The Importance of HR for Your Business?

Hrs role in business with Graham White

Talking Human Resources with Graham White The importance of HR for your business? To help explore this question we played host to human resources expert Graham White, who explained how HR can help your business to succeed. Graham began by explaining how HR has given him an opportunity to work with a very wide range […]

Mobile Marketing Strategy: Marketing Automation with Rachel Davis

Marketing automation with Rachel Davis

Why is mobile marketing strategy important? We explored this essential business consideration, plus marketing automation and growth hacking, with tech marketer Rachel Davis during a ProfileTree Business Leaders video interview. Rachel Davis is co-founder and CEO of Hurree, a marketing automation platform for apps designed to give more control over push notifications and even use […]

Do you have an HR Strategy? HR and Strategic Partnership Benefits with Louise McGready

HR Strategy with Louise McGeady

Do you have an HR strategy? Louise McGeady, Principal HR Consultant and founder at Opal People Solutions, explains how HR adds real value to your organisation. During our ProfileTree Business Leaders video interview, Louise also gives an insight into strategic partnerships and the benefits of having a mentor. She began by introducing her background and […]

What is NLP Therapy? NLP and Emotional Intelligence with Denise Devlin

What is NLP Therapy with Denise Devlin

What is NLP therapy? How can we pursue positivity to boost our well-being at work and at home? How can emotional intelligence make a difference in our lives? A visit by “training with a difference” specialist Denise Devlin to the ProfileTree studio offered a chance to explore these topics and more. The ‘Positive Parties’ Founder […]

How to Grow your Business? Exploring Innovation with Frank Given

Innovation and Business Growth with Frank Given

How to grow your business? And what role can innovation play in building your company? Sustainability and compliance consultant Frank Given shared his business expertise during a ProfileTree Business Leaders video interview. Frank, Director of Close Focus Limited, also discussed how to ‘pivot’ your business (ie, make a substantial change to its business plan). He […]

What is a Business Development Manager? Business Growth with Tracey Robinson

Importance of Business Development with Tracey Robinson

What is a Business Development Manager? A visit to ProfileTree by business development specialist Tracey Robinson meant an opportunity for a fascinating insight into business growth. Tracey oversees business development for County Antrim’s historic Dunadry Hotel, a venue undergoing huge changes and with plans for substantial growth. She also explored business development in hospitality and […]

How to Generate Energy from Waste – Discussing the Autoclave Process with Sheila Hughes

Generating Energy from Waste with Sheila Hughes

How to generate energy from waste? We discussed modernisation of the waste sector and improvements to renewable energy through the autoclave process with industry specialist Sheila Hughes. In our ProfileTree Business Leaders video interview, Sheila also explored recycling, the importance of renewable energy and much more. The Wilson Bio-Chemical Marketing Manager began by explaining that […]

Why is Technology Important in Business?

Digital Technology with Cameron Stewart

Talking Digital Technology with Cameron Stewart Why is technology important in business? Explore the essential topics of product strategy, digital technology, business growth and more through insights from specialist Cameron Stewart. Cameron, of digital product studio Dawson Andrews, took part in a ProfileTree Business Leaders video interview to discuss how digital technology can drive value […]

What is Product Development Strategy? Talking Products with Bessie Rollins

Product Development with Bessie Rollins

What is a Product Development Strategy? ProfileTree Director Michelle Connolly welcomed Bessie Rollins to the ‘PTTV’ studio to take part in our Business Leaders video interview series. Bessie, the founder of Modern Nature, gave insights into her experience in the food industry and explained how product development had helped her to build the business she […]

What is a Good Business Development Manager? Business Growth with Tracey Robinson

Importance of Business Development with Tracey Robinson

  What is a Business Development Manager? A visit to ProfileTree by business development specialist Tracey Robinson meant an opportunity for a fascinating insight into business growth. Tracey oversees business development for County Antrim’s historic Dunadry Hotel, a venue undergoing huge changes and with plans for substantial growth. She also explored business development in hospitality […]

Building Confidence and Network Marketing Success

Network Marketing Success with Bernie Allen

Self-Confidence Tips with Bernie Allen – Business Success Academy How to build confidence? Our video interview with speaker and coach Bernie Allen is filled with self-confidence inspiration. Bernie, of Income Lifesaver, talked about her 30 years of entrepreneur experience and how her knowledge has helped others to achieve their goals. Our Business Leaders video interview […]

How To Use Psychology in Marketing?

Marketing Psychology with Brendan Gallagher

Marketing Photography with Brendan Gallagher How to use psychology in marketing? And where does photography meet marketing and the psychology behind consumer behaviour? Commercial photographer Brendan Gallagher gives a fascinating insight into the thinking behind his work, combining photography experience and marketing knowledge, for our latest ProfileTree Business Leaders interview. Brendan has been helping businesses […]

Augmented Reality in Education: Mixed Reality Insights with Nuala Trainor of Sentireal

What is Augmented Reality with Nuala Trainor

Augmented Reality in education could be one of the most exciting developments in learning for many years. Why? Specialist Nuala Trainor explains, in our ProfileTree Business Leaders interview, how mixed reality – that’s Augmented Reality and Virtual Reality – can be used in training. Nuala, co-founder of ‘Sentireal’, began by explaining how the five-year-old company […]

Business Leaders: Cian Landers – Fitzwilliam Hotel Belfast

Hospitality management and tourism with Cian Landers of Fitzwilliam hotel Belfast

One key to a successful business? Learning from success stories like Belfast’s superb Fitzwilliam Hotel can be a huge benefit to your company. General Manager Cian Landers explains, in a ProfileTree video interview, talks Belfast tourism, hotel expansion, investment and much much more. Cian’s driving-seat position in the development of Belfast, year on year, as […]

Newspaper Marketing: Best Trends, Challenges and Subscription Models with John Brolly

Newspaper Marketing: Trends, Challenges and Subscription Models with John Brolly

What’s the best way to deliver newspaper marketing in a changing era for print? Is your brand consider adding newspaper marketing to your marketing strategy? And do you want to know what can the digital revolution in the newspaper industry teach us about marketing and branding? ProfileTree were given a great opportunity to learn from […]

How to Do Business Internationally?

International Business Development with Robert Conlon

Overseas Business Development with Robert Conlon How to do business internationally? Could you business benefit from doing business internationally to find new buyers and partners? What are the challenges and opportunities you’ll face? ProfileTree’s extended interview with international business development specialist Robert Conlon, Euromoney’s Head of Executive Development, explores these subjects and much more. Also […]

Business Leaders: Aaron Skinner – Business Broadband NI

Talking Technology and Telecommunications with Aaron Skinner

Ever stopped to consider a modern-day lifeblood of your business? Broadband, and the right telecoms, can be part of the backbone of both keeping your company in NI moving AND having the capacity to work at your very best. Telecommunications specialist Aaron Skinner of the B4B Group spoke to ProfileTree for our Business Leaders video […]

Newspaper Marketing: Trends, Challenges and Subscription Models for Brands

Newspaper Marketing: Trends, Challenges and Subscription Models with John Brolly

What’s the best way to deliver newspaper marketing in a changing era for print? And what can the digital revolution in the newspaper industry teach us about marketing and branding? ProfileTree were given a great opportunity to learn from the heart of the industry when marketer John Brolly of the highly-successful Irish News took part […]