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What Is?

The latest “what is?” articles, advice and insights from the ProfileTree team.

Your Ultimate Guide to Web Designers

Your company’s website goes way beyond just being a channel to inform your customers of the upcoming end-of-summer sale. It should showcase your products and services in the best way possible and convey your company’s brand. For this brand to be conveyed effectively, however, your website must have a smart, unique and easy-to-navigate-through design. It […]

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Why Build a Website With GoDaddy and How You Can Do So

Building and maintaining a genuinely successful online presence has become as indispensable for companies as having products and services to offer. Through websites, companies can reach prospects all over the world, generate leads, turn leads into potential customers and retain existing ones. Now, there are several ways companies or even individuals can use to build […]

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Your Comprehensive Guide to Web Hosting

The sudden and unplanned lockdown the entire world was abruptly put into back in March 2020 and the growing understanding that this pandemic was going to stick around for way longer than anyone ever expected caused worldwide obstruction for individuals, organisations and pretty much every aspect of life. While millions were laid off overnight, companies, […]

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The Ultimate Guide to CRM Systems: Everything You Need to Know in One Simple Read

CRM systems play a pivotal role in driving the success of businesses today. In this article, we will delve into the intricacies of CRM systems, exploring their functionality, benefits, and the diverse range of options available in the market. With an emphasis on implementation strategies, we aim to equip you with the knowledge needed to […]

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What Are Browser Extensions and How to Use Them on Chrome

Did you know that Chrome extensions could help you become more productive? Probably not. In today’s world, where everything is digitalised, we are always looking for ways to make our online experience better, faster, and more efficient. Every day, we roam across various websites, bounce back and forth between different apps, send and receive loads […]

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Your Ultimate Guide to Web Developers

In today’s digital marketplace, pursuing a stable and secure functional web development process can make that critical difference between success and failure. Web development is key in making sure that your website is secure, can perform precisely the way you want it to perform, and also has the exact functionalities you want it to have. […]

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How to Install, Activate and Use Rank Math SEO

If you have not yet used Rank Math, you are really missing out. Traffic is the one thing anyone posting online is seeking. Whether this happens to be on a website or a social media platform, it is highly critical to reach as many audience members as possible. This is how your business gets recognition, […]

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Your Ultimate Guide to Google PageSpeed Insights

Searching for a free tool to test your website’s speed? Google PageSpeed Insights is perfect! Here, we will break down what you need to check when your website has a problem with speed.  There might be a lot of reasons your blog post is not getting the traffic you desire, despite being an amazingly written […]

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Professional Networking: What It Is, Why It Is Important and How to Do It

One of the most powerful networking practices is to provide immediate value to a new connection. This means the moment you identify a way to help someone, take action. — Lewis Howes Despite the enormous budgets companies usually dedicate to marketing their products or services, communicating the value they offer and convincing us, the customers, […]

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A Guide to Establishing an Amazing Company Culture

As defined by LinkedIn itself, the giant professional employment platform, company culture is the sum of values, behaviours and beliefs that determine in what way the company’s primary operation is done and how the company generally treats its employees as well as customers. Company culture is a tangible thing that shapes the identity of the […]

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Marketing Mix in Film Industry: A Barbenheimer Case Study

Marketing strategy is an integral part of any business strategy formulation. It is the igniting factor of any industry that ensures its products reach the right customer/consumer. The film industry is no different. Besides the quality of the producers, directors and actors, marketing campaigns can either stress the value of the film and increase its profit […]

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Conversational Conquest: How Enterprise Chatbots are Redefining Business in 2023

In the constantly evolving digital landscape of today, Enterprise Chatbots have emerged as a groundbreaking tool that revolutionises business-customer interaction and internal process management.  These AI-powered entities streamline operations, enhance customer service, and drive significant efficiencies across diverse industries. They are not merely a passing trend but rather a crucial component of future business communication.  […]

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Remarkable Plagiarism Checker Tools for 2023 to Safeguard Your Credibility

Artificial intelligence has made a powerful impact across various industries, and the academic field is no exception. In this community, integrity and honesty serve as the foundation of success. Breaching these principles by cheating or plagiarising someone else’s work is deemed unacceptable, increasing the risk of imposing penalties and leading to suspension or immediate termination […]

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E-Commerce: Easy and Flexible Guide With Definition, 6 Types of Business Models, and Platforms

Over the past few years, buying stuff online has been a popular act, and in the last three years, especially after COVID-19, it has become the norm of buying, selling, and advertising. So, what is E-commerce, and how is it used nowadays?  E-Commerce: Definition Simply put, e-commerce is a process in which you sell or […]

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What is a Professional Bio and How to Write a Compelling One

So it is 2008, and you are getting on this thing called Twitter for the first time. You write your name and choose a cool handle before you realise that space beneath where you have to describe yourself in 160 characters. You find it both challenging and frustrating because everything you think of does not […]

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Character AI: A Complete Guide to the Innovative Chatbot Web Application

As surprising as it may sound, AI or Artificial Intelligence is a term that emerged back in the 1950s, describing the machine’s ability to simulate human intelligence. Today, it continues to astonish us with its rapid evolution. From a remote idea, it has now become a phenomenon encompassing a vast array of exciting capabilities.  One […]

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Your Ultimate 101 to Exploring the AI Detectors Shaping Today’s World

In the rapidly evolving world we live in, the significance of artificial intelligence is becoming increasingly important by the day, dominating various industries. One of the most promising applications lies in the field of AI detectors — those groundbreaking advanced tools capable of analysing data to uncover patterns, detect behaviours, and identify anomalies.  Like many […]

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Top Website Builder Platforms for Your Business

Thinking of building a website for your brand? If your answer is anything other than “yes,” you need to think again. Having a website for your business can help you connect to a bigger audience, hence a boost in sales. This is why building your website and investing in designing its layout can be the […]

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Mastering the Innovative Platform of ChatGPT — Unlocking Its Revolutionising Potentials

Describing today’s world as fast-paced has become old news, with the everyday technology advancements seeming to be endless. The rapid progress has left many generations constantly playing catch-up, unable to keep track of every new aspect of the tech industry, yet it’s keeping the learning process open. Artificial intelligence was once a distant dream, a […]

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Your #1 Guide on How to Avoid ERP Failure

ERP is an acronym for enterprise resource planning and software that is developed so that organisations can improve and become more efficient in terms of implementing and introducing a system which allows you to manage your day-to-day operations and activities effectively. If you do think about those day-to-day operations for your business, then this is […]

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GTmetrix: Everything You Need to Know About This Easy-to-Use Speed Testing Tool

Have you ever visited a website so slow that you immediately closed the tab and checked other suggested results? This might be one of the worst nightmares for a website owner. A slow-loading picture on a clothing website can throw off any potential customers, resulting in unintentional losses and low revenue. But it’s not just […]

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Informative Overview of Internet of Things and Cloud Computing

Do you know what The Internet of Things and Cloud computing are? Do not worry if you don’t; we’ve got you covered. The Internet of Things can be described as one extensive network which works in line with connecting physical objects known as things with people. These objects, or things, are everywhere around us, from […]

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How To Get Followers on Pinterest: 3 Great Ways To Elevate Your Presence on Pinterest

“How to get followers on Pinterest?” is a great question to ask when developing a digital marketing strategy. Pinterest is an amazing social media marketing tool that consumers utilise to discover information and inspiration through images.

Pinterest is an excellent platform for businesses and marketers who want to expand their reach and sell their products and services using attractive images.

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What is the Best Podcast Equipment?

keep reading to find out the best podcast equipment available on the market and what you need to turn your podcast dream into a reality.

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ChatGPT: What You Need to Know As a Content Creator

OpenAI released a new interface called ChatGPT. Is it just a new chatbot? Is it a genuine innovation like we see thousands of social media influencers talking about it on Tiktok? Here’s what businesses should know about it and how it differs from other AI writing tools. I know, I know… It’s big news! Another […]

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What does Best Regards mean, and 15 alternatives you can use

Best Regards is a common sign-off used in correspondence, but when should you actually use it, and what does best regards mean exactly? 

In this blog, we’ll discuss the common phrase and suggest ways you can use it appropriately to enhance your style and tone in the art of professional communication.

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22 Cool Websites to Check Right Now

Feeling bored? Down? Or fed up with this constant streaming of content on social media and need something really fun? The internet is brimming with fun and cool websites, but sometimes it’s hard to find them. Almost all people spend their time browsing social media accounts and checking the same feed. However, there are more […]

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Fun Internet: 13 Activities and Games to Make Your Time RIGHT!

The latest changes around the world bring us a wide range of services for fun internet. So let’s check out a bunch of exciting things to do through the internet without leaving your coach.  The COVID-19 pandemic has changed our mindset for good. We discovered new ways to have fun. Yes, hang-outs, parties, and get-togethers […]

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Best Free Websites to Cure Boredom

Next time you find yourself getting bored, don’t worry, as we have you covered with our list of 32 websites to cure boredom. We have made a list of websites to cure boredom for both adults and kids, so there are loads to select from. A couple of years ago, computer games were the big […]

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What is a Contingency Plan? 7 Steps in Contingency Planning & Its Importance

What is a contingency plan? It is a plan of action that is put in place in the case of an event occuring in the future that would be harmful to the business. A contingency plan is also known as “Plan B” Or “Back-up Plan”. The saying “Fail to Prepare, Prepare to Fail” comes into […]

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What is a Cover Letter: 8 Tips for Success & What to Avoid

What is a cover letter? A cover letter is essentially a one-page document that gives a first impression of who you are and what experience you have. A well written cover letter is what can set you apart from other applicants so it is important that you put thought and time into writing yours. What […]

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What is a Knowledge Base and Why Does Your Business Need One?

Knowledge and understanding are two of the most important cornerstones of any business’s customer service team. Nevertheless, in an ever-expanding company keeping track of changes including products, services and processes can be difficult especially when information is stored in separate places. A hard job for employees and even more frustrating for customers. A knowledge base […]

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What are Social Media Algorithms and How Do They Work?

Social media algorithms are like complex puzzles waiting to be solved. But for many, they can be a daunting challenge. Algorithms are pinpointed as the reason behind low-performing content. On the other hand, many see algorithms as helpful and harmless. As they deliver users content that is relevant to them, rather than random posts shown […]

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What Is Ning? Ning Site Builder – Review and Video Guide

What is Ning? You might have heard the name Ning, but perhaps you aren’t aware of how it can benefit your business or organisation. Put simply, Ning is an superb online platform for both people and organisations to create custom social networks. A Brief History of Ning Ning has been around for over a decade. It […]

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What Is the World Wide Web (WWW)?

At ProfileTree, we regularly update our articles to provide our readers with the most accurate and up-to-date information. This article has been updated as of 2023.  What is the World Wide Web? You might think the web and the internet are the same thing but, surprisingly, there are some crucial differences.  The World Wide Web […]

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Web Design for Complete Beginners: What Is A Breadcrumb?

What is a breadcrumb? A small but very very helpful feature of a website showing how you found your way to the page you’re viewing. We’ll explain how and why in our QUICK READ guide… Breadcrumbs leave a visual trail of which pages a user has visited. Image source ProfileTree.com What is a Breadcrumb? A […]

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Insight

The ProfileTree ‘What Is?’ library brings you a huge archive of introductory blogs across technology, business, management, marketing and more.

The added bonus? Every article is designed to answer your questions in a quick, clear way with a very reference guide and great layout.

Browse our ‘What Is?’ articles to find an answer or even stumble on information you didn’t know you didn’t know.

Enjoy!