More and more people use the Internet on a daily basis for the online 'FIND WORK' search. The information available on this subject could measure how a region or economy is performing. Google is the number one search engine in the world. Over 1 billion searches are being completed every day -more than 46,000 per second- on Google. For this reason using Google findings to determine exact results on a certain topic could be an important indicator on how it fares globally.
Google provides us with a variety of tools to use to check focus keywords - one of them being Google Trends. If you check the search trend for 'FIND WORK' - you would be presented with a variety of results.
There is a certain strategy to get the best results out of Google Trends. First you have to filter by year to get the excess information broken down. ProfileTree has released a press release and listed the findings for 2011 and 2012 - this press release can be found by clicking here.
Interesting enough, countries that were particularly hit hard by the global recession featured very high in the list - even with a relatively low population. This included countries like Ireland (2nd position) and Greece (8th position). Fast forward to 2012 - these countries have dropped off the top list for the same search.
What does this mean? There has been a hot debate concerning these research findings.
It is possible that young, educated people have left these troubled countries at the end of 2011 and migrated to traditional, developed countries such as USA, Canada, Australia, and the UK.
It is also believed that in 2012 the job market was not as bleak as in 2011. Coming out of a very tough 2010, the transition from 2011 into 2012 led many job markets to stabilize or maintain their economic positions. Continued job losses vs. job gains seemed to be finally balancing out.
Are these findings true indicators for reality of the economic situation? Google say in their FAQ section - that it is a good indicator - but it's no scientific proof.
Comparing Google Trends to other search tools sometimes showcases a variety of information and findings.
After reviewing these figures - it is important to take away some key points from this research. These include:
- *How important is the use of the internet to find work? It is now used as the primary source of employment for a lot of people.
- *What is the importance of skills profile and online social profile? People search online for jobs more. People apply for jobs online more frequently. It is only natural that recruiters look online to reference check.
Put this in mind and don't forget to register on ProfileTree. Create a free skills profile that will allow you to be found in the search engines for your listed skills.
If you need help in setting up your skills profile, check out the ProfileTree blog. We have picked out an assortment of our most popular articles for you here:
What do you think about using search engines to find work? Is it the only method you currently use? Click here and start to complete your new skills profile.
You're on your first steps to being self-employed. It does not matter if you are creating a driver's profile, a plumber's profile or a builder's profile. The most important thing is to start - Now!!