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What Is?

The latest “what is?” articles, advice and insights from the ProfileTree team.

What Is Google Maps? The Must-Know Features and Capabilities in 2024

ProfileTreeProfileTree // 15th February 2024

Google My Business allows business owners to claim a spot on the list which provides the searcher with information such as the address, ratings and opening hours. Credit: ProfileTree.com

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What is YouTube Monetization in 2024? An Expert’s Guide to Cracking the Code Behind Fastest Rising Creator Fortunes

ProfileTreeProfileTree // 15th February 2024

What is YouTube Monetization? As YouTube is part social media and part search engine and is the second most used search engine online (after Google), so videos posted to YouTube are easily sourced and listed for easy discovery. Unlike other social media platforms though, it is possible to make money from YouTube with YouTube monetization. […]

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What is a Contingency Plan? 7 Steps in Contingency Planning & Its Importance

ProfileTreeProfileTree // 14th February 2024

What is a contingency plan? It is a plan of action that is put in place in the case of an event occuring in the future that would be harmful to the business. A contingency plan is also known as “Plan B” Or “Back-up Plan”. The saying “Fail to Prepare, Prepare to Fail” comes into […]

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What is a Cover Letter: 8 Tips for Success & What to Avoid

ProfileTreeProfileTree // 13th February 2024

What is a cover letter? A cover letter is essentially a one-page document that gives a first impression of who you are and what experience you have. A well-written cover letter is what can set you apart from other applicants so it is important that you put thought and time into writing yours. What is […]

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5 Proven Strategies for Enhancing Self-Management

Noha BasionyNoha Basiony // 10th February 2024

We all strive for control—over our careers, relationships, and even our emotions. But in the whirlwind of daily life, it often feels like we are being swept along by external forces, leaving our sense of agency and well-being in the dust. This is where self-management steps in, offering a super powerful tool to navigate the […]

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An Introduction to Financial Literacy

Noha BasionyNoha Basiony // 11th February 2024

Money matters. Not just for making lattes and weekend getaways but for building a secure future, chasing your dreams, and weathering life’s storms. Yet, for many, navigating the world of finance can feel like deciphering hieroglyphics—confusing, intimidating, and shrouded in mystery. This is where financial literacy steps in, acting as your Rosetta Stone, unlocking the […]

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What Is Unique Selling Point? Ultimate Guide

ProfileTreeProfileTree // 1st February 2024

Your unique selling point should differentiate your products from your competitors. Image credit: TractionWise

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A Comprehensive Comparison Between CATIA and SolidWorks  

Noha BasionyNoha Basiony // 15th February 2024

In the dynamic realm of computer-aided design (CAD) and engineering, the choice of software can define the success of a project. Among the myriad of CAD tools available, CATIA and SolidWorks emerge as formidable titans, each renowned for its prowess in facilitating intricate design, engineering, and manufacturing processes. Yet, when it comes to choosing the […]

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What Are the Most Searched Keywords on Google?

Esraa AliEsraa Ali // 31st January 2024

With the ever-increasing presence of the internet in our lives, the way people search for information and products has also evolved. It’s essential to understand the top 100 most searched keywords on Google globally in 2023 to adapt and strategise effectively in the digital landscape. What Are the Top 3 Most Searched Keywords on Google […]

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Go Programming Language (Golang): A Language Built for the Modern World

Miran ShahineMiran Shahine // 1st February 2024

Go programming language, also known as Golang, has emerged as a powerful and versatile tool, captivating the hearts of developers worldwide. Its inception in 2009 by Robert Griesemer, Rob Pike, and Ken Thompson, the team behind the renowned Plan 9 operating system, marked a turning point in the programming landscape. Go’s design philosophy, rooted in […]

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Gemini AI: A Breakthrough in Multimodal AI

Miran ShahineMiran Shahine // 1st February 2024

Gemini AI, a revolutionary language model developed by Google AI, stands at the forefront of a paradigm shift in human-computer interaction. Unlike traditional language models confined to specific domains, Gemini AI seamlessly navigates both factual and creative tasks, empowering us to engage in natural conversations, generating text formats ranging from poems and code to scripts […]

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Kotlin 101: A Comprehensive Guide for Developers

Miran ShahineMiran Shahine // 27th January 2024

Kotlin has emerged as a powerful contender, gaining rapid traction and recognition among developers worldwide. Its concise syntax, robust features, and seamless integration with the Java Virtual Machine (JVM) have made it a preferred choice for a wide range of applications, particularly in mobile app development, backend development, and web development. Its significance lies in […]

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JavaScript Programming Language: The Aggressive Debate

Miran ShahineMiran Shahine // 25th January 2024

JavaScript programming language has revolutionised web development, enabling interactive and dynamic web pages that go beyond static HTML content. However, despite its widespread adoption, there exists a lingering debate about whether JavaScript truly qualifies as a “true” programming language. For years, the debate over whether JavaScript is a programming language or a scripting language has […]

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Your Guide to Integrating Animation Into Your Business

Noha BasionyNoha Basiony // 21st February 2024

In the dynamic landscape of modern business, integrating animation has emerged as a compelling strategy, offering a gateway to heightened engagement, effective communication, and a distinct brand identity. As the digital age continues to redefine the ways we connect with audiences, businesses are recognising the power of animated concepts to cut through the noise, tell […]

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Unleashing the Power of Animated Business Ideas

Noha BasionyNoha Basiony // 25th January 2024

In a rapidly evolving business landscape marked by technological advancements and evolving consumer expectations, the growing importance of innovation and creativity cannot be overstated. Companies that foster a culture of innovation are better equipped to navigate uncertainties, differentiate themselves in competitive markets, and meet the changing demands of consumers. One such innovative approach that is […]

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What is a Knowledge Base, and Why Does Your Business Need One?

ProfileTreeProfileTree // 22nd January 2024

Knowledge and understanding are two of the most important cornerstones of any business’s customer service team. Nevertheless, in an ever-expanding company, keeping track of changes, including products, services and processes, can be difficult, especially when information is stored in separate places. A hard job for employees and even more frustrating for customers. A knowledge base […]

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Mastering Time Management: A Complete Guide for Remote Workers

Noha BasionyNoha Basiony // 21st February 2024

After the pandemic, the dream of ditching the office altogether and embracing the freedom of remote work has become a reality for millions. Increased productivity, cost saving, more flexibility and freedom, less stress, and a generally elevated level of work-life balance are all benefits of working from home. Yet, with that freedom comes a challenge: […]

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Why You Never Keep Your New Year’s Resolutions—and How to

Noha BasionyNoha Basiony // 19th January 2024

Once the clock strikes 12:00 am and the calendar turns its page, the world collectively ushers in a new year laden with promises of hope, growth, and transformation. Every January, countless individuals sit down and follow the age-old tradition of crafting New Year’s resolutions. These aspirations are often born from a desire to enhance one’s […]

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Understanding the Language of Data in Business Statistics

Noha BasionyNoha Basiony // 14th January 2024

Imagine, if you will, a treasure map etched in numbers, each metric a cryptic clue leading to untold riches. We, business analysts, are modern-day cartographers; our tools are not shovels and compasses but algorithms and statistical models. We navigate the twisting terrain of data, unearthing hidden patterns and uncovering correlations that whisper the secrets of […]

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Bing AI: A Guide to Intelligent Search

Miran ShahineMiran Shahine // 21st January 2024

Bing AI, Microsoft’s flagship artificial intelligence (AI) platform, empowers developers and organisations across industries to build intelligent applications that enhance user experiences, automate tasks, and drive innovation. Bing AI’s capabilities extend far beyond mere keyword matching. It encompasses a suite of tools and services that leverage machine learning, natural language processing, and computer vision to […]

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Data Science Mastery: A Symphony for Business Success

Miran ShahineMiran Shahine // 20th January 2024

Data science stands as a beacon in today’s data-rich landscape, providing businesses with the tools and techniques to transform a sea of information into a treasure trove of insights. From customer interactions to supply chain operations and internal processes, data science unlocks the hidden potential that lies dormant within vast datasets. By harnessing the power […]

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Your Crash Course to Business Statistics

Noha BasionyNoha Basiony // 15th January 2024

In the high-stakes world of business, every decision carries the weight of potential profit or crushing loss. But navigating this volatile landscape does not require a crystal ball or a lucky rabbit’s foot. The key to unlocking the true secrets of success lies in a powerful tool: business statistics. Think of it as your secret […]

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OpenAI: Shaping the Promising Future of Artificial Intelligence

Miran ShahineMiran Shahine // 14th January 2024

Born from the vision of developing and deploying artificial general intelligence (AGI) safely and beneficially for all of humanity, OpenAI has emerged as a pioneer in the realm of artificial intelligence. Established in 2015, OpenAI has swiftly ascended to become a leading force shaping the future of AI, driven by its unwavering commitment to transparency, […]

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Bard: A Comprehensive Guide to Google’s AI Language Model

Miran ShahineMiran Shahine // 26th January 2024

From the depths of artificial intelligence, Google AI has unleashed Bard, a groundbreaking large language model (LLM) poised to transform the very fabric of human-computer communication. Meticulously trained on an unparalleled trove of text and code, Bard possesses an extraordinary aptitude for generating human-quality text. It effortlessly navigates languages and crafts creative content in diverse […]

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OOP In Java: 4 Core Principles and 3 Great Benefits

Yasmin ElwanYasmin Elwan // 14th January 2024

Understanding the jargon of OOP in Java can feel like unravelling a knotty puzzle, can’t it? But don’t worry; you’re not alone. Object-oriented programming (OOP) is a programming paradigm that has become increasingly popular in recent years, and for good reason. By breaking down complex problems into smaller, more manageable pieces, OOP allows developers to […]

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What is AutoCAD Used For?

Esraa MahmoudEsraa Mahmoud // 11th January 2024

An architect working on a blueprint in a modern office.

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Business Insurance: A Safety Net for Your Venture with Recent Statistics 2023

Miranne KhaledMiranne Khaled // 27th December 2023

When it comes to exploring the intricate world of business insurance statistics, one might compare the experience to navigating through a dense fog. Even individuals with a wealth of entrepreneurial expertise can face the formidable task of comprehending the multifaceted aspects encompassing market share, premiums, and the intricate details of personal and commercial insurance lines. […]

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Who Are AutoCAD Drafters and How to Excel As One

Noha BasionyNoha Basiony // 14th January 2024

Imagine a world where blueprints magically leap off the page, transforming into intricate 3D models that dance across a digital canvas. This is not just science fiction; it is the daily reality of AutoCAD drafters. But who are these mysterious wizards of lines and precision, and what exactly do they do? Today’s AutoCAD drafters are […]

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What Is a KPI? KPIs for Different Industries and Businesses

ProfileTreeProfileTree // 19th December 2023

KPIs involve an ongoing process. Image credit: Flock-Associates

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What Is Alexa? Amazon’s Incredible Virtual Voice Assistant

ProfileTreeProfileTree // 19th December 2023

What is Alexa? Smart speakers have exploded in popularity in recent years. This fact has opened up countless new possibilities for consumers and businesses alike. But how can you get the most out of Alexa? Read on for our essential overview!.. What is Alexa? Similar to Apple’s Siri, Alexa is the female virtual voice assistant […]

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A Beginner’s Humble Guide to JavaScript

Noha BasionyNoha Basiony // 11th January 2024

One scripting language stands tall as the driving force behind the dynamic and interactive web experiences we enjoy today—JavaScript. From its humble beginnings as a language designed in just ten days to its current status as a ubiquitous and versatile tool, JavaScript has become an indispensable part of the web development toolkit, a language that […]

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What Is Blogger? Discover the Amazing Features and Benefits

ProfileTreeProfileTree // 18th December 2023

Knowing where your traffic is coming from shows you which links are performing and which ones needs improvement. Image source: Unsplash @claybanks

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Business Risk Management: Analysis, Types, and Methods

ProfileTreeProfileTree // 21st February 2024

Business risk management is essential for every business. being a key factor to its success. Market competition is at an all-time high. Therefore, it’s more crucial than ever to ensure a safe business plan that provides the highest possible profit. While all businesses face risk, some can predict and control it, while others can’t. It’s […]

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What Is Outbound Marketing? Ultimate Guide

ProfileTreeProfileTree // 11th January 2024

Most marketers agree that outbound strategies are very effective. Image credit: Digital Media Stream

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Java 101: A Beginner’s Guide to Object-Oriented Programming

Noha BasionyNoha Basiony // 11th January 2024

One name that stands out as a stalwart in the landscape of programming languages and is constantly shaping the digital realm is Java. Since its inception in the mid-1990s, Java has proven itself to be more than just a programming language; it has become a ubiquitous force driving the development of robust, scalable, and platform-independent […]

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Navigating the Cosmos of Programming Languages

Noha BasionyNoha Basiony // 11th January 2024

From the sleek lines of Python to the robust structures of C++ and the web-friendly syntax of JavaScript, the world of programming languages, the tools that translate human ideas into instructions for machines, is a vast and dynamic landscape, constantly shaped by innovation, necessity, and the pursuit of efficiency. As technology underpins every facet of […]

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Insight

The ProfileTree ‘What Is?’ library brings you a huge archive of introductory blogs across technology, business, management, marketing and more.

The added bonus? Every article is designed to answer your questions in a quick, clear way with a very reference guide and great layout.

Browse our ‘What Is?’ articles to find an answer or even stumble on information you didn’t know you didn’t know.

Enjoy!