2024
The rise of artificial intelligence is often referred to as the third industrial revolution. To stay up to date, modern businesses need to create an AI strategy. The trouble is, most business owners have no idea where to begin. In fact, many people assume that AI is basically science fiction. These days, there are countless […]
ProfileTree // 13th January 2024
Using Instagram for business might actually be better than using other social media platforms. With one billion active users, Instagram has hit new records as far as social media platforms go. Not only is it the popular new kid on the block, but it’s also a great platform for social media marketing. Speaking of social media marketing, […]
ProfileTree // 25th April 2024
How helpful is video marketing for business growth? Is video marketing more effective compared to other digital marketing tools and techniques? In a world overflowing with articles written about various topics on different blogs, what would make your blog stand out amidst the clutter? Unless you’ve been living under a rock, then you’ve heard of the term […]
Maha Yassin // 20th February 2024
Do you sometimes feel overwhelmed amidst the business development labyrinth, unsure how to steer in the right direction? You’re certainly not alone; it’s a path many have trodden before. It may astound you that 90% of global firms are small businesses—a righteous salute to all those intrepid entrepreneurs who dive headlong into the bustling world […]
Maha Yassin // 25th December 2023
Venturing into the business world is often likened to solving a complex puzzle. From personal experience, we can attest this includes an underappreciated component – harnessing critical business strategy statistics. Studies suggest that whilst 67% of leaders deem their organisations skilful at formulating strategies, only half feel they execute them adeptly. In this article, we’ll […]
ProfileTree // 11th April 2024
LinkedIn is the most popular B2B platform, are you making the most out of it for your business? One can’t disagree that speaking about social media for business can be overwhelming. Therefore, this article solely focuses on LinkedIn for business. So, let’s cut to the chase: how can you make LinkedIn a main factor for […]
ProfileTree // 31st March 2024
Let’s face it: if marketing campaigns don’t play a big role in your marketing strategy and your business, you’re missing out on a world of possibilities. That’s why we’ve compiled our guide to some marketing campaign essentials. After all, there are many different types of marketing but they all have the same purpose, and that’s […]
ProfileTree // 20th December 2023
Accomplishing major life goals like buying a house, saving for your kid’s college tuition or building a nest egg for a comfortable retirement usually requires astute financial planning and management. Yet, money topics remain confusing or intimidating for many people without formal guidance on budgeting, leveraging banking products, investing wisely, accounting for taxes and more […]
ProfileTree // 20th December 2023
John Ferris Explains Ulster Bank Accelerator Thinking of setting up a business? In the early days of your company? Discover inspiration, advice and startup support know-how through our interview with Ulster Bank business specialist John Ferris. It’s the dream of many aspiring entrepreneurs – coming up with a breakthrough idea, launching their own startup, and […]
ProfileTree // 20th December 2023
Why is IT support important? This modern business essential was explored during a ProfileTree video interview with business IT systems expert Scott Wilson. Scott, of Wilson Computers, also shared some insights into choosing the right IT for your company and discussed digital data security. Why is IT Support Important? Business IT, Digital Data Security & […]
ProfileTree // 20th December 2023
Talking With Kate Taylor Tourism Challenges and How To Overcome Them A tourism sector consultant has discussed a range of solutions to some of the common challenges found in the tourism sector. During a ProfileTree Business Leaders video interview, Kate Taylor of Taylored Training passed on a range of insights from her work with Irish […]
ProfileTree // 20th December 2023
With Olive Group’s powerful, easy-to-use, integrated set of learning applications, businesses can induct, train, and develop staff by delivering learning experiences that are relevant, engaging and rewarding. Image credit: Olive Group
ProfileTree // 21st March 2024
To a lot of businessmen, making the first million is one of the most important milestones, the beginning of a financial endeavor for economic success. Sweat, blood, and tears are spent and sometimes not in the metaphorical sense. It certainly takes economic talent and good risk assessment to pursue the right path, not everyone is […]
ProfileTree // 22nd December 2023
Use SmartArt to make your PowerPoint presentation as engaging as possible. Image credit: Microsoft
ProfileTree // 20th December 2023
The Dunadry Hotel has been undergoing renovations to boost its offering to customers. Image credit: Trip Advisor
ProfileTree // 20th December 2023
How to grow your business? And what role can innovation play in building your company? Sustainability and compliance consultant Frank Given shared his business expertise during a ProfileTree Business Leaders video interview. Frank, Director of Close Focus Limited, also discussed how to ‘pivot’ your business (ie, make a substantial change to its business plan). He […]
